Intro to Leadpages Setting Up A Landing Page
There have been substantial Innovations in the marketing industry over the years. And yet, marketers are still jump to Publish landing pages and pop-ups to generate leads. Setting Up A Landing Page
For Less tech-savvy folks, however, creating a landing page from scratch is not feasible. You can say the same for entrepreneurs with little to no marketing dollars to spare.
That’s where Leadpages comes in. As you’ll find in this Leadpages review, the online platform promises to offer you the tools you will need to publish high-converting landing pages for your lead-generation campaigns.
Leadpages is designed to help users create Beautiful landing pages — all without the requirement for design or coding experience. During these landing pages, users will be able to prompt users to provide their email or other pertinent information.
At the Core of Leadpages is your Leadpage Editor, an easy-to-use Tool that permits users to work with templates and edit the information as needed. You’ll see later how the editor works.
On top of this, the organization also offers additional Features to help their users take advantage of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Is still a go-to source for users who need landing pages quickly. Below are some of the attributes the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator uses drag-and-drop Performance which makes it simpler for customers to create custom landing pages that suits their requirements.
To get you started, there are over 100 templates to Choose from and may be filtered by industry. The templates have been sorted by conversion rate that’s quite helpful. It provides users with an opportunity to select an established template according to Leadpages’ data.
Do note, however, that there are many factors which Affect conversion rate. Because the templates are customizable, it is hard to attribute conversion into the template alone. For what it’s worth, Leadpages assert it as its strongest and one of a kind sorting feature.
The templates are a mix of in-house and third-party offerings. Any template that’s not produced by Leadpages itself needs to be compensated for to use. Hosting is included in your subscription.
You can do A/B testing so you can determine Which landing pages work best. You can evaluate your performance during the built in analytics (you can incorporate it using Facebook Pixel and Google Analytics).
Templates are responsive so cellular users should not Have a problem viewing your landing pages when they are on their phones. Setting Up A Landing Page
You may see how Leadpages work later down the article.
If you have ever come across those pop-up boxes which Appear just as you are about to leave a website, you have probably encountered Leadboxes.
This nifty box may either pop up automatically or Be triggered by a condition you place. The most popular affliction is arguably the 2-step opt-in in which a visitor has to click a button for the pop-up box to look.
If done correctly, Leadboxes could increase engagement And result in more leads for your business. Much like the landing pages, there’s a drag-and-drop editor for Leadboxes to make it much easier for consumers to get up and running in moments.
To create one, click on”Create a Leadbox.”
From here, you can edit the leadbox at your Bidding. It has a drag-and-drop editor which makes coming up with a design for your leadbox really simple.
The Leadbox Layout enables you to fix the overall design Of the opt-in form. You may change the background picture, padding, time control, and others to get the most out of your leadbox.
Leadbox Tracking lets you capture and analyze information of your chosen boxes to see how it Performs over time. Connect your Google Analytics or Visual Website Optimizer to gather information that can help you make sense of your own boxes.
Another useful feature should you want it, Leaddigits lets your audience opt-in to your email list through texting.
The reason for this one is construct a text list. Thus, instead of just collecting email addresses, you can get people on a listing with their phone numbers. This might be incredibly valuable particularly with the younger generation that is more likely to text than email.
Leadlinks are hyperlinks that you add into your Broadcast emails by your email service provider.
Once the recipient clicks on that linkthey are Instantly registered. They won’t have to enter additional info. This is especially useful for webinar registration and so on.
After a quick registration process, you’ll input The dashboard and also be invited to create your first campaign. By default, you are taken to Leadpages where you are able to create a landing page. You are able to access the site’s additional attributes through the navigation bar.
To start your initial landing page, click on the Let’s Do It button. The site will walk you through the procedure by asking you questions about the essence of your landing page. You will be granted access to all the available templates not long afterwards. As an alternative, you can access the templates directly via the navigation bar.
Now, It’s important to note that there Are two kinds of templates out there. To begin with, you’ve got drag-and-drop templates which are more customizable and contemporary. Then you’ve got your regular templates which are tried and tested to guarantee high conversion prices.
The best way to create a landing page will depend on what Type of template you choose (drag or regular ).
Standard templates are straightforward with little Room for alteration. You will be able to edit the text and replace the sample pictures but won’t be able to move any of the components around. You may elect to hide any component that you don’t have any use for but users need to do this with caution. Hiding elements can result in apparently empty spaces.
You can click on the navigation buttons to preview Exactly what the landing page will look like on a tablet or phone.
To add SEO and monitoring info, simply click The Lead Page Options button located on the left sidebar sidebar. Use this to add metadata information in addition to tracking codes.
As Soon as You’re done, you can go ahead and save your Operate or have it published. If you haven’t linked your email service provider together with your Leadpages accounts by this point, you’ll be motivated to do so. You won’t be able to save the mails you collect otherwise. Setting Up A Landing Page
Drag-and-drop templates work a bit differently. Right off the bat, you will see that you have additional choices. The sidebar houses four buttons: widgets, page layout, page design, and page tracking.
By dragging and dropping widgets into your landing Page, you are ready to add new elements to edit. You can add headlines, text, pictures, videos, buttons, and much more. It’s here where you’ll encounter among Leadpages’ most infamous kinks. The site’s drag-and-drop performance is faulty.
