Intro Things Made Of Lead
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually that have enough potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Things Made Of Lead
The addition of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic marketing is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to get smarter and better. Wishpond fits perfectly in the present market. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising requirements. The highlight of this tool is lead generation and the following analytical process. Wishpond can help in building interactive landing pages and design contests, track leads, send mails, and do so much more.
Wishpond Allows you to understand”where precisely” and”the way” to step forward. In other words, it is”fully automated” and”free forever” advertising tool which catalyses the simplest procedure for nurturing and generating leads.
In this blog, I Will help you through the second details of this tool, write Wishpond review. Based on my user experience, I think Wishpond is a must-try for all marketers. With no much-a-do, here are the primary characteristics of Wishpond. Things Made Of Lead
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable kinds to your landing page. There are many Flexible templates to choose from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can create several variations of your own form and conduct A/B test. All these forms are simple to make , print and discuss it (site, blog, Facebook Page). You might also print on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple check boxes for prospects to opt for over one option that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to grab the attention of Those leads that are about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Also, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for example, you can decide on which pages the popups will appear and at which it will not. Things Made Of Lead
A/B testing feature is available in popups too. You can test and determine which one is Giving you desired results before finalising one. Other key features include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond provides Another section for direct data direction where you are able to see all of your customers and their data. It can be sorted to various lists in accordance with the category you want. It’s five Chief areas:
Stats provides a global Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With each click on a direct result, you can get all the specifics of the lead, such as their actions, profile information and which lists they’re part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of this system of collecting visitor data, you can monitor even before they have converted. When they finally fill out among your types, all of the monitoring data associated with their accounts merges into their new lead profiles.
Lists allow you to see which prospects are part of which lists. This is one of the most important section and also a place to come back and look for distinct list sections especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties lets you view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced while using the editor is, I needed to click several times to pick a text. You need to double click it to select and edit, but I guess I double-clicked it for a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you may create a high converting landing page for virtually any industry.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the exam for you and provides you comprehensive reports. Depending on the precise findings, you can zero upon the very best version of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register immediately for a training or marathon or enjoys of these by just clicking on the hyperlink. They do not have to give any other additional information.
Events and Advertising
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to get into your contest. I have already discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To Assist You create Your contests interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your own site. Be it any stage, your promotions and contests will look great on laptops, tablets and phones. You can find more likes and follows by adding a Facebook Like button or a Twitter follow alternative. Things Made Of Lead
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus much more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your prospects once they register on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are looking for drip email campaigns or want to send personalized emails, Wishpond has all of the features prepared for you.
Not only this, you Can add scores to your own leads and segment them based on their activities. Add to the; you get real-time analytics to help you assess the performance of your automatic workflow. It is possible to use merge tags to customize your emails depending on the info you’ve got on your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond offers — Basic, Pro and Development. Apart from the common attributes, the fundamental program has a limitation on the leads up to 1000, Email marketing a month up to 10,000 with one user that comes with a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You may register for a FREE 14-Day trial for any of the programs before paying. Things Made Of Lead
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV advertising research tool that assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which can be readily monitored through GetAmbassador. When you sign up an affiliate, you’ll be given with a exceptional tracking link. If Wishpond receives some visitor through your affiliate link, it will immediately link it with your affiliate accounts; and when the visitor purchases a subscription, either about precisely the exact same trip or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal access to innovative advertising tools like GetAmbassador and Tracking Dashboard which allows you to track all your activities such as clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll need to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the customer accounts they’re working on.
Show your customers superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such firm is TrueCaller. A common name, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To collect stories of the users in a creative way. The most important aim was to know how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all of the information, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies which prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a tough competition. But here I will just tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are rather expensive. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several different stations.
Struta Does not possess the site popups feature. The variety of templates can also be less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a lack of lead data analysis that may be used for turning leads into loyal customers. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d still vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am convinced those that are reluctant to compromise their advertising requirements, will go ahead and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. But, Aritic PinPoint displays a much richer feature record. For example, Wishpond offers international stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on direct behavior, events, period in which the lead/customer is presently in with regards to the buyers’ travel, and demographics such as age, sex, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. You can join and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social networking integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of features, it’s costlier. For an enterprise, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the price! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or team members is also strictly limited to one. In circumstances where multiple users are wanted, a cost of about $29 per month is achievable; unlike Wishpond which can provide a number of users with limited access to data.
This brings us The close of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a very easy to use the tool. Now that you are aware of all the Features, pricing and perks strategies, you must begin using the application. You can Always start with the 14-day trial period to the program that suits you. Let me Understand your views about the tool, and if you come across another better Alternative to Wishpond. Things Made Of Lead