Intro Targeted Landing Pages
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies every year which have sufficient capacity to conquer their peers. This year, Wishpond Technologies, that technical in marketing automation program , got featured. Targeted Landing Pages
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the character of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of this tool is lead creation and the following analytical procedure. Wishpond can help in creating interactive landing pages and layout contests, track prospects, send emails, and do much more.
Wishpond Enables you to know”where precisely” and”how” to measure forward. To put it differently, it’s”fully automated” and”free forever” marketing tool that catalyses the easiest procedure for generating and nurturing leads.
In this blog, I Will walk you through the minute details of the tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main features of Wishpond. Targeted Landing Pages
Wishpond Review — Quality Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you can create multiple variations of your form and conduct A/B test. These forms are simple to create, publish and discuss it (site, blog, Facebook Page). You might even publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to Go for more than 1 alternative that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to grab the attention of Those leads which are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a particular amount of time on your website.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for instance, you can choose on which pages the popups will look and where it will not. Targeted Landing Pages
A/B testing feature is available in popups too. You can examine and determine which one is Giving you desirable results before finalising one. Additional key features include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data management where you can see all of your visitors and their information. It can be sorted into various lists in accordance with the category you want. It’s five Chief areas:
Stats provides a global overview of action taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric info to take note of the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent activity. With each click on a lead, you can receive all the details of the lead, such as their actions, profile information and which lists they are part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of the system of collecting visitor information, you can monitor even before they’ve converted. When they eventually fill out among your forms, all of the tracking data related to their accounts unifies to their new lead profiles.
Lists allow you to see which prospects are a part of that lists. This is among the most important part and also a place to come back and look for different list sections especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties lets you view all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 slight issue which I faced while using the editor would be , I had to click several times to pick a text. You need to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the result; I could can click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you can produce a high-definition landing page for any industry.
You can conduct A/B Evaluations for numerous variations of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Depending on the accurate findings, you can zero on the best version of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a training or marathon or enjoys of such by simply clicking on the hyperlink. They do not have to provide any other additional details.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types above. You can use this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond includes ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any stage, your own promotions and competitions will look great on laptops, tablets and phones. You can get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Targeted Landing Pages
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your prospects once they sign up on one of your campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send personalized emails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your own leads and section them according to their activities. Add to this; you get real-time analytics to assist you measure the performance of your automated workflow. You can use merge tags to customize your emails based on the information you’ve got on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Aside from the typical features, the fundamental program has a limit on the prospects up to 1000, Email marketing a month up to 10,000 using a single user that has a price tag of $45 for monthly.
The Growth Plan is for $129/month with 10000 greatest leads with unlimited customers and the rest of the notable features of Pro and Fundamental packages. In addition to all that, Priority Support and Training Training Program is also provided. And as consistently Customer Support is free for everybody. You can register for a FREE 14-Day trial for some of those programs before paying. Targeted Landing Pages
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail these offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV advertising research tool which analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or online marketing pros. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts which will be easily tracked through GetAmbassador. When you sign up an affiliate, you will be provided with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately associate it with your affiliate accounts; and if the visitor purchases a subscription, either on the exact same visit or later, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious marketing tools such as GetAmbassador and Tracking Dashboard which allows you to track all your activities including clicks, commission, and earnings. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, participate effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such company is TrueCaller. A common title, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather stories of their users in a creative manner. The most important aim was to know how every user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all info, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media throughout the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies that show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful opponents. In this case, I think Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a difficult competition. But here I will just tell you why I will vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are quite expensive. The package of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several different channels.
Struta Doesn’t possess the website popups feature. The variety of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead information analysis which may be used for turning leads to loyal clients. I believe with Strutta, I needed to spend more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d vouch for the numerous advertising apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am sure those who are reluctant to compromise with their advertising requirements, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the features present in Wishpond. But, Aritic PinPoint displays a much richer feature list. For instance, Wishpond offers global stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on direct behavior, events, stage where the lead/customer is currently in with respect to the buyers’ journey, and demographics like age, sex, joining date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. You can connect and nurture your leads via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of attributes, it is costlier. For an enterprise, Aritic PinPoint offers account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply taking a look at the price! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the amount of users or team members can also be strictly limited to one. In cases where multiple users are desired, a price of around $29 per each month is viable; unlike Wishpond which can provide multiple users with restricted access to info.
This brings us to The close of the inspection of Wishpond. This instrument is perfect for a marketer, and I Must say it’s a really simple to use the tool. Now That You’re aware of all the Features, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period for the program that suits you. Allow me to Know your views about the particular tool, and if you happen across another better Option to Wishpond. Targeted Landing Pages