Introduction Lead Generation Software Comparison
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies annually that have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. Lead Generation Software Comparison
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the character of electronic advertising is changing, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your advertising requirements. The highlight of the tool is lead generation and the following analytical process. Wishpond can help in building interactive landing pages and layout competitions, track leads, send mails, and do much more.
Wishpond Enables you to understand”where exactly” and”the way” to step forward. In other words, it’s”fully automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing leads.
In this website, I Will help you through the minute information of this tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Lead Generation Software Comparison
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form building is quite easy with the drag and drop builder. Like landing pages, you can make multiple versions of your form and conduct A/B test. All these forms are simple to make , print and share it (website, site, Facebook Page). You can even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a long list of options. This keeps your form short.
Multiple check boxes for leads to opt for over 1 option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those leads which are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You are able to aim your popups as you desire, for example, you can choose on which pages the popups will appear and at which it won’t. Lead Generation Software Comparison
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Other important features include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data management where you are able to see all your customers and their data. It can be sorted to different lists as per the category you desire. It’s five Chief areas:
Stats provides an international overview of action taking Place within all your Wishpond campaigns through different links. The analytics provides metric info to pay attention to the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Various leads sorted by most recent activity. With every click on a lead, you can get all the details of the lead, such as their activities, profile information and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of this system of collecting customer data, it is possible to monitor even before they have converted. When they eventually fill out among your forms, all of the tracking data related to their accounts unifies into their new lead profiles.
Lists allow you to see which leads are a part of which lists. This is one of the most important part and also a place to come back and look for distinct list segments especially if you are creating different smart lists and static lines using marketing automation
Lead Properties enables you to see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One minor issue that I faced while using the editor would be I needed to click many times to pick a text. You have to double click it to select and edit, but I figure I double-clicked it for two or three times. However, what I got at the end is a totally professional landing page. I guess with the outcome; I could can click few times extra! All the templates are mobile responsive. With over 100 templates, you can produce a high-definition landing page for any business.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Based on the accurate findings, you can zero upon the very best version of your landing page. You will require no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. In the same way, it is simple to publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register instantly for a training or marathon or enjoys of these by simply clicking on the link. They don’t have to give any other additional details.
Contests and Advertising
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable types above. It’s possible to take advantage of this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms like Facebook, Twitter, or on your site. Be it any stage, your promotions and competitions will look good on desktops, tablets and phones. It is possible to find more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Lead Generation Software Comparison
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your prospects once they register on one of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or wish to send customized emails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your leads and segment them according to their activities. Add to this; you get real time analytics to assist you measure the performance of your automatic workflow. You can use merge tags to personalize your emails based on the information you’ve got on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct programs Wishpond provides — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limitation on the leads up to 1000, Email advertising a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 maximum contributes with unlimited users and the rest of the notable features of Pro and Basic packages. In addition to all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for everybody. You can register for a FREE 14-Day trial for some of the programs before paying. Lead Generation Software Comparison
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive screen and PPV marketing research tool which assesses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or internet advertising experts. It supplies a recurring 30% commission with no payment for the ceremony. You get consistent online payouts which can be readily monitored through GetAmbassador. When you sign up an affiliate, you’ll be provided with a unique tracking link. If Wishpond receives any visitor through your affiliate link, it will directly associate it with your affiliate accounts; and when the visitor buys a subscription, either about the same visit or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to ingenious marketing tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your tasks such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you’ll have to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such firm is TrueCaller. A common name, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To gather stories of the customers in a creative way. The most important goal was to understand how every user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to gather all info, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful opponents. In this case, I think Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a difficult competition. But here I shall just tell you why I’ll vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are quite expensive. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t have the site popups feature. The assortment of templates can also be less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a deficiency of lead data analysis that can be used for turning leads into loyal clients. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I would vouch for the numerous marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might entice users. But I am convinced those who are unwilling to compromise their advertising needs, will proceed and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on direct behaviour, events, stage where the lead/customer is currently in with respect to the buyers’ journey, and demographics such as location, age, sex, joining date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to join and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of attributes, it is costlier. For an organization, Aritic PinPoint provides account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, with Shortstack the amount of users or team members can also be strictly restricted to one. In cases where multiple users are wanted, a cost of about $29 per month is viable; unlike Wishpond which can provide multiple users with restricted access to data.
This brings us to The end of the inspection of Wishpond. This instrument is perfect for a marketer, also that I Must say it is a really easy to use the tool. Now That You’re aware of all the Attributes, pricing and perks plans, you must begin using the tool. You can Always begin with the 14-day trial period for the program that is appropriate for you. Allow me to Know your views about the tool, and if you happen across another better Alternative to Wishpond. Lead Generation Software Comparison