Introduction to Leadpages Targeted Landing Pages
There have been substantial Innovations in the advertising industry over recent years. And yet, marketers are still bound to opt-in landing pages and pop-ups to generate new leads. Targeted Landing Pages
For Less tech-savvy folks, but creating a landing page from scratch isn’t feasible. You can say the same for entrepreneurs with little to no advertising dollars to spare.
That’s where Leadpages comes in. As you’ll find in this Leadpages review, the web-based platform guarantees to offer you the tools you’ll have to publish high-converting landing pages to your lead-generation campaigns.
Leadpages is designed to help users create Stunning landing pages — all without the need for coding or design experience. During these landing pages, users will be able to prompt customers to supply their email or other relevant information.
In the Core of Leadpages is the Leadpage Editor, an easy-to-use Tool that enables users to utilize templates and edit the details as needed. You’ll see later how the editor works.
On top of that, the organization also offers additional Attributes to help their users take advantage of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Is still a go-to source for users who need landing pages fast. Here are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator uses drag-and-drop Functionality that makes it easier for clients to make custom landing pages that suits their requirements.
To get you started, you will find over 100 templates to Select from and may be filtered by industry. The templates have been sorted by conversion speed which is very helpful. It provides users with an chance to select an established template based on Leadpages’ data.
Do note, however, that there are many factors which Affect conversion rate. Since the templates are customizable, it is difficult to attribute conversion into the template by itself. For what it is worth, Leadpages assert it as its strongest and one of a kind sorting attribute.
The templates are a mix of in-house and third party offerings. Any template that is not produced by Leadpages itself wants to be compensated for to use. Hosting is included in your subscription.
You can do A/B testing so you can decide Which landing pages work best. You can assess your performance during the built-in analytics (you are able to integrate it using Facebook Pixel and Google Analytics).
Flyers are responsive so mobile users should not Have a problem viewing your landing pages when they’re on their phones. Targeted Landing Pages
You may see how Leadpages work later down the article.
If you have ever come across those pop-up boxes that Appear just as you are going to leave a site, you’ve probably encountered Leadboxes.
This nifty box can either pop up mechanically or Be triggered by a condition you place. The most popular affliction is possibly the 2-step opt-in where a visitor needs to click on a button for your own pop-up box to appear.
If done correctly, Leadboxes could increase involvement And bring about more prospects for your business. Much like the landing pages, there is a drag-and-drop editor for Leadboxes to make it easier for consumers to get up and running in minutes.
To create one, click “Create a Leadbox.”
From here, it is possible to edit the leadbox in your Bidding. It has a drag-and-drop editor that makes coming up with a design for your leadbox really easy.
The Leadbox Layout lets you fix the overall design Of the opt-in form. You can change the background picture, padding, timing control, and other people to get the most from your leadbox.
Leadbox Tracking enables you to capture and analyze data of your chosen boxes to determine how it Performs over time. Connect your Google Analytics or Visual Website Optimizer to gather information which can help you make sense of your own boxes.
Another useful feature should you want it, Leaddigits lets your audience opt-in to a email list through texting.
The rationale behind this one is build a text list. So, instead of merely collecting email addresses, you can get folks on a listing with their phone numbers. This might be incredibly valuable especially with the younger generation that’s more likely to text than email.
Leadlinks are links which you add into your Broadcast emails by your email service provider.
Once the recipient clicks on that link, they are Instantly enrolled. They will not be required to enter additional info. This is especially practical for webinar registration and the like.
After a quick registration process, you’ll input The dashboard and also be encouraged to create your first campaign. By default, you are taken to Leadpages where you are able to create a landing page. You can get into the site’s additional features throughout the navigation bar.
To start your initial landing page, click on the Let’s Do It button. The site will help you through the procedure by asking you questions regarding the nature of your landing page. You will be given access to all the available templates not long after. Alternatively, you can get the templates directly through the navigation bar.
At this point, It’s important to note that there Are two kinds of templates available. To begin with, you’ve got drag-and-drop templates which are more customizable and modern. Then you have your standard templates that are tried and tested to guarantee high conversion prices.
The best way to create a landing page depends on which Kind of template you select (drag or standard).
Standard templates are simple with small Room for modification. You’ll have the ability to edit the text and substitute the sample pictures but will not have the ability to move any of those elements around. You can opt to hide any element you don’t have any use for but users will need to do this with caution. Hiding elements can result in apparently empty spaces.
You can click on the navigation buttons to preview What the landing page would look like on a single tablet or phone.
To include SEO and monitoring info, simply click The Lead Page Options button located on the left-hand sidebar. Use this to include metadata information as well as tracking codes.
Once you’re done, you can go ahead and save your Operate or have it published. In case you haven’t linked your email service provider with your Leadpages account by this stage, you will be prompted to do so. You won’t have the ability to save the mails you collect differently. Targeted Landing Pages
Drag-and-drop templates operate somewhat differently. Right off the bat, you will notice that you have additional choices. The sidebar houses four buttons: widgets, page design, page style, and page monitoring.
By dragging and dropping widgets to your landing Page, you’re ready to add new elements to edit. You can add text, headlines, images, videos, buttons, and more. It’s here where you are going to encounter one of Leadpages’ most infamous kinks. The website’s drag-and-drop functionality is flawed.
