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Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have sufficient potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. This Leads
The addition of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic advertising is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your advertising needs. The highlight of this tool is lead generation and the following analytical process. Wishpond helps in creating interactive landing pages and layout contests, track leads, send emails, and do much more.
Wishpond Allows you to understand”where precisely” and”how” to step ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the simplest procedure for nurturing and generating leads.
In this blog, I Will walk you through the second information of the tool, write Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. This Leads
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds to your landing page. There are many Flexible templates to choose from. Form building is quite easy with the drag and drop builder. Like landing pages, you may create several versions of your form and conduct A/B test. All these forms are simple to create, print and discuss it (site, blog, Facebook Page). You can also print on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple check boxes for leads to opt for over 1 option that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those leads which are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you wish, for instance, you can choose on which pages the popups will look and at which it will not. This Leads
A/B testing feature is available in popups as well. You can test and determine which one is Giving you desired outcomes before finalising one. Other important attributes include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides Another section for direct data management where you can see all your customers and their information. It can be sorted into different lists as per the category you want. It has five main areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the amount of prospects opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With every click on a lead, you can get all the specifics of the guide, including their activities, profile information and which lists they are part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of the system of collecting visitor data, it is possible to monitor even before they’ve converted. When they eventually fill out one of your forms, all the monitoring data associated with their account unifies to their new lead profiles.
Lists allow you to see which leads are a part of that lists. This is among the most important part and also a place to come back and look for distinct list sections especially if you are creating different smart lists and static lines using marketing automation
Lead Properties enables you to view All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, picture, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. One minor issue which I faced when using the editor would be I needed to click several times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it for two or three times. But what I got in the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! All the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for any industry.
You can conduct A/B Evaluations for numerous variations of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Based on the precise findings, you can zero on the best version of your landing page. You will require no coding knowledge to create such interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your own domain name and sub-domains.
You can add Auto-submit links to your emails. This lets your prospects to register instantly for a workshop or webinar or likes of these by simply clicking on the hyperlink. They don’t need to provide any other additional information.
Events and Marketing
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I’ve already discussed the customizable types over. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social networking platforms like Facebook, Twitter, or on your site. Be it any platform, your promotions and contests will look great on laptops, mobiles and tablets. It is possible to find more likes and follows by adding a Facebook Like a Twitter follow alternative. This Leads
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects involving your email marketing app and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your prospects once they sign up on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or wish to send customized emails, Wishpond has all the features ready for you.
In Addition, you Can add dents to your own leads and segment them based on their actions. Add to this; you get real-time analytics to assist you measure the performance of your automatic workflow. You can use merge tags to personalize your emails depending on the information you have in your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct plans Wishpond provides — Basic, Pro and Growth. Aside from the typical attributes, the Basic program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 using a single user that comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum leads with unlimited customers and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You can register for a FREE 14-Day trial for any of the plans before paying. This Leads
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive screen and PPV marketing research tool which analyses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, bloggers or internet advertising pros. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts that can be easily tracked through GetAmbassador. When you join an affiliate, you’ll be provided with a exceptional tracking link. If Wishpond receives any visitor through your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor purchases a subscription, either about the same trip or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to wait for a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly within this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. 1 such company is TrueCaller. A common title, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller desired To gather stories of their users in a creative manner. The main aim was to understand how every user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all information, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I will just tell you why I will vote for Wishpond from these four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their strategies are rather pricey. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with few other stations.
Struta Does not possess the site popups feature. The variety of templates can also be less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a lack of lead information analysis that can be used for turning leads to loyal customers. I believe with Strutta, I needed to invest more time. On the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might attract users. But I am sure those that are reluctant to compromise their marketing needs, will go ahead and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behaviour, events, stage in which the lead/customer is currently in with respect to the buyers’ travel, and demographics such as age, sex, joining date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of attributes, it’s costlier. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the number of users or team members can also be strictly limited to one. In circumstances where multiple users are desired, a cost of around $29 per month is viable; unlike Wishpond that can provide multiple users with limited access to info.
This brings us The close of the inspection of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a very easy to use the application. Now That You’re aware of each of the Features, pricing and perks strategies, you must start using the tool. You can Always start with the 14-day trial period for the program that is appropriate for you. Let me Understand your views about this particular tool, and also if you come across another better Option to Wishpond. This Leads