Intro Top Converting Landing Pages
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies every year that have sufficient potential to beat their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Top Converting Landing Pages
The inclusion of Wishpond on the Ready to Rocket list is a testament to How the nature of digital marketing is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to get better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all your advertising needs. The highlight of this tool is lead creation and the next analytical process. Wishpond helps in building interactive landing pages and layout contests, track leads, send mails, and do much more.
Wishpond Enables one to know”where exactly” and”how” to measure ahead. In other words, it is”completely automated” and”free forever” advertising tool that catalyses the simplest procedure for nurturing and generating prospects.
In this blog, I Will walk you through the minute details of this tool, write Wishpond review. Based on my user expertise, I think Wishpond is a must-try for all marketers. With no much-a-do, here are the primary characteristics of Wishpond. Top Converting Landing Pages
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms to your landing page. There are numerous Flexible templates to select from. Form building is very simple with the drag and drop builder. Like landing pages, you can create several versions of your form and conduct A/B test. These forms are easy to make , publish and share it (site, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to Go for over one option that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to catch the attention of Those prospects that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You can target your popups as you wish, for instance, you can decide on which pages the popups will look and where it won’t. Top Converting Landing Pages
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Other key features include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data direction where you are able to see all of your visitors and their information. It can be sorted to different lists in accordance with the category you want. It’s five Chief areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With each click on a direct result, you can get all the details of the lead, such as their activities, profile information and which lists they’re a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of the system of collecting customer information, you can track even before they’ve converted. When they eventually fill out among your forms, all the tracking data related to their account merges to their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is one of the most important section and a place to come back and look for different list segments especially If You’re creating different smart lists and inactive lines with marketing automation
Lead Properties lets you view all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One minor issue which I faced while using the editor would be , I needed to click several times to pick a text. You need to double click it to select and edit, but I figure I double-clicked it to get a couple of times. But what I got in the end is a totally professional landing page. I guess with all the result; I could manage to click few times additional! Each of the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for virtually any business.
You can run A/B Tests for numerous variants of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero upon the best version of your landing page. You will require no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register immediately for a training or marathon or likes of these by simply clicking on the hyperlink. They don’t have to give any other additional information.
Events and Promotions
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable forms above. You can use this feature here too.
To Assist You create Your competitions interesting and far-fetched, Wishpond comprises ten other programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on social networking platforms such as Facebook, Twitter, or in your own site. Be it any platform, your promotions and contests will look good on laptops, tablets and phones. It is possible to get more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. Top Converting Landing Pages
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is eased by programs like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you run smooth webinars to your prospects once they sign up on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking drip email campaigns or want to send customized mails, Wishpond has all of the features ready for you.
In Addition, you Can add scores to your own leads and section them based on their activities. Add to the; you get real time analytics that will assist you assess the performance of your automated workflow. You can use merge tags to personalize your emails depending on the information you’ve got on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Growth. Apart from the typical attributes, the Basic plan has a limit on the prospects up to 1000, Email advertising a month up to 10,000 using one user which comes with a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 greatest leads with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as consistently Customer Support is free for all. You may register for a FREE 14-Day trial for any of those programs before paying. Top Converting Landing Pages
Special Benefits From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV marketing research tool that analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or online marketing pros. It supplies a recurring 30% commission with no payment for the ceremony. You get consistent online payouts that will be easily tracked through GetAmbassador. When you join an affiliate, you will be provided with a unique tracking link. If Wishpond receives any visitor via your affiliate link, it will immediately associate it with your affiliate account; and when the visitor purchases a subscription, either about the same visit or later, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your tasks including clicks, commission, and revenue. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will need to await a short time!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such firm is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a part of the success story.
TrueCaller desired To gather stories of their users in a creative manner. The main aim was to know how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those consumers’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to collect all info, which is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I will only tell you why I will vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their plans are quite pricey. The package of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with few other channels.
Struta Doesn’t possess the website popups feature. The variety of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a deficiency of lead information analysis that may be used for turning leads into loyal customers. I believe with Strutta, I needed to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may entice users. But I am sure those who are reluctant to compromise with their marketing requirements, will proceed and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on direct behavior, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards promotion. You can connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and has a great deal of attributes, it’s more expensive. For an enterprise, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all the detail available here to assist their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or team members can also be strictly limited to one. In circumstances where multiple users are wanted, a price of around $29 per month is achievable; unlike Wishpond which can provide multiple users with limited access to data.
This brings us to The close of the review of Wishpond. This tool Is Ideal for a marketer, also I Must say it is a really easy to use the tool. Now That You’re aware of each of the Attributes, perks and pricing plans, you must begin using the tool. You can Always start with the 14-day trial period to the program that is appropriate for you. Allow me to Know your views about this particular tool, and also if you happen across another better Alternative to Wishpond. Top Converting Landing Pages