Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms annually which have sufficient potential to conquer their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Ontrapages
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the nature of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic marketing is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your advertising needs. The highlight of this tool is lead generation and the next analytical procedure. Wishpond helps in creating interactive landing pages and layout competitions, track prospects, send emails, and do much more.
Wishpond Enables you to understand”where exactly” and”how” to measure forward. To put it differently, it’s”fully automated” and”free forever” advertising tool that catalyses the simplest procedure for generating and nurturing leads.
In this blog, I Will help you through the second details of the tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the primary characteristics of Wishpond. Ontrapages
Wishpond Review — Attribute Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms to your landing page. There are many Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you may make multiple variations of your form and run A/B test. All these forms are easy to create, publish and share it (website, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to opt for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to catch the attention of Those leads which are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific quantity of time on your site.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You can target your popups as you desire, for instance, you can choose on which pages the popups will appear and at which it won’t. Ontrapages
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desirable results before finalising one. Other key attributes include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies Another section for lead data management where you can see all of your customers and their data. It can be sorted to various lists as per the category you desire. It’s five Chief regions:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to take note of the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With every click on a lead, you can receive all the specifics of the guide, such as their actions, profile information and which lists they’re a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of the system of collecting customer information, you can track even before they have converted. When they eventually fill out one of your forms, all of the monitoring data related to their account unifies into their new lead profiles.
Lists Permit You to see which leads are part of which lists. This is among the most important section and also a place to come back and look for distinct list segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties lets you view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, image, video, social networking buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One slight issue which I faced when using the editor would be I needed to click many times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it for a couple of times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! All the templates are mobile responsive. With over 100 templates, you can create a high converting landing page for virtually any industry.
You can conduct A/B Evaluations for numerous variations of your landing page. Wishpond runs the exam for you and gives you detailed reports. Depending on the precise findings, you can zero on the best version of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register immediately for a training or marathon or enjoys of such by just clicking on the link. They do not have to provide any other additional information.
Events and Advertising
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable forms over. You can take advantage of this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten other programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms like Facebook, Twitter, or on your site. Be it any platform, your own promotions and competitions will look great on laptops, mobiles and tablets. It is possible to get more enjoys and follows by adding a Facebook Like a Twitter follow alternative. Ontrapages
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your leads as soon as they sign up on one of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for trickle email campaigns or want to send personalized emails, Wishpond has all of the features prepared for you.
In Addition, you Can add scores to your leads and segment them according to their actions. Add to this; you get real time analytics to help you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails depending on the information you have on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond offers — Basic, Pro and Development. Aside from the typical features, the fundamental program has a limit on the leads up to 1000, Email advertising per month up to 10,000 using one user which comes with a price tag of $45 for monthly.
The Growth Plan is for $129/month with 10000 greatest contributes with unlimited users and all the other notable features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You may sign up for a FREE 14-Day trial for any of those plans before paying. Ontrapages
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough screen and PPV marketing research tool that analyses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, bloggers or internet advertising experts. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts which can be readily tracked through GetAmbassador. When you sign up an affiliate, you’ll be provided with a exceptional tracking link. If Wishpond receives any visitor via your affiliate link, it will immediately associate it with your own affiliate account; and if the visitor purchases a subscription, either about precisely the exact same visit or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to innovative marketing tools such as GetAmbassador and Tracking Dashboard that allows you to monitor all your activities including clicks, commission, and earnings. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will need to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly within this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such firm is TrueCaller. A very common title, Truecaller lets you identify who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller desired To gather tales of the customers in a creative way. The main aim was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all of the information, which is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media throughout the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally benefited highly from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I shall only tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their plans are quite pricey. The bundle of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with few other channels.
Struta Doesn’t have the site popups feature. The assortment of templates can also be less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a deficiency of lead information analysis that can be used for turning leads to loyal customers. I think with Strutta, I had to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I’d vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am convinced those who are unwilling to compromise with their marketing requirements, will go ahead and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute record. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on lead behavior, events, stage in which the lead/customer is currently in with respect to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. You can connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a lot of attributes, it is costlier. For an enterprise, Aritic PinPoint offers account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the number of users or team members is also strictly restricted to one. In circumstances where multiple users are wanted, a cost of around $29 per month is achievable; unlike Wishpond that can provide multiple users with restricted access to info.
This brings us The close of the inspection of Wishpond. This tool is perfect for a marketer, and that I Must say it is a really simple to use the tool. Now that you are aware of all the Attributes, perks and pricing strategies, you must begin using the application. You can Always start with the 14-day trial period for the plan that is appropriate for you. Allow me to Know your views about this particular tool, and if you come across another better Alternative to Wishpond. Ontrapages