Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have enough capacity to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Pagewiz
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the character of electronic advertising is shifting, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your marketing requirements. The highlight of this tool is lead generation and the next analytical process. Wishpond helps in building interactive landing pages and layout contests, track leads, send mails, and do so much more.
Wishpond Allows you to know”where precisely” and”the way” to measure ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the easiest process of generating and nurturing prospects.
In this blog, I Will help you through the second information of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Pagewiz
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are many Flexible templates to choose from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can make several versions of your own form and run A/B test. All these forms are easy to make , print and discuss it (website, site, Facebook Page). You might even print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to Go for more than one option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those prospects which are just about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your website.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you wish, for example, you can choose on which pages the popups will appear and where it will not. Pagewiz
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desired results before finalising one. Additional key features include Social Share Buttons. You can add social sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data direction where you are able to see all your visitors and their data. It may be sorted into different lists as per the category you desire. It’s five main areas:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to take note of the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With each click on a direct result, you can get all the specifics of the guide, including their actions, profile information and which lists they’re part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of this system of collecting visitor information, you can monitor even before they have converted. When they eventually fill out among your forms, all the tracking data associated with their account merges into their new lead profiles.
Lists allow you to see which prospects are a part of which lists. This is among the most important section and also a place to come back and check for different list sections especially If You’re creating different clever lists and inactive lines with marketing automation
Lead Properties enables you to view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One slight issue that I faced while using the editor isI had to click many times to select a text. You have to double click it to select and edit, but I guess that I double-clicked it to get a couple of times. However, what I got at the end is a totally professional landing page. I guess with the outcome; I could can click few times extra! All the templates are mobile responsive. With more than 100 templates, you may create a high-definition landing page for any industry.
You can run A/B Tests for numerous variants of your landing page. Wishpond runs the test for you and gives you detailed reports. Depending on the precise findings, you can zero on the very best version of your landing page. You’ll need no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register immediately for a training or marathon or enjoys of such by simply clicking on the link. They don’t need to give any other additional information.
Contests and Marketing
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to get into your contest. I have discussed the customizable types above. You can use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal media platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and contests will look good on desktops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like a Twitter follow option. Pagewiz
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars for your leads as soon as they register on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send customized mails, Wishpond has all of the features prepared for you.
Not only this, you Can add dents to your own leads and section them based on their actions. Add to the; you get real time analytics to help you assess the performance of your automated workflow. You can use merge tags to personalize your emails based on the information you have in your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different plans Wishpond provides — Basic, Pro and Development. Aside from the typical features, the fundamental program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 with a single user which comes with a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 maximum leads with unlimited customers and all the other notable features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for everybody. You can register for a FREE 14-Day trial for some of those programs before paying. Pagewiz
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool which assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, bloggers or online advertising pros. It provides a recurring 30% commission with no payment for your service. You receive consistent online payouts that will be easily monitored through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately link it with your own affiliate accounts; and when the visitor purchases a subscription, either on the exact same trip or afterwards, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities including clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clients.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your customers beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller wanted To gather stories of the customers in a creative manner. The main goal was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all information, which is what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I will only tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are rather pricey. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Doesn’t possess the website popups feature. The assortment of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead information analysis that may be used for turning leads into loyal clients. I believe with Strutta, I had to invest more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I’d vouch for the numerous advertising programs from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might entice users. But I am convinced those who are unwilling to compromise with their advertising needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute record. For example, Wishpond provides international stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on direct behavior, events, period in which the lead/customer is currently in with respect to the buyers’ journey, and demographics such as age, gender, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a lot of attributes, it is costlier. For an organization, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized designs. Another point of difference is, together with Shortstack the amount of consumers or team members can also be strictly restricted to one. In cases where multiple users are wanted, a price of about $29 per month is viable; unlike Wishpond that can provide a number of users with restricted access to info.
This brings us to The close of the review of Wishpond. This instrument is perfect for a marketer, also that I Must say it’s a very easy to use the tool. Now that you are aware of all the Features, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Let me Know your views about this particular tool, and if you come across another better Option to Wishpond. Pagewiz