Background Mobile Responsive Landing Page
Instapage is a software dedicated to helping you create better landing pages. Mobile Responsive Landing Page
The first thing you need to know is that it’s 100% Devoted to landing Pages and landing pages only.
Like another good’s on the market, this program offers the Following:
A drag-and-drop editor
Integrations with important email and advertising tools like Marketo, MailChimp, etc..
Detailed landing page analytics
Generation of mobile-responsive webpages
Publish webpages quickly
A fresh user interface
accessibility to professional stock images
But these are only a couple of the highlights. Let us dig into what constitutes Instapage so good at what it does.
As Soon as You’ve selected your template, then you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of the Best around, and with it you can adjust the fonts, colors, and layouts to match your current site or marketing materials.
The editor is completely drag and drop, so you can set any component Exactly where you want it to be within the page. Using it, you can include:
Headlines & Paragraphs
Pictures and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to drag your elements to, you can put them anywhere on the page you prefer.
As you drag your components to different areas, Instapage will display Guidelines that will help you space and align all elements accordingly.
And, because having a mobile-friendly design is essential these days, Instapage lets you easily switch between mobile and desktop view to be certain everything is optimized and placed accordingly across all devices.
If need be, you can also edit your page directly from the mobile view.
The Way to Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I would take you Through the process of creating a landing page.
When you initially log in, you’ll find a list of All of the landing pages You have created. If this is your first, naturally, you won’t have much to pull out of here.
Instead, choose Create a Standard Page.
This will give you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP pages are designed for mobile, and may be a Fantastic path to go if you are designing a webpage especially for mobile use. These are made to load incredibly quickly, but you’ll get this option if you are signed up for the Enterprise plan.
For our purposes, we’re going using a template.
When you choose to utilize an Instapage template, then you’ll be presented with All accessible templates.
That is 194 choices, to be exact.
To make it easier, it is possible to filter the templates by specific types Based on the goal of your campaign: Lead generation, direct gen (two-step), click-through, webinar pages, cellular program, and thank you page. Mobile Responsive Landing Page
Publish Your Landing Page
When you are ready to publish your page, you have a few choices.
You can print it to:
A Customized domain
A demonstration page
A custom domain name is really self-explanatory. Simply enter in the domain name You’d like to publish to. But remember, that one does require a little technical know-how. Luckily, Instapage includes a video to walk you through the process.
If you host a site on WordPress and want to publish your landing page There, Instapage includes a plugin devoted to doing exactly that.
This makes the process incredibly easy. Just log in your Instapage Account from your WordPress site and publish right there.
Publishing to Facebook is just as easy. Pick the option and your Facebook page, and it will publish.
Or, if you want a full demo of your webpage before it goes live, publish it To Instapage’s demo domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage comes with a few additional features that assist separate from The other software on the market.
Instablocks — these are handy for times when you have to create multiple landing pages, but do not wish to change the style of the webpage. Rather than recreating your complete webpage, it is going to save your components for you to be reused. You’ll have access to blocks produced by Instapage or you can create your own.
Heatmaps — this is a very cool analytics attribute that gives you insight to just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and where they spend time on the webpage. Notice: heatmaps are only available using the Optimizer plan
A/B testing — If you would like to examine different components of your page, it is possible to divide test using Instapage. Just copy your main copy and produce another copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the control variant and others are going to see the variation. Info about how each performs will be stored on your Instapage analytics department.
Analytics And Reporting
Of course, no top marketing software is complete with no dedicated analytics section.
Instapage is no exclusion, and this is actually one of its biggest Selling points.
The cool thing about Instapage Is It Permits You to install Conversion goals right in the editor, then track progress over time.
In the Editor, you’ll find segments called Conversion Goals and Analytics in the right click menu.
From the Conversion Goals segment, you can set Certain goals to monitor in Your analytics.
In the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you assess our Analytics section after you page is pushed Live, you will find details about your page’s conversion rate based on the targets you set.
This is also where you’ll find information regarding the performance of Your split tests, and you may also tweak the visitors split between the two test versions here.
You will also find a section that collects information on the prospects each Page has collected.
Obviously, Instapage is not without its defects, and it falls somewhat short Of its rivals in these areas:
The large one: price. Instapage is significantly more expensive than many of its competitors
Advanced features only available with costlier plans
Could have additional information, such as top performing pages
Here’s a rundown of Instapage’s most impressive features:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely Simple and intuitive to use
Access to heatmaps
Collaboration features for groups
Great customer support and help attributes
Now for the part you’ve all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, begins at $69.99/month and includes most fundamental Features like the mobile-responsive builder and Instablocks.
The next level, Optimizer, begins at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion goal tracking.
And finally, the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded guide notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it is the fit for you.
In general, most will benefit in the Optimizer program.
While you can eliminate the Fundamental Core program for simply designing and Publishing (amazing ) landing pages, the Optimizer offers you access to helpful tools like heatmaps and A/B testing, which can help your overall conversion speed later on.
All in all, Instapage is a great option for those who need to put Together quick, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making perfect For novices and more experienced page designers alike.
And though its extra features will cost more, they certainly add to the experience. The use of A/B testing and heatmaps can help direct your creation and plan, and conversion goal tracking will inform you whether you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Mobile Responsive Landing Page