Introduction On The Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually that have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got showcased. On The Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the nature of electronic advertising is changing, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic advertising is evolving to get better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the Advertising industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing requirements. The highlight of the tool is lead creation and the following analytical procedure. Wishpond can help in building interactive landing pages and layout competitions, track leads, send emails, and do so much more.
Wishpond Allows you to understand”where exactly” and”the way” to step ahead. In other words, it’s”completely automated” and”free forever” marketing tool which catalyses the simplest procedure for generating and nurturing leads.
In this website, I Will walk you through the minute details of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. On The Landing Page
Wishpond Review — Quality Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are many Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create multiple variations of your own form and run A/B test. These forms are easy to create, publish and share it (site, blog, Facebook Page). You can even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a long list of options. This keeps your form short.
Multiple check boxes for prospects to opt for more than one alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to catch the attention of Those leads that are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular quantity of time on your website.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you desire, for example, you can decide on which pages the popups will appear and at which it won’t. On The Landing Page
A/B testing feature can be found in popups as well. You can test and see which one is Giving you desired outcomes before finalising one. Additional important features include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data direction where you can see all your visitors and their data. It can be sorted into different lists as per the category you desire. It’s five Chief regions:
Stats provides an international overview of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to take note of the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With every click on a lead, you can get all the specifics of the guide, such as their actions, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of the system of collecting customer data, it is possible to track even before they’ve converted. When they finally fill out one of your types, all of the monitoring data related to their account unifies into their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is among the most important part and a place to come back and look for distinct list segments especially If You’re creating different clever lists and static lines using marketing automation
Lead Properties lets you see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, picture, video, social media programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. 1 minor issue which I faced when using the editor is, I needed to click many times to pick a text. You have to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with the result; I could manage to click few times additional! All the templates are mobile responsive. With over 100 templates, you may produce a high converting landing page for virtually any business.
You can run A/B Tests for numerous variations of your landing page. Wishpond runs the exam for you and gives you comprehensive reports. Based on the accurate findings, you can zero upon the best edition of your landing page. You will require no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a workshop or webinar or likes of such by simply clicking on the link. They don’t have to provide any other additional information.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable types over. You can take advantage of this feature here as well.
To help you make Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal media platforms such as Facebook, Twitter, or on your site. Be it any stage, your promotions and competitions will look great on laptops, tablets and phones. You can get more enjoys and follows by adding a Facebook Like button or a Twitter follow option. On The Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk program UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your leads once they register on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or want to send customized mails, Wishpond has all the features ready for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real time analytics to help you measure the performance of your automated workflow. You can use combine tags to customize your emails depending on the info you’ve got on your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Aside from the common features, the Basic plan has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 with one user that has a price tag of $45 for monthly.
The Development program is for $129/month with 10000 greatest contributes with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You can sign up for a FREE 14-Day trial for any of the programs before paying. On The Landing Page
Special Benefits From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free for Appointlet that’s a beneficial tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough screen and PPV advertising research tool which assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online marketing pros. It provides a recurring 30% commission with no payment for the service. You get consistent online payouts that will be easily tracked through GetAmbassador. When you sign up an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives some visitor via your affiliate link, it will directly associate it with your own affiliate account; and if the visitor purchases a subscription, either about precisely the exact same visit or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal access to ingenious marketing tools such as GetAmbassador and Tracking Dashboard that allows you to track all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will need to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such company is TrueCaller. A common title, Truecaller lets you identify who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To collect stories of the users in a creative way. The main aim was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all of the information, which is what occurred:
More than 70K+ participants
TrueCaller became the top keyword on societal media throughout the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I shall only tell you why I will vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their strategies are rather pricey. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and few other stations.
Struta Doesn’t possess the site popups feature. The assortment of templates is also less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead information analysis which may be used for turning leads into loyal clients. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might entice users. But I am sure those that are unwilling to compromise with their marketing requirements, will proceed and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature record. For example, Wishpond offers global stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on direct behavior, events, period where the lead/customer is presently in with respect to the buyers’ journey, and demographics like location, age, gender, linking date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to join and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Considering that Aritic PinPoint is much more advanced than Wishpond and has a great deal of attributes, it is costlier. For an organization, Aritic PinPoint provides account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the cost! Their services begin from zero and proceed on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members can also be strictly limited to one. In circumstances where multiple users are wanted, a price of about $29 per each month is achievable; unlike Wishpond which can provide a number of users with restricted access to info.
This brings us to The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, and that I Must say it’s a really easy to use the tool. Now That You’re aware of each of the Features, pricing and perks strategies, you must start using the tool. You can Always start with the 14-day trial period to the program that is appropriate for you. Allow me to Know your views about the tool, and if you happen across another better Option to Wishpond. On The Landing Page