Intro to Leadpages Leadpages Icon
There have been substantial Innovations from the marketing industry through recent years. And yet, marketers continue to be jump to Publish landing pages and pop-ups to generate new leads. Leadpages Icon
For Less tech-savvy individuals, but developing a landing page from scratch is not an option. You could say the same for entrepreneurs with little to no marketing dollars to spare.
That’s where Leadpages comes in. As you’ll discover within this Leadpages review, the online platform promises to offer you the tools you will need to publish high-converting landing pages to your lead-generation campaigns.
Leadpages is designed to help users create Stunning landing pages — all without the requirement for coding or design experience. During these landing pages, users will be able to prompt customers to supply their email or other relevant info.
At the heart of Leadpages is your Leadpage Editor, an easy-to-use Tool that enables users to work with templates and edit the information as needed. You’ll see later how the editor works.
On top of that, the company also offers additional Attributes to further help their users take advantage of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Remains a go-to resource for users who need landing pages quickly. Below are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator makes use of drag-and-drop Functionality that makes it easier for customers to make custom landing pages that suits their needs.
To get you started, you will find over 100 templates to Choose from and can be filtered by business. The templates have been sorted by conversion rate which is very useful. It provides users with an chance to pick an established template based on Leadpages’ data.
Do note, however, that There Are Lots of factors which Affect conversion speed. Because the templates are customizable, it’s difficult to attribute conversion into the template alone. For what it’s worth, Leadpages assert it as its most powerful and one of a kind sorting attribute.
The templates are a mixture of in-house and third party offerings. Any template that’s not developed by Leadpages itself wants to be compensated to use. Hosting is included in your subscription.
You can do A/B testing so you can determine Which landing pages work great. You can evaluate your performance through the built in analytics (you can integrate it with Facebook Pixel and Google Analytics).
Templates are responsive so cellular users shouldn’t Have a difficulty viewing your landing pages when they’re on their phones. Leadpages Icon
You will see how Leadpages work later down the article.
If you’ve ever encounter those pop-up boxes that Appear just as you are about to leave a website, you’ve likely encountered Leadboxes.
This nifty box can either pop up automatically or Be triggered by a condition you set. The most popular affliction is possibly the 2-step opt-in where a visitor has to click a button for the pop-up box to look.
If done right, Leadboxes could raise involvement And result in more leads for your company. As with the landing pages, there’s a drag-and-drop editor for Leadboxes to make it much easier for consumers to get up and running in minutes.
To create one, click on”Create a Leadbox.”
From here, it is possible to edit the leadbox in your Bidding. It’s a drag-and-drop editor that makes coming up with a layout for your leadbox really simple.
The Leadbox Layout enables you to fix the overall layout Of this opt-in form. You can change the background picture, padding, timing control, and other people to get the most out of your leadbox.
Leadbox Tracking lets you capture and analyze data of your opt-in boxes to see how it Performs time. Connect your Google Analytics or Visual Website Optimizer to collect information that can help you make sense of your own boxes.
Another Helpful feature should you want it, Leaddigits lets your viewers opt-in to a email list through texting.
The rationale behind this one is construct a text list. Thus, instead of merely collecting email addresses, it is possible to get folks on a listing with their phone numbers. This could be incredibly valuable especially with the younger generation that is more likely to text than just email.
Leadlinks are hyperlinks which you insert into your Broadcast emails by your email service provider.
Once the recipient clicks on that link, they are Instantly enrolled. They will not be required to enter additional information. This is particularly useful for webinar registration and the like.
After a quick registration process, you’ll input The dashboard and also be encouraged to create your very first campaign. By default, you are taken to Leadpages at which you can create a landing page. You can get into the site’s other attributes through the navigation bar.
To start your initial landing page, click on the Let’s Do It button. The website will help you through the procedure by asking you questions regarding the nature of your landing page. You’ll be given access to all the available templates provided afterwards. Alternatively, you can access the templates directly via the navigation bar.
Now, It’s important to note that there Are two kinds of templates available. To begin with, you have drag-and-drop templates that are more customizable and contemporary. Then you have your standard templates which are tried and tested to ensure high conversion rates.
How you create a landing page will depend on which Type of template you select (drag or standard).
Standard templates are straightforward with small Room for modification. You will be able to edit the text and substitute the sample pictures but won’t be able to transfer any of those elements around. You may elect to hide any component that you don’t have any use for but users need to do this with caution. Hiding elements can result in noticeably empty spaces.
You can toggle the navigation buttons to preview What the landing page would look like on a tablet or phone.
To add SEO and monitoring information, simply click The Lead Page Options button located on the left-hand sidebar. Use this to include metadata information as well as tracking codes.
As Soon as You’re done, you can go ahead and save your Work or have it published. In case you haven’t connected your email service provider together with your Leadpages account by this point, you’ll be prompted to do so. You won’t be able to save the emails you accumulate differently. Leadpages Icon
Drag-and-drop templates work somewhat differently. Right off the bat, you’ll notice that you have more options. The sidebar houses four buttons: widgets, page design, page design, and page monitoring.
By dragging and dropping widgets into your landing Webpage, you are able to insert new elements to edit. It’s possible to add headlines, text, pictures, videos, buttons, and more. It’s here where you’ll encounter one of Leadpages’ most notorious kinks. The website’s drag-and-drop performance is flawed.
