Intro Microsite Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies every year which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Microsite Landing Page
The addition of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic marketing is shifting, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of this tool is lead creation and the next analytical procedure. Wishpond can help in creating interactive landing pages and design competitions, track prospects, send emails, and do so much more.
Wishpond Allows you to understand”where exactly” and”how” to measure forward. To put it differently, it is”fully automated” and”free forever” marketing tool which catalyses the easiest procedure for nurturing and generating leads.
In this blog, I Will help you through the minute information of the tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the main characteristics of Wishpond. Microsite Landing Page
Wishpond Review — Quality Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds for your landing page. There are numerous Flexible templates to choose from. Form construction is quite simple with the drag and drop builder. Like landing pages, you may create several versions of your own form and conduct A/B test. These forms are easy to make , print and share it (site, blog, Facebook Page). You can also publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to Go for more than one alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those prospects that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific amount of time on your website.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to aim your popups as you desire, for instance, you can choose on which pages the popups will appear and at which it will not. Microsite Landing Page
A/B testing feature is available in popups too. You can examine and see which one is Giving you desirable results before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data management where you can see all your customers and their data. It may be sorted into various lists as per the category you desire. It has five main regions:
Stats provides a global Summary of action taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to take note of the amount of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent action. With each click on a lead, you can receive all the details of the lead, including their actions, profile information and which lists they are part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of this system of collecting customer information, it is possible to track even before they’ve converted. When they eventually fill out among your types, all the tracking data associated with their account merges to their new lead profiles.
Lists allow you to see which prospects are a part of which lists. This is one of the most important part and a place to come back and look for distinct listing segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, image, video, social networking programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. 1 slight issue that I faced while using the editor isI needed to click several times to select a text. You need to double click it to select and edit, but I figure that I double-clicked it to get two or three times. But what I got in the end is a totally professional landing page. I guess with the outcome; I could manage to click few times additional! Each of the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Based on the precise findings, you can zero on the best edition of your landing page. You will require no coding knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page right within WP dashboard. Similarly, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register immediately for a training or marathon or likes of such by simply clicking on the link. They do not need to provide any other additional details.
Contests and Advertising
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I have already discussed the customizable forms over. You can take advantage of this feature here too.
To help you make Your contests interesting and far-fetched, Wishpond includes ten other apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms like Facebook, Twitter, or on your site. Be it any platform, your own promotions and contests will look good on laptops, tablets and phones. It is possible to get more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Microsite Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates Using a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads once they sign up on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 other apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking trickle email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your leads and section them according to their activities. Add to this; you get real-time analytics to assist you measure the performance of your automated workflow. You can use merge tags to customize your emails based on the info you have in your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond offers — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 with one user that has a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest leads with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You may register for a FREE 14-Day trial for some of those plans before paying. Microsite Landing Page
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a thorough screen and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to site owners, owners or internet marketing experts. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts which can be easily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a exceptional tracking link. If Wishpond receives any visitor via your affiliate link, it will immediately link it with your affiliate account; and when the visitor purchases a subscription, either about precisely the exact same visit or afterwards, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that permits you to monitor all your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms for your clients.
Collaborate easily with your group with numerous user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. One such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller desired To gather tales of their customers in a creative way. The most important goal was to know how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all of the info, which is what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong opponents. In this case, I think Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I will just tell you why I will vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their plans are rather pricey. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several different channels.
Struta Doesn’t have the site popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d still vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may entice users. But I am sure those that are unwilling to compromise with their advertising needs, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature record. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on lead behavior, events, stage in which the lead/customer is currently in with respect to the buyers’ travel, and demographics such as age, sex, linking date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards promotion. You can connect and nurture your leads via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Considering that Aritic PinPoint is much more advanced than Wishpond and contains a lot of attributes, it’s more expensive. For an enterprise, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all the detail available here to assist their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services start from zero and proceed on to $29 for your simple plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, together with Shortstack the number of users or team members is also strictly limited to one. In cases where multiple users are desired, a cost of around $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us The close of the review of Wishpond. This instrument is perfect for a marketer, and that I Must say it’s a really simple to use the tool. Now That You’re aware of each of the Attributes, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period for the program that suits you. Allow me to Understand your views about the tool, and if you happen across another better Alternative to Wishpond. Microsite Landing Page