Introduction Platform Conversion
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms annually which have enough capacity to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Platform Conversion
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the nature of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of the tool is lead creation and the following analytical procedure. Wishpond can help in creating interactive landing pages and design contests, track prospects, send emails, and do so much more.
Wishpond Allows you to understand”where precisely” and”how” to measure ahead. In other words, it is”fully automated” and”free forever” marketing tool that catalyses the easiest process of nurturing and generating leads.
In this blog, I Will walk you through the second details of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the main characteristics of Wishpond. Platform Conversion
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds to your landing page. There are numerous Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create several versions of your form and run A/B test. These forms are simple to create, publish and discuss it (site, site, Facebook Page). You can even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to Go for over one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those prospects which are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You are able to aim your popups as you desire, for example, you can decide on which pages the popups will appear and at which it will not. Platform Conversion
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desired outcomes before finalising one. Other important attributes include Social Share Buttons. You can add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data management where you are able to see all of your visitors and their data. It may be sorted to different lists in accordance with the category you desire. It’s five main regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to take note of the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With each click on a direct result, you can get all the details of the lead, including their activities, profile information and which lists they’re a part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of this system of collecting visitor information, it is possible to track even before they’ve converted. When they finally fill out one of your forms, all the tracking data related to their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is among the most important part and a place to come back and look for different list sections especially If You’re creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One minor issue which I faced while using the editor isI had to click many times to pick a text. You need to double click it to select and edit, but I figure I double-clicked it for two or three times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could can click few times additional! Each of the templates are cellular responsive. With over 100 templates, you may produce a high converting landing page for virtually any business.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Based on the precise findings, you can zero upon the very best version of your landing page. You’ll need no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your own emails. This lets your prospects to register instantly for a training or marathon or enjoys of these by simply clicking on the link. They do not need to give any other additional details.
Events and Advertising
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable types above. It’s possible to take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten additional apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms such as Facebook, Twitter, or in your own site. Be it any stage, your own promotions and competitions will look great on desktops, mobiles and tablets. You can find more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Platform Conversion
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads once they sign up on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or want to send personalized mails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your own leads and section them according to their actions. Add to this; you get real time analytics that will help you measure the performance of your automated workflow. It is possible to use combine tags to personalize your emails based on the information you’ve got in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond offers — Basic, Pro and Growth. Aside from the common attributes, the fundamental plan has a limit on the leads up to 1000, Email marketing a month up to 10,000 using one user which comes with a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest contributes with unlimited customers and the rest of the notable features of Pro and Basic packages. In addition to all that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You can register for a FREE 14-Day trial for any of those plans before paying. Platform Conversion
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough display and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, bloggers or online advertising experts. It supplies a recurring 30% commission with no payment for the service. You receive consistent online payouts which can be easily monitored through GetAmbassador. When you join an affiliate, you’ll be given with a unique tracking link. If Wishpond receives any visitor via your affiliate link, it will directly associate it with your own affiliate accounts; and if the visitor purchases a subscription, either on the same trip or later, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative advertising tools such as GetAmbassador and Tracking Dashboard which allows you to track all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they’re working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. One such company is TrueCaller. A common name, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller desired To gather tales of the users in a creative way. The most important aim was to understand how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all information, which is what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I will just tell you why I’ll vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are rather expensive. The bundle of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other stations.
Struta Does not possess the website popups feature. The assortment of templates is also less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead data analysis that can be used for turning leads to loyal clients. I think with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I’d still vouch for the numerous advertising apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might attract users. But I am convinced those who are unwilling to compromise with their marketing needs, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. But, Aritic PinPoint displays a much richer feature record. For example, Wishpond provides global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behavior, events, stage where the lead/customer is presently in with respect to the buyers’ travel, and demographics like location, age, sex, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards marketing. You can connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of features, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services start from zero and move on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized layouts. Another point of difference is, together with Shortstack the amount of consumers or team members is also strictly restricted to one. In circumstances where multiple users are desired, a price of around $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to data.
This brings us The end of the inspection of Wishpond. This instrument is perfect for a marketer, also that I Must say it’s a very simple to use the application. Now That You’re aware of all the Features, pricing and perks strategies, you must begin using the tool. You can Always start with the 14-day trial period to the plan that is appropriate for you. Let me Know your views about the tool, and if you happen across another better Option to Wishpond. Platform Conversion