Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually which have sufficient capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Leadinformation
The inclusion of Wishpond on the Ready to Rocket list is a testament to How the nature of digital marketing is changing, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to get better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your advertising requirements. The highlight of this tool is lead generation and the following analytical process. Wishpond can help in creating interactive landing pages and layout contests, track leads, send emails, and do so much more.
Wishpond Allows you to understand”where precisely” and”how” to step forward. To put it differently, it is”fully automated” and”free forever” advertising tool that catalyses the easiest process of generating and nurturing leads.
In this blog, I Will walk you through the minute details of the tool, write Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main characteristics of Wishpond. Leadinformation
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to select from. Form building is quite easy with the drag and drop builder. Like landing pages, you can make several variations of your form and conduct A/B test. All these forms are easy to make , publish and discuss it (website, site, Facebook Page). You might even print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a very long list of alternatives. This keeps your kind short.
Multiple check boxes for leads to Go for more than 1 alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to grab the attention of Those prospects that are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific amount of time on your website.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Also, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You can aim your popups as you wish, for example, you can choose on which pages the popups will look and at which it will not. Leadinformation
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Additional key features include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data management where you can see all of your visitors and their data. It can be sorted into different lists as per the category you want. It’s five main regions:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the amount of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With every click on a direct result, you can get all the specifics of the lead, such as their actions, profile information and which lists they’re part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of the system of collecting visitor information, you can track even before they have converted. When they eventually fill out among your forms, all the monitoring data related to their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are part of which lists. This is one of the most important part and also a place to come back and check for distinct listing sections especially If You’re creating different smart lists and inactive lines using marketing automation
Lead Properties lets you see all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One slight issue that I faced while using the editor would be I needed to click many times to select a text. You need to double click it to select and edit, but I figure I double-clicked it to get two or three times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times additional! All the templates are cellular responsive. With more than 100 templates, you can create a high converting landing page for any industry.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Based on the precise findings, you can zero on the very best version of your landing page. You’ll require no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your own domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register instantly for a training or marathon or enjoys of such by simply clicking on the link. They do not need to give any other additional information.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to enter your contest. I’ve already discussed the customizable forms over. It’s possible to take advantage of this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social networking platforms such as Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look good on laptops, tablets and phones. It is possible to get more likes and follows by adding a Facebook Like a Twitter follow alternative. Leadinformation
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates With a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your prospects as soon as they register on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or wish to send personalized emails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real time analytics that will assist you measure the performance of your automated workflow. You can use combine tags to personalize your emails based on the info you have in your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three different programs Wishpond offers — Basic, Pro and Development. Aside from the typical attributes, the fundamental plan has a limitation on the leads up to 1000, Email marketing a month up to 10,000 with one user that has a price tag of $45 for each month.
The Growth program is for $129/month using 10000 greatest contributes with unlimited customers and the rest of the notable features of Pro and Fundamental packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You can sign up for a FREE 14-Day trial for some of the plans before paying. Leadinformation
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV marketing research tool which analyses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or internet marketing pros. It provides a recurring 30% commission with no payment for the ceremony. You get consistent online payouts which can be readily monitored through GetAmbassador. When you join an affiliate, you will be given with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately associate it with your own affiliate accounts; and if the visitor purchases a subscription, either about precisely the exact same trip or later, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are used in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will need to await a while!
Wishpond for Agencies
Wishpond provides A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly within this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. 1 such company is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather stories of their users in a creative way. The main aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to gather all information, which is what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I shall just tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are rather expensive. The bundle of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other stations.
Struta Doesn’t have the website popups feature. The variety of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a deficiency of lead information analysis which can be used for turning leads into loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might entice users. But I am sure those that are unwilling to compromise their advertising needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on lead behavior, events, stage where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Considering that Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of features, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the price! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or team members can also be strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per month is achievable; unlike Wishpond which can provide multiple users with restricted access to data.
This brings us The end of the inspection of Wishpond. This instrument is perfect for a marketer, also I Must say it’s a very simple to use the application. Now that you are aware of all the Attributes, perks and pricing strategies, you must start using the tool. You can Always begin with the 14-day trial period to the program that suits you. Allow me to Know your views about this tool, and also if you happen across another better Alternative to Wishpond. Leadinformation