Intro Platform Bounce
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have enough capacity to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. Platform Bounce
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all your marketing needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond can help in creating interactive landing pages and layout competitions, track prospects, send emails, and do so much more.
Wishpond Enables you to know”where exactly” and”the way” to measure ahead. In other words, it is”completely automated” and”free forever” marketing tool which catalyses the simplest process of generating and nurturing leads.
In this website, I Will walk you through the minute details of the tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary characteristics of Wishpond. Platform Bounce
Wishpond Review — Attribute Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you may create several versions of your form and conduct A/B test. All these forms are easy to create, print and discuss it (website, site, Facebook Page). You might even publish on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu to get a long list of options. This keeps your form short.
Multiple check boxes for leads to opt for over one option that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to customize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to grab the attention of Those prospects that are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a particular quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can aim your popups as you wish, for example, you can choose on which pages the popups will appear and at which it won’t. Platform Bounce
A/B testing feature is available in popups as well. You can test and determine which one is Giving you desirable results before finalising one. Other important attributes include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data direction where you can see all your customers and their data. It can be sorted into various lists as per the category you desire. It has five Chief areas:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive perspective of Various leads sorted by most recent activity. With every click on a lead, you can get all the specifics of the guide, including their actions, profile data and which lists they’re a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of this system of collecting visitor information, you can monitor even before they have converted. When they finally fill out one of your types, all of the monitoring data associated with their account merges into their new lead profiles.
Lists Permit You to see which prospects are a part of that lists. This is among the most important section and a place to come back and look for distinct list sections especially If You’re creating different smart lists and inactive lines using marketing automation
Lead Properties lets you view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced while using the editor is, I needed to click several times to pick a text. You need to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could manage to click few times extra! Each of the templates are cellular responsive. With more than 100 templates, you may produce a high-definition landing page for any industry.
You can run A/B Tests for multiple variants of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero upon the best version of your landing page. You will require no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your domain and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register instantly for a training or marathon or enjoys of such by just clicking on the hyperlink. They do not need to provide any other additional information.
Contests and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types above. You can take advantage of this feature here too.
To help you make Your competitions interesting and far-fetched, Wishpond comprises ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on social networking platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and contests will look great on desktops, tablets and phones. You can find more enjoys and follows by incorporating a Facebook Like button or a Twitter follow option. Platform Bounce
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars to your leads once they sign up on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for trickle email campaigns or want to send personalized mails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your leads and section them based on their actions. Add to this; you get real time analytics that will assist you assess the performance of your automated workflow. It is possible to use merge tags to personalize your emails depending on the information you’ve got in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond offers — Basic, Pro and Development. Aside from the common features, the fundamental program has a limit on the prospects up to 1000, Email marketing per month up to 10,000 using one user that comes with a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest leads with unlimited users and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You may register for a FREE 14-Day trial for any of the programs before paying. Platform Bounce
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive screen and PPV advertising research tool that assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, bloggers or internet advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that will be readily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a exceptional tracking link. If Wishpond receives some visitor through your affiliate link, it will directly link it with your affiliate account; and when the visitor purchases a subscription, either on the exact same visit or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal access to ingenious marketing tools like GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities such as clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are used in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, participate effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. One such company is TrueCaller. A common title, Truecaller lets you identify who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller desired To gather stories of the customers in a creative way. The most important aim was to know how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to collect all info, which is exactly what occurred:
More than 70K+ participants
TrueCaller became the top keyword on societal media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are rather pricey. The package of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with few different channels.
Struta Does not have the site popups feature. The assortment of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a deficiency of lead data analysis that can be used for turning leads to loyal customers. I believe with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d vouch for the numerous advertising apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those that are unwilling to compromise their advertising requirements, will proceed and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint displays a much richer attribute list. For example, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on direct behaviour, events, period where the lead/customer is currently in with regards to the buyers’ journey, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to join and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is much more advanced than Wishpond and contains a lot of attributes, it’s costlier. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, together with Shortstack the number of users or team members is also strictly limited to one. In circumstances where multiple users are wanted, a cost of around $29 per month is achievable; unlike Wishpond that may provide multiple users with limited access to data.
This brings us The end of the review of Wishpond. This instrument Is Ideal for a marketer, and that I Must say it is a really simple to use the tool. Now that you are aware of each of the Attributes, pricing and perks plans, you must begin using the tool. You can Always begin with the 14-day trial period to the plan that suits you. Let me Understand your views about the tool, and also if you come across another better Option to Wishpond. Platform Bounce