Placing elements where you want them can be a nuisance. For starters, you may only set them in areas the template permits you to. You will find grids where widgets could be inserted while other areas are off limits. Then there’s the issue with precision. The widgets have a tendency to snap into position. And as is the case during our testing, they wind up nowhere close to its planned destination.
Assessing the text and images, however, is a breeze. Simply click on any placeholder text and then replace the present one . You may resize and move elements around.
Page Layout enables you to make changes to each section of your landing page. Here You’re able to fine-tune the appearance of your page as you would through CSS only simpler.
By Way of Example, clicking on the Page Layout icons Shows you the different section the page has. With this template, there are two segments — the content body and the footer.
If You Would like to change the background, click on “Section Style” and make the required changes out of here.
Page Style lets you play with your font as well as add custom CSS for much more Advanced users.
Page Tracking works exactly the exact same manner as in standard templates. Just this time, you Can integrate it with Facebook and Google Analytics.
You’ll find All of Your stored landing pages at the dashboard. You may go back and create further edits, rename the file, create a split evaluation (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Pro and Advanced plan associates.
Customer service does exist but priority is given To innovative subscribers. They’ve got access to some 1-on-1 Quick Start Call in addition to free virtual workshops. Those under the standard plan will need to make do with chat support (9 AM to 5 PM Central time during weekdays) or open a support ticket.
You can publish your landing pages by themselves or under your domain . However, publishing beneath a Subdomain can potentially turn off your viewers. It’s advised that you publish under your own domainname.
To do that, click on the user icon onto the top-right Part of the display to open the drop-down menu. Pick”Domains” to load the page where you are able to connect your own domainname.
From here, Leadpages will guide you to the Procedure Of linking your own domain .
The dynamic HTML options let you publish the Landing page on any website. But, there are means to incorporate the instrument in other CMS such as WordPress, Squarespace, and other popular content management systems.
Users can subscribe on a monthly, annual, or Two-year basis with all the two-year plan being the most cost effective provided you are in for the long haul. There are three tiers to pick from: standard, pro, as well as advanced.
At $25/month, Leadpages is affordable enough for startups and one-man showrunners. The advantages of having the ability to design and deploy landing pages for direct generation make up for the price. But $48/month can be a steep price to cover the tiny perks you unlock at the level. Unless you have a real demand for online sales and payments and A/B testing, you’re better off with the most basic plan. It should also be sufficient to help you get more with your site or site.
Leadlinks and Leaddigits will also be unavailable If you don’t subscribe to the pro or innovative plan which is a real bummer.
Benefits and Pitfalls OF Choosing Leadpages
Honestly, there’s a lot to enjoy about Leadpages. But the application is far from perfect. Let’s break down the advantages and disadvantages. Leadpages Icon
Benefit #1: Easy-to-Use
For the average user, Leadpages will be more than Enough to fulfill your lead generation objectives. In the conclusion of the day, all you need is a searchable landing page which will wow your crowd. Leadpages is more than capable of getting the work done. It truly does not require any prior design or coding expertise.
Advantage #2: number of accessible Templates
The sheer number of templates that are available will be More than enough to get you started on the right track. There is a template for almost every circumstance. Options range from webinar webpages, thank you pages, product launch pages, checkout pages, and even 404 pages. Leadpages claim they’ve 160 free templates within their library.
Benefit #3: rapid and easy integration
You can use Leadpages no matter what CMS you’re using. It can encourage WordPress, Joomla, Squarespace, and much more.
Advantage #4:: Leadboxes
The Majority of the Leadpages review was focused on The landing page builder but let’s not forget that readers also get access to Leadboxes. There is no denying the fact that pop-up boxes are powerful and could result in conversions which would otherwise be overlooked if not for Leadboxes.
Weak Spot #1: issues with the Landing Page Builder
The drag-and-drop functionality issues Will Need to be addressed. Individuals that are very particular about their landing page designs can struggle with the tool’s interface. The instrument can also slow down every now and which can be problematic especially for people that are looking for a tight deadline.
Weak place #2: limited customization in standard templates
Leadpages themselves promote users not use their standard templates. There’s barely any customization options. The deficiency of drag-and-drop feature is inaccessible for regular templates. So even in case you do locate a template worth using in their dated selections, you would be unable to customize them as you see fit.
Weak place #3: A/B testing only for pro users and above
There is no denying the importance of A/B testing. It is the only real way to see which pages are working and which ones need refinement. Unfortunately, standard users have no access to A/B testing and need to upgrade to a greater plan to make use of the attribute.
Leadpages is a Fantastic deal for startups given the Reasonable $25 entry point. Should you want sleek, responsive landing pages quick and would help you improve your conversion funnel and earn more money, the instrument will be capable of delivering exactly that. However, there are lots of choices out there which do pretty much the same thing. Maybe not on exactly the same level, but you really do have choices.
Large-scale companies are likely to have in-house Solutions to developing landing pages for their lead generation campaigns. The $199/month innovative plan seems too steep of a price point even for big corporations.
The Fantastic thing about Leadpages is that they have a No cost 14-day trial period so that you may check out the tool to yourself (even though you Do need to supply your credit card information). Even though Leadpages does have its Merits, the prosperity of landing page solutions out from the marketplace combined with That the quirks of all Leadpages’ builder tool makes it hard to urge. Leadpages Icon