Placing elements where you need them may be a pain. For starters, you can only set them in areas the template permits you to. There are grids where widgets can be added while other places are off limits. Then there is the matter with precision. The widgets have a tendency to snap into place. And as is the case during our testing, they end up nowhere near its intended destination.
Assessing the text and images, nevertheless, is a breeze. Simply click on any placeholder text and then replace the present one . You can resize and move parts.
Page Layout enables you to make changes to each section of your landing page. Here You can fine-tune the looks of your webpage as you would through CSS only simpler.
For example, clicking on the Page Layout icons Shows you the different section the webpage has. With this template, you will find two sections — the material body and the footer.
If You Would like to change the background, click on “Section Design” and make the required changes out of here.
Page Style lets you play with your font as well as add custom CSS for more Advanced users.
Page Tracking works exactly the same way as in standard templates. Only this time, you Can incorporate it with Facebook and Google Analytics.
You’ll find all your stored landing pages in the dashboard. You may return and create more edits, rename the document, create a split evaluation (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Guru and Advanced plan associates.
Customer support does exist but priority is given To advanced subscribers. They have access to a 1-on-1 Quick Start Call in addition to free virtual workshops. Those below the standard plan might need to make do with chat service (9 AM to 5 PM Central time during weekdays) or start a support ticket.
It is possible to print your landing pages by themselves or under your domain . However, publishing beneath a Subdomain can potentially turn off your viewers. It’s advised that you publish under your own domainname.
To do that, click on the user icon onto the top-right Part of the screen to start the drop-down menu. Pick”Domains” to load the page at which you can connect your own domain.
From here, Leadpages will guide you to the process Of linking your own domain name.
The dynamic HTML options let you publish the Landing page on any website. However, there are means to incorporate the instrument in other CMS such as WordPress, Squarespace, and other popular content management systems.
Users may register on a monthly, yearly, or Two-year basis with all the two-year plan being the most cost effective provided you’re in for the long haul. There are 3 tiers to pick from: standard, expert, and innovative.
At $25/month, Leadpages is cheap enough for startups and one-man showrunners. The benefits of having the ability to design and deploy landing pages for lead generation make up for the price. However $48/month could be a steep price to cover the small perks you unlock at the level. Unless you have a true need for internet sales and obligations and A/B testing, then you’re better off with the most basic plan. It should also be enough to help you earn more with your site or site.
Leadlinks and Leaddigits are also unavailable Unless you subscribe to the expert or advanced plan which is a real bummer.
Benefits and Pitfalls OF Choosing Leadpages
Honestly, there’s a lot to like about Leadpages. However, the tool is far from ideal. Let us break down the pros and cons. Targeted Landing Pages
Benefit #1: Easy-to-Use
For the average user, Leadpages will be more than Enough to meet your lead generation objectives. In the end of the day, all you will need is a presentable landing page that will wow your crowd. Leadpages is much more than capable of getting the job done. It does not require any prior design or coding experience.
Advantage #2: number of available Templates
The sheer number of available templates would be More than enough to get you started on the right path. There’s a template for virtually every situation. Alternatives vary from webinar webpages, thank you pages, product launching pages, checkout pages, and even 404 pages. Leadpages claim they have at least 160 free templates within their library.
Advantage #3: quick and effortless integration
You can use Leadpages regardless of what CMS you are using. It may encourage WordPress, Joomla, Squarespace, and much more.
Advantage #4:: Leadboxes
The bulk of this Leadpages review was concentrated on The landing page builder however let’s not forget that subscribers also get access to Leadboxes. There’s no denying the fact that pop-up boxes are powerful and could result in conversions that would otherwise be missed if not for Leadboxes.
Weak Spot #1: issues with the Landing Page Builder
The drag-and-drop performance issues Will Need to be addressed. People who are very particular in their landing page designs can struggle with the program’s interface. The instrument can also slow down every now and which can be problematic especially for individuals who are on a tight deadline.
Weak place #2: restricted customization in standard templates
Leadpages themselves promote users not use their standard templates. There’s hardly any customization options. The deficiency of drag-and-drop attribute is inaccessible for standard templates. So even if you do locate a template worth using in their outdated selections, you would be not able to personalize them as you see fit.
Weak place #3: A/B testing just for pro users and above
There is no denying the significance of A/B testing. It is the only way to determine that pages are working and which ones need refinement. Regrettably, standard users have no access to A/B testing and need to upgrade to a greater plan to generate use of this feature.
Leadpages is a Fantastic bargain for startups given the Reasonable $25 entrance point. Should you need sleek, responsive landing pages quick and will help you better your conversion funnel and make more money, the instrument will be capable of delivering just that. However, there are lots of alternatives out there that do pretty much the same thing. Maybe not on exactly the exact same degree, but you do have choices.
Large-scale companies are likely to possess in-house Solutions to creating landing pages to their lead generation campaigns. The $199/month innovative plan seems too steep of a price point even for large corporations.
The good thing about Leadpages is They have a No cost 14-day trial period so you may check out the tool to yourself (even though you Do need to provide your credit card info ). While Leadpages does have its Merits, the abundance of landing page alternatives out in the marketplace combined with The quirks of all Leadpages’ builder tool makes it hard to recommend. Targeted Landing Pages