Placing elements where you want them can be a nuisance. For starters, you may just place them in areas the template permits you to. You will find grids where widgets can be added while some other places are off limits. Then there’s the matter with precision. The widgets have a tendency to snap into position. As is the case throughout our testing, they end up nowhere near its intended destination.
Editing the text and graphics, nevertheless, is a breeze. Simply click on any placeholder text and replace the existing one with yours. You may resize and move parts.
Page Layout lets you make changes to each part of your landing page. Here You’re able to fine-tune the appearance of your webpage as you would through CSS only simpler.
For example, clicking on the Page Layout icons Shows you the various section the page has. With this template, you will find two sections — the material body and the footer.
If You Would like to change the background, click on “Section Style” and make the required changes out of here.
Page Style lets you play your font as well as add custom CSS for much more Innovative users.
Page Tracking works exactly the exact same manner as in standard templates. Only this time, you Can incorporate it using Facebook and Google Analytics.
You’ll find All of Your saved landing pages at the dashboard. You may go back and create more edits, rename the file, produce a split test (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Pro and Advanced plan members.
Customer service does exist but priority is given To innovative subscribers. They have access to some 1-on-1 Quick Start Call as well as free digital workshops. Those below the standard plan might have to contend with chat support (9 AM to 5 PM Central time during weekdays) or open a support ticket.
It is possible to print your landing pages on their own or under your domain name. However, publishing beneath a Subdomain can possibly turn off your audience. It is advised that you publish under your own domain.
To do that, click on the user icon onto the top-right Part of the screen to start the drop-down menu. Pick”Domains” to load the webpage where you can join your domainname.
From here, Leadpages will guide you to the Procedure Of connecting your own domain .
The lively HTML options let you publish the Landing page on any site. However, there are ways to integrate the tool in other CMS such as WordPress, Squarespace, and other popular content management systems.
Users can register on a monthly, yearly, or Two-year basis with all the two-year plan being the very cost-efficient provided you are in for the long haul. There are 3 tiers to pick from: standard, expert, and innovative.
At $25/month, Leadpages is cheap enough for startups and one-man showrunners. The advantages of being able to design and deploy landing pages for direct generation make up for the price. However $48/month could be a steep price to cover the tiny perks you unlock at that level. Unless you’ve got a true demand for online sales and obligations and A/B testing, you are better off using the most basic plan. It also ought to be sufficient to help you earn more with your blog or site.
Leadlinks and Leaddigits will also be unavailable If you don’t subscribe to the pro or advanced plan that’s a real bummer.
Advantages and Disadvantages OF Selecting Leadpages
Honestly, there’s a lot to like about Leadpages. But the application is far from ideal. Let us break down the advantages and disadvantages. Setting Up A Landing Page
Benefit #1: Easy-to-Use
For the average consumer, Leadpages will be more than Enough to meet your lead generation objectives. In the end of the day, all you will need is a presentable landing page that will wow your audience. Leadpages is much more than capable of getting the job done. It does not need any prior coding or design expertise.
Advantage #2: amount of available Templates
The absolute number of templates that are available would be More than enough to get you started on the ideal path. There’s a template for almost every circumstance. Options vary from webinar pages, thank you pages, product launch pages, checkout pages, and even 404 pages. Leadpages claim they’ve 160 free templates in their library.
Advantage #3: quick and easy integration
You can use Leadpages regardless of what CMS you are using. It can encourage WordPress, Joomla, Squarespace, and more.
Benefit #4:: Leadboxes
The bulk of the Leadpages inspection was concentrated on The landing page builder but let’s not forget that readers also get access to Leadboxes. There is no denying the fact that pop-up boxes are powerful and could lead to conversions which would otherwise be overlooked if not for Leadboxes.
Weak Spot #1: problems with the Landing Page Builder
The drag-and-drop functionality issues need to be addressed. People that are very particular in their landing page layouts can struggle with the tool’s interface. The instrument can also slow down every now and which can be troublesome especially for individuals that are looking for a tight deadline.
Weak spot #2: restricted customization in standard templates
Leadpages themselves encourage users not use their standard templates. There is barely any customization options. The lack of drag-and-drop feature is unavailable for standard templates. So even in case you do locate a template worth using in their outdated selections, you would be unable to personalize them as you see fit.
Weak place #3: A/B testing just for pro users and above
There’s no denying the importance of A/B testing. It is the only way to see that pages are working and which ones need refinement. Unfortunately, standard users have no access to A/B testing and will need to upgrade to a greater plan to make use of the attribute.
Leadpages is a Fantastic bargain for startups given the Reasonable $25 entrance point. If you need sleek, responsive landing pages fast and will help you better your conversion funnel and make more money, the instrument will be capable of delivering just that. However, there are lots of choices out there which do pretty much the same thing. Not on exactly the same degree, but you really do have choices.
Large-scale businesses are likely to have in-house Solutions to developing landing pages for their lead generation campaigns. The $199/month innovative plan seems too steep of a price point even for big corporations.
The Fantastic thing about Leadpages is They have a Free 14-day trial period so that you may check out the tool for yourself (even though you Do need to provide your credit card information). Even though Leadpages does have its Merits, the abundance of landing page alternatives out in the marketplace combined with That the quirks of all Leadpages’ builder tool makes it hard to urge. Setting Up A Landing Page