Overview Squeeze Page Designer
Instapage is a program dedicated to helping you create better landing pages. Squeeze Page Designer
The first thing that you need to know is that it is 100% Devoted to landing Landing and pages pages only.
Like another good’s out there, this program Provides the Following:
A drag-and-drop editor
Integrations with major email and marketing tools like Marketo, MailChimp, etc..
Detailed landing page stats
Generation of mobile-responsive webpages
Publish webpages fast
A clean user interface
Access to specialist stock images
But those are only a couple of the highlights. Let us dig into what constitutes Instapage so good at what it does.
As Soon as You’ve chosen your template, then you’ll be accepted to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of those Best around, and with it you can adjust the fonts, colors, and designs to match your existing website or marketing materials.
The editor is completely drag and drop, so you can set any element Exactly where you want it to be inside the webpage. Using it, you can include:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to drag your elements to, you can put them anywhere on the page you prefer.
As you drag your components to various areas, Instapage will exhibit Guidelines to assist you space and align all components so.
And, because using a mobile-friendly design is essential these days, Instapage lets you easily switch between desktop and mobile view to make sure everything is placed and optimized accordingly across all devices.
If need be, you could even edit your page directly from the cell view.
The Way to Create A Landing Page
Because This is the epitome of what Instapage does, I thought I would take you Through the procedure of creating a landing page.
If you initially log in, you’ll find a listing of All of the landing pages You’ve created. If this is your first, obviously, you won’t have much to pull out of here.
Instead, choose Create a Normal Page.
This will Provide you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP pages are designed for mobile, and may be a Good route to go if you’re designing a webpage especially for mobile use. All these are made to load incredibly fast, but you’ll find this choice if you are signed up for the Enterprise program.
For our purposes, we’re going using a template.
When You Decide to use an Instapage template, you’ll be presented with All available templates.
That’s 194 options, to be exact.
To make it easier, you can filter out the templates by specific types Depending on the goal of your effort: Lead generation, lead gen (two-step), click-through, webinar pages, mobile program, and thank you page. Squeeze Page Designer
Publish Your Landing Page
When you’re ready to print your webpage, you have a few options.
You can publish it
A Customized domain name
A demonstration page
A custom domain is pretty self-explanatory. Just enter in the domain name You would like to print to. But beware, this one does require a modest technical know-how. Luckily, Instapage includes a video to walk you through the procedure.
If you host a Website on WordPress and wish to print your landing page There, Instapage includes a plugin dedicated to doing exactly that.
This makes the process incredibly easy. Just log into your Instapage Account in the WordPress website and publish right there.
Publishing to Facebook is just as simple. Pick the option and your Facebook page, and it will publish.
Or, If You Would like a full demo of your page before it goes live, publish it To Instapage’s demo domain .
As a bonus, you can download your landing pages directly to your computer for future use.
Now let’s take a look at the bells and whistles.
Instapage Includes a few added features that assist separate from The other software out there.
Included in these are:
Instablocks — those are handy for times when you need to create multiple landing pages, but don’t want to modify the fashion of the webpage. As opposed to recreating your complete page, it will save your elements for you to be reused. You’ll have access to blocks made by Instapage or you may make your own.
Heatmaps — this is a really cool analytics feature that provides you insight to just how users are interacting with your page. It tracks mouse movement, clicks, how far visitors scroll, and where they spend the most time on the page. Notice: heatmaps are only available with the Optimizer program
A/B testing — In case you want to test different components of your page, it is possible to split test using Instapage. Just duplicate your primary copy and make a second copy with any changes to the text, pictures, CTAs, etc.. When you print your page, some will see the controller version and others will see the variation. Information about how each performs will be kept on your Instapage analytics section.
Analytics And Reporting
Obviously, no top marketing software is complete with no dedicated analytics section.
Instapage is no exception, and this is actually one of its biggest Selling things.
The cool thing about Instapage Is It allows you to install Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
In the Conversion Goals segment, you can set Certain goals to monitor in Your own analytics.
From the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you assess our Analytics section after you webpage is pushed Live, you’ll find information about your page’s conversion rate based on the goals you establish.
That is also where you’ll find information Concerning the performance of Your split evaluations, and you can also tweak the traffic split between the two test versions here.
You’ll also find a section that collects information on the leads each Page has accumulated.
Naturally, Instapage isn’t without its defects, and it falls somewhat short Of its competitors in these regions:
The large one: price. Instapage is significantly more expensive than most of its competitors
Advanced features only available with more expensive plans
may have more information, such as top performing webpages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely easy and intuitive to use
accessibility to heatmaps
Collaboration features for teams
Great customer service and help attributes
Now for the part you have all been waiting for: the price.
Instapage includes three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most fundamental Features like the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and gives you access to Boundless A/B testing, heatmaps, and conversion goal tracking.
And finally, that the Team & Agency plan starts at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does include a free 14-day trial, so you can test the waters To see if it is the match for you.
In general, most will benefit from the Optimizer program.
While you can eliminate the basic Core plan for simply designing and Publishing (awesome) landing pages, the Optimizer gives you access to useful tools such as heatmaps and A/B testing, which may help your overall conversion speed later on.
Overall, Instapage is a Fantastic option for those who need to place Jointly fast, landing pages that are professional.
It provides high-quality pages at a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its extra features will cost more, they certainly add to the experience. The usage of A/B testing and heatmaps can help guide your production and plan, and conversion target tracking will let you know whether you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Squeeze Page Designer