Introduction Lead Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually that have enough capacity to conquer their peers. This year, Wishpond Technologies, that technical in marketing automation program , got featured. Lead Landing Page
The addition of Wishpond on the Ready to Rocket record is a nod to How the nature of digital marketing is changing, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital advertising is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your advertising requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond can help in building interactive landing pages and design competitions, track prospects, send emails, and do much more.
Wishpond Allows you to know”where exactly” and”the way” to step ahead. In other words, it’s”completely automated” and”free forever” advertising tool which catalyses the easiest procedure for nurturing and generating leads.
In this blog, I Will help you through the second information of this tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main features of Wishpond. Lead Landing Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you can make multiple variations of your own form and run A/B test. These forms are simple to create, publish and discuss it (website, blog, Facebook Page). You might also publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple test boxes for prospects to opt for more than one option that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those prospects which are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular amount of time on your site.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You can target your popups as you wish, for instance, you can decide on which pages the popups will appear and where it will not. Lead Landing Page
A/B testing feature can be found in popups too. You can test and see which one is Giving you desirable outcomes before finalising one. Other key features include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data management where you can see all of your visitors and their data. It may be sorted to different lists in accordance with the category you want. It’s five main regions:
Stats provides an international Summary of action taking Place within all your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the amount of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With every click on a lead, you can get all the details of the lead, including their activities, profile information and which lists they’re a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of the system of collecting customer information, you can monitor even before they have converted. When they finally fill out one of your types, all of the monitoring data related to their accounts unifies into their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is among the most important part and also a place to come back and look for distinct list segments especially If You’re creating different clever lists and static lines with marketing automation
Lead Properties enables you to see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. 1 minor issue which I faced while using the editor is, I had to click several times to select a text. You have to double click it to select and edit, but I guess I double-clicked it to get a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you can create a high-definition landing page for any industry.
You can run A/B Evaluations for multiple variations of your landing page. Wishpond runs the exam for you and gives you detailed reports. Based on the accurate findings, you can zero on the very best edition of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register immediately for a training or marathon or enjoys of these by just clicking on the hyperlink. They don’t have to give any other additional information.
Contests and Advertising
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote methods. This eases share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to get into your contest. I’ve discussed the customizable types above. You can take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten additional apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social networking platforms like Facebook, Twitter, or on your site. Be it any stage, your own promotions and contests will look great on desktops, tablets and phones. You can find more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. Lead Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you run smooth webinars for your prospects as soon as they register on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 additional programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send personalized emails, Wishpond has all of the features prepared for you.
Not only this, you Can add dents to your own leads and segment them according to their actions. Add to this; you get real-time analytics to help you measure the performance of your automatic workflow. You can use combine tags to personalize your emails depending on the info you’ve got on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct programs Wishpond provides — Basic, Pro and Growth. Apart from the common attributes, the fundamental plan has a limit on the prospects up to 1000, Email marketing per month up to 10,000 using a single user which has a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum leads with unlimited users and the rest of the prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You can register for a FREE 14-Day trial for any of the programs before paying. Lead Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, bloggers or online marketing experts. It supplies a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts which can be easily monitored through GetAmbassador. When you join an affiliate, you’ll be provided with a exceptional tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately associate it with your own affiliate account; and when the visitor purchases a subscription, either about the same trip or later, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you receive a more than marginal access to ingenious marketing tools like GetAmbassador and Tracking Dashboard which allows you to monitor all of your activities such as clicks, commission, and earnings. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they’re working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. One such company is TrueCaller. A common title, Truecaller lets you identify who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller wanted To gather tales of the users in a creative way. The most important goal was to understand how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to gather all information, which is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media throughout the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a difficult competition. But here I shall just tell you why I’ll vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their plans are rather pricey. The package of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and several other channels.
Struta Doesn’t have the site popups feature. The variety of templates can also be less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead information analysis that may be used for turning leads to loyal customers. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I would vouch for the numerous marketing apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise with their marketing requirements, will proceed and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the features within Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on direct behaviour, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, gender, joining date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. You can join and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and social networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a great deal of features, it is more expensive. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services begin from zero and move on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the amount of users or group members can also be strictly restricted to one. In circumstances where multiple users are wanted, a price of about $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us to The end of the inspection of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a really easy to use the tool. Now that you are aware of each of the Attributes, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period for the program that suits you. Allow me to Understand your views about this particular tool, and also if you happen across another better Alternative to Wishpond. Lead Landing Page