Intro Lead Nurturing Email Examples
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies every year that have enough potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Lead Nurturing Email Examples
The addition of Wishpond on the Ready to Rocket record is a nod to How the character of digital marketing is changing, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your marketing requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in building interactive landing pages and design contests, track prospects, send emails, and do much more.
Wishpond Allows one to understand”where exactly” and”the way” to measure ahead. In other words, it’s”fully automated” and”free forever” advertising tool that catalyses the easiest process of generating and nurturing leads.
In this blog, I Will walk you through the minute details of the tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. Lead Nurturing Email Examples
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you can create multiple variations of your form and run A/B test. All these forms are simple to create, publish and discuss it (website, blog, Facebook Page). You can also publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for over 1 alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to catch the attention of Those prospects that are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will appear and at which it will not. Lead Nurturing Email Examples
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desirable outcomes before finalising one. Other important attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data management where you can see all of your customers and their information. It may be sorted to different lists in accordance with the category you desire. It’s five Chief regions:
Stats provides a global Summary of action taking Place within all your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent action. With every click on a lead, you can get all the specifics of the lead, such as their actions, profile information and which lists they’re part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of the system of collecting visitor information, you can monitor even before they’ve converted. When they eventually fill out one of your forms, all the monitoring data related to their accounts unifies to their new lead profiles.
Lists allow you to see which leads are a part of that lists. This is among the most important part and also a place to come back and look for different list sections especially If You’re creating different clever lists and static lines using marketing automation
Lead Properties lets you see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social networking programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 minor issue which I faced while using the editor would be , I needed to click several times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it to get two or three times. However, what I got in the end is a thoroughly professional landing page. I guess with the outcome; I could can click few times extra! All the templates are mobile responsive. With over 100 templates, you can produce a high-definition landing page for virtually any industry.
You can run A/B Tests for multiple variations of your landing page. Wishpond runs the test for you and provides you detailed reports. Depending on the precise findings, you can zero on the best edition of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your prospects to register immediately for a training or marathon or enjoys of these by just clicking on the hyperlink. They don’t have to give any other additional details.
Events and Marketing
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their buddies to get into your contest. I’ve already discussed the customizable forms over. You can use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any platform, your own promotions and contests will look good on laptops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. Lead Nurturing Email Examples
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk program UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads once they register on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are looking for trickle email campaigns or wish to send customized emails, Wishpond has all of the features prepared for you.
Not only this, you Can add dents to your own leads and segment them according to their activities. Add to this; you get real time analytics that will assist you measure the performance of your automated workflow. It is possible to use merge tags to personalize your emails based on the info you’ve got in your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different programs Wishpond provides — Basic, Pro and Growth. Aside from the typical attributes, the fundamental plan has a limitation on the prospects up to 1000, Email advertising per month up to 10,000 using a single user which has a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 maximum leads with unlimited customers and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You may sign up for a FREE 14-Day trial for any of the programs before paying. Lead Nurturing Email Examples
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a client, you can avail those offers:
30 Days free for Appointlet that’s a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive screen and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, bloggers or online marketing pros. It supplies a recurring 30% commission with no payment for your service. You receive consistent online payouts which can be readily monitored through GetAmbassador. When you sign up as an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will directly link it with your own affiliate accounts; and if the visitor buys a subscription, either on precisely the same visit or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious marketing tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all your activities including clicks, commission, and revenue. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, engage effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller desired To gather tales of their users in a creative way. The most important goal was to know how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all of the info, and this is what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather expensive. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several different stations.
Struta Doesn’t have the website popups feature. The variety of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a deficiency of lead information analysis which can be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I’d vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am sure those who are unwilling to compromise their advertising needs, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature record. For instance, Wishpond provides international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ travel, and demographics like age, sex, joining date, etc.. Email campaigns are complex because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. You can join and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of attributes, it is costlier. For an enterprise, Aritic PinPoint offers account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, with Shortstack the number of users or group members can also be strictly limited to one. In cases where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond that may provide multiple users with restricted access to data.
This brings us The end of the inspection of Wishpond. This tool Is Ideal for a marketer, and I Must say it’s a really easy to use the application. Now that you are aware of each of the Attributes, perks and pricing strategies, you must begin using the tool. You can Always start with the 14-day trial period for the plan that suits you. Let me Know your views about this tool, and if you happen across another better Alternative to Wishpond. Lead Nurturing Email Examples