Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms annually that have enough potential to beat their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Rafflecopter
The addition of Wishpond on the Ready to Rocket list is a nod to The way the nature of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the present market. As automation takes over the marketing business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond helps in building interactive landing pages and design competitions, track leads, send emails, and do so much more.
Wishpond Allows one to know”where exactly” and”the way” to step ahead. In other words, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of nurturing and generating leads.
In this blog, I Will walk you through the minute details of the tool, compose Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. Rafflecopter
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are many Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you may create multiple versions of your form and run A/B test. All these forms are simple to make , publish and share it (website, blog, Facebook Page). You might even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to Go for over 1 alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those prospects that are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a specific amount of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to target your popups as you desire, for instance, you can choose on which pages the popups will look and at which it will not. Rafflecopter
A/B testing feature can be found in popups as well. You can test and see which one is Giving you desired outcomes before finalising one. Other key attributes include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data direction where you can see all your visitors and their data. It can be sorted into various lists in accordance with the category you want. It’s five main areas:
Stats provides a global Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the number of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With every click on a lead, you can get all the specifics of the lead, such as their activities, profile data and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the use of the system of collecting visitor information, you can monitor even before they’ve converted. When they eventually fill out among your types, all of the monitoring data related to their account merges into their new lead profiles.
Lists allow you to see which leads are part of which lists. This is one of the most important part and a place to come back and check for distinct listing sections especially If You’re creating different smart lists and inactive lines using marketing automation
Lead Properties lets you see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced when using the editor would be I needed to click many times to select a text. You need to double click it to select and edit, but I guess I double-clicked it to get a couple of times. But what I got at the end is a totally professional landing page. I guess with all the result; I could can click few times additional! All the templates are mobile responsive. With over 100 templates, you may produce a high-definition landing page for virtually any industry.
You can run A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Depending on the accurate findings, you can zero on the best version of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a training or marathon or enjoys of these by simply clicking on the link. They do not have to provide any other additional information.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I have discussed the customizable types above. It’s possible to take advantage of this feature here too.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten other apps that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on social networking platforms like Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look great on desktops, mobiles and tablets. It is possible to find more enjoys and follows by adding a Facebook Like a Twitter follow alternative. Rafflecopter
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates Using a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars for your prospects as soon as they register on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 other apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or wish to send customized emails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your leads and section them based on their actions. Add to the; you get real time analytics that will help you assess the performance of your automated workflow. It is possible to use merge tags to customize your emails depending on the info you have on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond provides — Basic, Pro and Development. Aside from the typical features, the Basic program has a limit on the prospects up to 1000, Email marketing per month up to 10,000 with one user which comes with a price tag of $45 for each month.
The Development Plan is for $129/month using 10000 maximum leads with unlimited users and the rest of the notable features of Pro and Basic packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You may sign up for a FREE 14-Day trial for some of the programs before paying. Rafflecopter
Special Perks From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a client, you can avail these offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a thorough screen and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or online marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which can be easily monitored through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will directly associate it with your affiliate account; and when the visitor purchases a subscription, either on precisely the exact same trip or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal access to ingenious marketing tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your tasks such as clicks, commission, and revenue. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will need to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. One such company is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather stories of the customers in a creative manner. The most important aim was to know how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of the consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all information, which is what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are quite pricey. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and several other stations.
Struta Doesn’t possess the website popups feature. The variety of templates is also less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a lack of lead information analysis which can be used for turning leads to loyal customers. I think with Strutta, I had to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d still vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might attract users. But I am sure those that are unwilling to compromise their advertising requirements, will proceed and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. However, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behavior, events, period where the lead/customer is presently in with regards to the buyers’ journey, and demographics such as location, age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of attributes, it’s more expensive. For an enterprise, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply taking a look at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or group members can also be strictly restricted to one. In circumstances where multiple users are desired, a cost of about $29 per each month is achievable; unlike Wishpond that can provide a number of users with restricted access to data.
This brings us to The close of the review of Wishpond. This tool Is Ideal for a marketer, also that I Must say it’s a very simple to use the tool. Now That You’re aware of all the Attributes, perks and pricing strategies, you must start using the tool. You can Always begin with the 14-day trial period to the program that is appropriate for you. Let me Understand your views about this tool, and if you come across another better Option to Wishpond. Rafflecopter