Intro Theme Landing Page
Instapage is a program dedicated to helping you produce better landing pages. Theme Landing Page
The first thing you need to know is that it’s 100 percent Devoted to landing Pages and landing pages only.
Like the other good’s on the market, this software Provides the Following:
A drag-and-drop editor
Integrations with major email and marketing tools such as Marketo, MailChimp, etc..
Thorough landing page analytics
Generation of mobile-responsive webpages
Publish webpages fast
A clean user interface
Access to specialist stock images
But these are only a few of the highlights. Let’s dig into what constitutes Instapage so good at what it does.
Once you’ve selected your template, then you’ll be taken to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of those Best around, and with it you can adjust the fonts, colors, and layouts to match your current site or marketing materials.
The editor is completely drag and drop, so you can place any element Exactly where you want it to be within the page. With this, you can include:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to haul your components to, you can put them anywhere on the page you like.
As you drag your elements to different areas, Instapage will exhibit Guidelines to help you space and align all elements so.
And, because using a mobile-friendly layout is essential Nowadays, Instapage allows you to easily switch between desktop and mobile view to make sure everything is placed and optimized so across all devices.
If need be, you could even edit your page straight from the cell view.
The Way to Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I would take you Through the process of creating a landing page.
If you initially log into, you’ll find a listing of all the landing pages You’ve created. If this is the first, obviously, you won’t have a lot to pull out of here.
Instead, select Create a Standard Page.
This will give you three options: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP webpages are designed for mobile, and may be a Good route to go if you’re designing a page especially for mobile usage. These are designed to load incredibly fast, but you are going to get this option if you’re signed up for the Enterprise program.
For our purposes, we are going using a template.
When you choose to utilize an Instapage template, then you’ll be presented with All accessible templates.
That’s 194 choices, to be exact.
To make it easier, it is possible to filter out the templates by specific types Depending on the objective of your campaign: Lead generation, direct gen (two-step), click-through, webinar pages, cellular program, and also thank you page. Theme Landing Page
Publish Your Landing Page
When you’re ready to publish your page, you have a few choices.
You can publish it to:
A custom domain
A demonstration page
A custom domain is really self-explanatory. Simply enter in the domain You’d like to print to. But beware, this one does require a little technical know-how. Luckily, Instapage includes a video to walk you through the procedure.
If you host a site on WordPress and want to print your landing page There, Instapage has a plugin dedicated to doing just that.
This makes the process incredibly easy. Just log into your Instapage Account from your WordPress website and print right there.
Publishing to Facebook is just as simple. Select the choice and your Facebook page, and it will publish.
Or, If You Would like a Complete presentation of your webpage until it goes live, publish it To Instapage’s demo domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let’s take a look at the whistles and bells.
Instapage Includes a few added features that help separate from Another applications out there.
Included in these are:
Instablocks — these are handy for times when you need to create multiple landing pages, but do not want to modify the style of the webpage. As opposed to recreating your entire page, it will save your elements for you to be reused. You will have access to blocks made by Instapage or you may make your own.
Heatmaps — this is a really cool analytics attribute that gives you insight into how users are interacting with your page. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend time on the page. Notice: heatmaps are only available with the Optimizer program
A/B testing — In case you want to test different components of your page, you can split test utilizing Instapage. Just duplicate your primary copy and produce another copy with any changes to the text, images, CTAs, etc.. When you publish your page, some will see the controller variant and others will observe the variation. Info about how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Obviously, no leading marketing software is complete without a committed analytics section.
Instapage is no exception, and this is actually one of its greatest Selling things.
The neat thing about Instapage Is It Permits You to set up Conversion goals directly in the editor, and then track progress over time.
In the Editor, you’ll find sections called Conversion Goals and Analytics at the right click menu.
In the Conversion Goals section, you can set Certain goals to monitor in Your analytics.
In the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you assess our Analytics department after you webpage is pushed Live, you’ll discover information about your page’s conversion rate depending on the targets you set.
This is also where you’ll find information regarding the performance of Your split tests, and you can also tweak the traffic split between the two test versions here.
You’ll also find a section that collects information on the prospects each Page has collected.
Naturally, Instapage is not without its flaws, and it falls somewhat short Of its rivals in these regions:
The big one: cost. Instapage is significantly more expensive than most of its competitors
Advanced features only available with more expensive plans
Could have additional information, such as top performing webpages
Here’s a rundown of all Instapage’s most impressive features:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely easy and intuitive to use
accessibility to heatmaps
Collaboration features for teams
Great customer support and help features
Now for the part you have all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month also includes most fundamental Features such as the mobile-responsive builder and Instablocks.
The next level, Optimizer, starts at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion target tracking.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded guide notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see whether it is the match for you.
Generally, most will benefit from the Optimizer program.
While you can eliminate the basic Core program for just designing and Publishing (awesome) landing pages, the Optimizer offers you access to helpful tools like heatmaps and A/B testing, which can help your overall conversion speed in the future.
Overall, Instapage is a great option for those who need to put Jointly quick, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making ideal For beginners and more experienced page designers alike.
And though its extra attributes will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps can help guide your creation and plan, and conversion goal monitoring will let you know if you’re on track.
Bottom line: If your Aim is better landing pages, then you can’t go wrong with Instapage. Theme Landing Page