Introduction Off The Page Creations
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms annually which have sufficient capacity to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got featured. Off The Page Creations
The addition of Wishpond on the Ready to Rocket list is a nod to The way the character of digital advertising is shifting, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the present market. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your advertising requirements. The highlight of the tool is lead creation and the next analytical procedure. Wishpond can help in building interactive landing pages and layout competitions, track prospects, send emails, and do much more.
Wishpond Enables you to understand”where exactly” and”the way” to measure forward. To put it differently, it’s”completely automated” and”free forever” advertising tool which catalyses the easiest process of generating and nurturing prospects.
In this blog, I Will help you through the minute information of this tool, compose Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Off The Page Creations
Wishpond Review — Quality Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds to your landing page. There are numerous Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you may make several variations of your form and conduct A/B test. These forms are simple to create, publish and discuss it (website, site, Facebook Page). You can also print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple test boxes for leads to opt for more than one option that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the final attempt to catch the attention of Those prospects which are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a particular quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You can target your popups as you desire, for example, you can decide on which pages the popups will look and where it won’t. Off The Page Creations
A/B testing feature is available in popups too. You can examine and see which one is Giving you desirable results before finalising one. Other key features include Social Share Buttons. You can add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for lead data management where you can see all your visitors and their data. It may be sorted into various lists in accordance with the category you desire. It’s five Chief areas:
Stats provides an international Summary of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the amount of leads opening emails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent activity. With each click on a direct result, you can receive all the details of the guide, such as their actions, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of the system of collecting visitor information, you can track even before they’ve converted. When they eventually fill out one of your types, all of the tracking data related to their accounts unifies to their new lead profiles.
Lists allow you to see which leads are part of that lists. This is among the most important part and a place to come back and check for distinct list segments especially if you are creating different smart lists and static lines using marketing automation
Lead Properties lets you view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. 1 slight issue which I faced while using the editor would be , I needed to click many times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it to get a couple of times. However, what I got at the end is a totally professional landing page. I guess with the outcome; I could can click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you may produce a high converting landing page for virtually any business.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and gives you detailed reports. Depending on the accurate findings, you can zero upon the very best edition of your landing page. You will need no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your leads to register instantly for a training or marathon or likes of such by simply clicking on the hyperlink. They don’t have to give any other additional information.
Contests and Advertising
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve discussed the customizable types above. You can take advantage of this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond includes ten other programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal media platforms like Facebook, Twitter, or on your own site. Be it any platform, your promotions and contests will look great on laptops, tablets and phones. You can get more likes and follows by adding a Facebook Like a Twitter follow option. Off The Page Creations
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates Using a help desk program UserVoice, and also with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your leads as soon as they sign up on one of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 additional programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking trickle email campaigns or want to send personalized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your leads and segment them based on their actions. Add to the; you get real-time analytics that will help you assess the performance of your automatic workflow. It is possible to use merge tags to customize your emails depending on the info you’ve got in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Apart from the common attributes, the fundamental program has a limit on the prospects up to 1000, Email advertising a month up to 10,000 with a single user that has a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for some of those programs before paying. Off The Page Creations
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool that assesses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, bloggers or online marketing experts. It provides a recurring 30% commission with no payment for your service. You get consistent online payouts that can be easily monitored through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. If Wishpond receives any visitor through your affiliate link, it will immediately link it with your affiliate account; and if the visitor purchases a subscription, either about precisely the same trip or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to innovative marketing tools like GetAmbassador and Tracking Dashboard that allows you to track all your activities such as clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, participate effectively in Wishpond’s official Academy and article Banner ads which may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such firm is TrueCaller. A very common name, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To gather stories of their customers in a creative manner. The main goal was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all of the information, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong opponents. In this case, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather expensive. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and few different stations.
Struta Does not have the website popups feature. The assortment of templates can also be less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a lack of lead information analysis which may be used for turning leads to loyal customers. I believe with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am sure those who are reluctant to compromise their advertising needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint exhibits a much richer feature list. For instance, Wishpond provides global stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behaviour, events, stage where the lead/customer is currently in with respect to the buyers’ journey, and demographics like age, sex, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and contains a lot of attributes, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or group members can also be strictly limited to one. In cases where multiple users are wanted, a price of about $29 per month is achievable; unlike Wishpond that may provide a number of users with limited access to data.
This brings us The end of the inspection of Wishpond. This instrument is perfect for a marketer, also that I Must say it’s a really easy to use the application. Now That You’re aware of each of the Features, pricing and perks strategies, you must start using the tool. You can Always start with the 14-day trial period for the plan that suits you. Let me Understand your views about this tool, and if you come across another better Alternative to Wishpond. Off The Page Creations