Intro The Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms every year which have enough potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. The Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to The way the nature of electronic advertising is changing, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond can help in creating interactive landing pages and layout contests, track prospects, send mails, and do so much more.
Wishpond Enables you to know”where exactly” and”how” to step ahead. In other words, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing prospects.
In this blog, I Will help you through the second details of this tool, write Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. The Landing Page
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds for your landing page. There are many Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you can create several versions of your form and conduct A/B test. These forms are simple to make , print and discuss it (site, blog, Facebook Page). You can even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your form short.
Multiple check boxes for prospects to opt for more than 1 option that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop up is the final attempt to grab the attention of Those prospects that are just about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You can target your popups as you desire, for example, you can choose on which pages the popups will look and at which it will not. The Landing Page
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desirable results before finalising one. Other important features include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (such as Facebook, Twitter( and G+).
Wishpond supplies A separate section for lead data management where you can see all of your visitors and their information. It may be sorted into various lists as per the category you want. It has five Chief areas:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric info to take note of the number of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With each click on a lead, you can get all the specifics of the guide, including their activities, profile data and which lists they’re a part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of the system of collecting customer information, you can monitor even before they’ve converted. When they finally fill out one of your types, all the monitoring data associated with their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is among the most important section and also a place to come back and check for different listing sections especially if you are creating different smart lists and inactive lines using marketing automation
Lead Properties enables you to see All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, picture, video, social networking buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. 1 slight issue which I faced when using the editor is, I had to click several times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it for a couple of times. But what I got at the end is a thoroughly professional landing page. I guess with the outcome; I could manage to click few times additional! Each of the templates are cellular responsive. With more than 100 templates, you may create a high converting landing page for virtually any business.
You can conduct A/B Evaluations for numerous variants of your landing page. Wishpond runs the exam for you and gives you detailed reports. Based on the precise findings, you can zero upon the very best version of your landing page. You will need no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, it is simple to publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your leads to register immediately for a training or marathon or enjoys of such by simply clicking on the hyperlink. They do not have to provide any other additional details.
Events and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I have already discussed the customizable types above. You can take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms like Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look good on laptops, mobiles and tablets. It is possible to find more enjoys and follows by adding a Facebook Like button or a Twitter follow alternative. The Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus much more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar will help you run smooth webinars for your leads once they register on a few of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 other apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or wish to send personalized mails, Wishpond has all the features ready for you.
Not only this, you Can add dents to your leads and section them according to their activities. Add to this; you get real time analytics to assist you measure the performance of your automatic workflow. You can use merge tags to customize your emails depending on the information you have on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Growth. Apart from the typical features, the Basic program has a limit on the prospects up to 1000, Email marketing per month up to 10,000 with a single user which has a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 greatest leads with unlimited customers and all the other notable features of Pro and Fundamental packages. In addition to all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for all. You may sign up for a FREE 14-Day trial for any of the plans before paying. The Landing Page
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a client, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or online advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that will be easily tracked through GetAmbassador. When you sign up an affiliate, you will be given with a unique tracking link. When Wishpond receives any visitor through your affiliate link, it will directly link it with your affiliate account; and if the visitor buys a subscription, either on precisely the same trip or later, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which permits you to track all of your activities such as clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to limit users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such firm is TrueCaller. A common title, Truecaller lets you identify who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To gather tales of the users in a creative manner. The main aim was to understand how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I will just tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their strategies are quite pricey. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and few other channels.
Struta Doesn’t possess the website popups feature. The assortment of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a deficiency of lead information analysis which can be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I would still vouch for the multiple advertising apps from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am convinced those that are reluctant to compromise their marketing needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. But, Aritic PinPoint displays a much richer feature record. For example, Wishpond provides global stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on direct behaviour, events, stage where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, sex, joining date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of attributes, it’s more expensive. For an organization, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized designs. Another point of difference is, together with Shortstack the number of consumers or group members is also strictly restricted to one. In cases where multiple users are desired, a price of around $29 per month is viable; unlike Wishpond which can provide multiple users with restricted access to data.
This brings us to The close of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it is a very simple to use the tool. Now that you are aware of all the Features, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period for the plan that suits you. Allow me to Understand your views about the particular tool, and also if you happen across another better Alternative to Wishpond. The Landing Page