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Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms every year that have sufficient potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got featured. Simple Splash Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the character of digital advertising is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic advertising is evolving to get better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing requirements. The highlight of the tool is lead generation and the following analytical process. Wishpond can help in building interactive landing pages and design competitions, track prospects, send emails, and do much more.
Wishpond Enables you to know”where exactly” and”the way” to step forward. To put it differently, it is”completely automated” and”free forever” marketing tool that catalyses the easiest process of nurturing and generating prospects.
In this website, I Will walk you through the second details of this tool, write Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main features of Wishpond. Simple Splash Page
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms to your landing page. There are many Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you may create multiple versions of your form and conduct A/B test. These forms are simple to make , print and discuss it (website, site, Facebook Page). You might also publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a long list of alternatives. This keeps your form short.
Multiple check boxes for leads to Go for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those leads which are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Also, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you desire, for instance, you can decide on which pages the popups will look and at which it won’t. Simple Splash Page
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desired outcomes before finalising one. Additional key features include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for direct data management where you can see all your visitors and their information. It may be sorted to different lists as per the category you desire. It has five Chief areas:
Stats provides an international Summary of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric information to take note of the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent action. With every click on a lead, you can get all the details of the lead, including their actions, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the use of this system of collecting customer data, you can track even before they have converted. When they finally fill out among your forms, all the monitoring data related to their accounts merges to their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is among the most important part and also a place to come back and check for different list segments especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties lets you see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One slight issue that I faced while using the editor would be , I had to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get a couple of times. But what I got at the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for virtually any business.
You can conduct A/B Tests for multiple variations of your landing page. Wishpond conducts the test for you and gives you detailed reports. Depending on the precise findings, you can zero on the very best edition of your landing page. You’ll require no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register immediately for a workshop or webinar or enjoys of such by simply clicking on the hyperlink. They do not need to provide any other additional information.
Contests and Marketing
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types over. It’s possible to use this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms such as Facebook, Twitter, or on your own site. Be it any platform, your own promotions and competitions will look great on laptops, mobiles and tablets. You can find more enjoys and follows by adding a Facebook Like a Twitter follow option. Simple Splash Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and much more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead landing on a website and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your prospects once they register on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are seeking trickle email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your own leads and section them according to their actions. Add to this; you get real-time analytics that will help you assess the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you’ve got on your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Development. Aside from the typical attributes, the Basic program has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 with a single user which comes with a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum leads with unlimited customers and all the other prominent features of Pro and Basic packages. Along with all of that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for all. You can sign up for a FREE 14-Day trial for any of those plans before paying. Simple Splash Page
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for your service. You receive consistent online payouts that will be easily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately link it with your own affiliate account; and when the visitor purchases a subscription, either on precisely the same visit or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard that allows you to monitor all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you can go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads that may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your clients beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such firm is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To collect stories of the users in a creative manner. The most important aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to gather all information, which is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their strategies are rather expensive. The package of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several other channels.
Struta Does not possess the site popups feature. The assortment of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead data analysis that can be used for turning leads to loyal clients. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I’d vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am convinced those who are unwilling to compromise with their advertising needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond provides international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behavior, events, period in which the lead/customer is presently in with regards to the buyers’ travel, and demographics such as location, age, gender, linking date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards marketing. You can connect and nurture your leads via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it’s more expensive. For an organization, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services start from zero and move on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the number of users or group members is also strictly restricted to one. In cases where multiple users are wanted, a cost of around $29 per month is viable; unlike Wishpond which can provide a number of users with restricted access to info.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, and I Must say it’s a really easy to use the application. Now that you are aware of all the Features, perks and pricing plans, you must start using the tool. You can Always begin with the 14-day trial period to the program that is appropriate for you. Let me Understand your views about this tool, and if you come across another better Alternative to Wishpond. Simple Splash Page