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Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have sufficient potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Site Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to The way the nature of electronic advertising is changing, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your advertising needs. The highlight of this tool is lead creation and the next analytical process. Wishpond helps in creating interactive landing pages and design contests, track prospects, send mails, and do so much more.
Wishpond Enables you to understand”where exactly” and”the way” to step ahead. To put it differently, it’s”completely automated” and”free forever” advertising tool that catalyses the easiest procedure for nurturing and generating leads.
In this blog, I Will help you through the minute information of the tool, write Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. Site Landing Page
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable kinds to your landing page. There are numerous Flexible templates to select from. Form building is quite simple with the drag and drop builder. Like landing pages, you may make multiple versions of your own form and conduct A/B test. All these forms are simple to make , print and discuss it (site, site, Facebook Page). You can also print on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a very long list of alternatives. This keeps your form short.
Multiple test boxes for leads to opt for more than one alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to grab the attention of Those prospects that are just about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a specific amount of time on your site.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to target your popups as you desire, for instance, you can decide on which pages the popups will appear and at which it won’t. Site Landing Page
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desirable results before finalising one. Other important attributes include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you are able to see all your visitors and their information. It may be sorted to different lists in accordance with the category you desire. It has five Chief areas:
Stats provides an international overview of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent action. With each click on a lead, you can get all the specifics of the lead, such as their activities, profile information and which lists they’re a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of the system of collecting visitor information, it is possible to monitor even before they’ve converted. When they finally fill out among your forms, all of the tracking data associated with their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is among the most important part and a place to come back and check for different listing segments especially if you are creating different clever lists and static lines using marketing automation
Lead Properties lets you see all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, image, video, social networking buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. 1 minor issue which I faced while using the editor isI needed to click many times to select a text. You need to double click it to select and edit, but I guess I double-clicked it for a couple of times. But what I got in the end is a thoroughly professional landing page. I guess with the result; I could can click few times additional! All the templates are cellular responsive. With over 100 templates, you can produce a high-definition landing page for virtually any business.
You can conduct A/B Evaluations for numerous variants of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero on the best edition of your landing page. You’ll require no coding knowledge to make such interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, it is simple to publish your landing page on your own domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register immediately for a workshop or webinar or likes of such by simply clicking on the link. They don’t need to provide any other additional details.
Contests and Promotions
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types above. It’s possible to take advantage of this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms like Facebook, Twitter, or on your own site. Be it any platform, your own promotions and contests will look good on laptops, tablets and phones. It is possible to get more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Site Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates With a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 other apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re looking for drip email campaigns or wish to send customized emails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your own leads and section them based on their actions. Add to the; you get real-time analytics that will assist you measure the performance of your automated workflow. You can use merge tags to personalize your emails based on the information you have in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different plans Wishpond provides — Basic, Pro and Growth. Aside from the typical attributes, the Basic program has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 with one user that comes with a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You may register for a FREE 14-Day trial for some of the programs before paying. Site Landing Page
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool which analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or internet marketing experts. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which will be readily tracked through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor buys a subscription, either on precisely the exact same visit or later, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that permits you to track all of your tasks such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly in this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. One such firm is TrueCaller. A common title, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller desired To collect tales of their customers in a creative way. The most important aim was to know how every user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all of the info, which is what occurred:
Over 70K+ participants
TrueCaller became the top keyword on societal media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I shall only tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are quite expensive. The bundle of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and few other channels.
Struta Does not possess the website popups feature. The variety of templates is also less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a deficiency of lead information analysis which can be used for turning leads into loyal clients. I think with Strutta, I had to invest more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am sure those that are reluctant to compromise with their advertising needs, will proceed and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond provides global stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behavior, events, stage where the lead/customer is presently in with regards to the buyers’ travel, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards promotion. You can connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of attributes, it is costlier. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services begin from zero and move on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, with Shortstack the amount of consumers or team members is also strictly limited to one. In cases where multiple users are wanted, a price of about $29 per each month is viable; unlike Wishpond that may provide a number of users with limited access to info.
This brings us to The end of the review of Wishpond. This instrument Is Ideal for a marketer, and that I Must say it is a very simple to use the application. Now That You’re aware of all the Features, pricing and perks strategies, you must begin using the tool. You can Always start with the 14-day trial period for the plan that is appropriate for you. Allow me to Understand your views about this particular tool, and also if you happen across another better Option to Wishpond. Site Landing Page