Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies annually that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Shortstack
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the nature of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your marketing requirements. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and layout competitions, track prospects, send mails, and do so much more.
Wishpond Enables one to understand”where exactly” and”the way” to step ahead. To put it differently, it’s”fully automated” and”free forever” marketing tool that catalyses the easiest process of generating and nurturing leads.
In this blog, I Will walk you through the second information of this tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main characteristics of Wishpond. Shortstack
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are many Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create several variations of your form and run A/B test. All these forms are simple to create, print and discuss it (website, blog, Facebook Page). You might also publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu to get a very long list of options. This keeps your kind short.
Multiple test boxes for leads to opt for more than one option that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to grab the attention of Those prospects which are about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a particular quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You can aim your popups as you wish, for example, you can decide on which pages the popups will appear and at which it won’t. Shortstack
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Other key features include Social Share Buttons. You can add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you can see all your customers and their data. It may be sorted to various lists in accordance with the category you want. It has five Chief regions:
Stats provides a global Summary of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric info to take note of the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With every click on a direct result, you can receive all the specifics of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those who viewed the page but did Not convert in your form. With the use of this system of collecting customer information, you can monitor even before they’ve converted. When they eventually fill out one of your forms, all the tracking data associated with their account merges into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is among the most important section and also a place to come back and check for distinct listing sections especially If You’re creating different clever lists and static lines using marketing automation
Lead Properties lets you view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social networking programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One minor issue that I faced while using the editor is, I needed to click several times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it to get two or three times. However, what I got in the end is a thoroughly professional landing page. I guess with the outcome; I could manage to click few times additional! All the templates are mobile responsive. With more than 100 templates, you may create a high-definition landing page for any business.
You can run A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and gives you detailed reports. Depending on the precise findings, you can zero on the very best version of your landing page. You will require no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your prospects to register immediately for a workshop or webinar or likes of these by simply clicking on the hyperlink. They don’t have to give any other additional details.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable types over. It’s possible to take advantage of this feature here too.
To help you create Your contests interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and competitions will look great on laptops, tablets and phones. It is possible to find more enjoys and follows by adding a Facebook Like a Twitter follow alternative. Shortstack
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond incorporates Using a help desk app UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects as soon as they sign up on a few of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or wish to send personalized mails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your own leads and segment them based on their actions. Add to this; you get real time analytics that will assist you measure the performance of your automatic workflow. It is possible to use combine tags to personalize your emails based on the info you’ve got on your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond provides — Basic, Pro and Development. Apart from the common features, the Basic plan has a limit on the leads up to 1000, Email marketing a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Growth program is for $129/month using 10000 maximum contributes with unlimited users and the rest of the prominent features of Pro and Fundamental packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as consistently Customer Service is free for all. You can register for a FREE 14-Day trial for some of those programs before paying. Shortstack
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV advertising research tool which analyses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts that will be easily monitored through GetAmbassador. When you sign up as an affiliate, you will be given with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will immediately associate it with your own affiliate account; and if the visitor purchases a subscription, either on the same visit or later, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which allows you to monitor all your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll need to await a while!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the client accounts they are working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. One such firm is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller wanted To collect tales of the users in a creative manner. The main goal was to understand how each user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to gather all information, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on societal media throughout the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies which prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their plans are rather expensive. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several other stations.
Struta Does not possess the website popups feature. The variety of templates can also be less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead information analysis which can be used for turning leads to loyal clients. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am convinced those that are unwilling to compromise with their advertising requirements, will proceed and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ journey, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards promotion. You can join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and contains a great deal of attributes, it is more expensive. For an enterprise, Aritic PinPoint offers account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and move on to $29 for the basic plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or group members is also strictly limited to one. In circumstances where multiple users are wanted, a cost of about $29 per month is achievable; unlike Wishpond which can provide multiple users with limited access to info.
This brings us to The end of the inspection of Wishpond. This instrument is perfect for a marketer, also I Must say it’s a very easy to use the tool. Now that you are aware of all the Features, pricing and perks strategies, you must start using the tool. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Let me Know your views about this particular tool, and also if you come across another better Option to Wishpond. Shortstack