Introduction Video Landing Page Design
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms every year that have sufficient potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. Video Landing Page Design
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the nature of electronic advertising is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic marketing is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your advertising needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond helps in building interactive landing pages and design contests, track prospects, send emails, and do so much more.
Wishpond Allows you to understand”where exactly” and”the way” to measure ahead. To put it differently, it’s”fully automated” and”free forever” advertising tool that catalyses the simplest procedure for generating and nurturing leads.
In this blog, I Will help you through the second information of this tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. Video Landing Page Design
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms to your landing page. There are many Flexible templates to choose from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can make multiple variations of your own form and conduct A/B test. These forms are simple to make , publish and share it (site, site, Facebook Page). You can also print on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a very long list of options. This keeps your form short.
Multiple test boxes for prospects to Go for over one alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the final attempt to grab the attention of Those prospects which are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a particular quantity of time on your site.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to aim your popups as you wish, for example, you can decide on which pages the popups will look and where it won’t. Video Landing Page Design
A/B testing feature is available in popups too. You can test and determine which one is Giving you desirable results before finalising one. Additional important features include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you are able to see all your visitors and their data. It may be sorted into different lists in accordance with the category you desire. It’s five main regions:
Stats provides an international overview of action taking Place within all your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With every click on a lead, you can receive all the specifics of the guide, such as their actions, profile information and which lists they’re part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of this system of collecting customer data, you can track even before they’ve converted. When they eventually fill out among your types, all the monitoring data related to their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are a part of that lists. This is one of the most important part and a place to come back and look for distinct listing segments especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties enables you to view All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, picture, video, social media programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One minor issue which I faced when using the editor is, I had to click many times to select a text. You have to double click it to select and edit, but I guess I double-clicked it to get a couple of times. However, what I got in the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! All the templates are mobile responsive. With more than 100 templates, you may produce a high converting landing page for any business.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Depending on the precise findings, you can zero upon the very best version of your landing page. You will need no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your prospects to register instantly for a training or marathon or enjoys of such by just clicking on the link. They do not need to give any other additional details.
Contests and Marketing
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable forms above. You can take advantage of this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond includes ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms such as Facebook, Twitter, or on your own site. Be it any stage, your promotions and competitions will look good on desktops, mobiles and tablets. It is possible to get more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Video Landing Page Design
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects once they register on a few of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or wish to send customized emails, Wishpond has all of the features prepared for you.
In Addition, you Can add dents to your leads and segment them according to their activities. Add to this; you get real-time analytics that will assist you measure the performance of your automated workflow. You can use merge tags to personalize your emails depending on the information you have in your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Growth. Aside from the typical attributes, the fundamental program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 with one user that has a price tag of $45 for each month.
The Growth program is for $129/month with 10000 maximum leads with unlimited users and all the other notable features of Pro and Fundamental packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can register for a FREE 14-Day trial for some of those plans before paying. Video Landing Page Design
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet which is a beneficial tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough screen and PPV advertising research tool which analyses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or internet marketing pros. It supplies a recurring 30% commission with no payment for the service. You receive consistent online payouts which will be readily monitored through GetAmbassador. When you sign up an affiliate, you’ll be provided with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately associate it with your affiliate account; and if the visitor purchases a subscription, either on the same trip or later, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you get a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard which allows you to monitor all of your tasks including clicks, commission, and revenue. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to limit users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. 1 such company is TrueCaller. A common name, Truecaller lets you identify who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To gather tales of the users in a creative manner. The main goal was to know how every user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all of the info, which is exactly what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a tough competition. But here I will just tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their plans are rather expensive. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Does not have the site popups feature. The variety of templates can also be less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a deficiency of lead data analysis that may be used for turning leads into loyal clients. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am convinced those that are unwilling to compromise their marketing requirements, will proceed and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behavior, events, period in which the lead/customer is presently in with regards to the buyers’ journey, and demographics like age, gender, joining date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of attributes, it is more expensive. For an enterprise, Aritic PinPoint offers account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services start from zero and move on to $29 for your basic plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of consumers or team members can also be strictly limited to one. In cases where multiple users are wanted, a price of about $29 per each month is achievable; unlike Wishpond which may provide multiple users with limited access to data.
This brings us The end of the inspection of Wishpond. This tool Is Ideal for a marketer, and that I Must say it is a really simple to use the tool. Now that you are aware of all the Features, perks and pricing plans, you must begin using the application. You can Always start with the 14-day trial period to the program that is appropriate for you. Let me Understand your views about this tool, and if you happen across another better Option to Wishpond. Video Landing Page Design