Intro What Is A Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies every year which have sufficient potential to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation program , got featured. What Is A Landing Page
The addition of Wishpond on the Ready to Rocket record is a nod to The way the character of electronic advertising is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the present market. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing needs. The highlight of the tool is lead creation and the following analytical procedure. Wishpond helps in building interactive landing pages and design contests, track leads, send mails, and do much more.
Wishpond Allows one to understand”where precisely” and”how” to step ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool which catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will walk you through the second information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary characteristics of Wishpond. What Is A Landing Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds to your landing page. There are numerous Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you can make multiple versions of your own form and conduct A/B test. All these forms are easy to create, print and share it (website, blog, Facebook Page). You can also publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to Go for over one option that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to catch the attention of Those leads that are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a particular quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You can aim your popups as you wish, for instance, you can decide on which pages the popups will look and at which it won’t. What Is A Landing Page
A/B testing feature is available in popups too. You can examine and see which one is Giving you desired results before finalising one. Additional important attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies Another section for lead data management where you are able to see all your visitors and their data. It may be sorted to various lists as per the category you want. It’s five Chief areas:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to take note of the number of prospects opening emails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With every click on a direct result, you can get all the details of the guide, including their activities, profile information and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of the system of collecting customer data, it is possible to track even before they’ve converted. When they eventually fill out among your types, all the monitoring data related to their accounts merges to their new lead profiles.
Lists allow you to see which leads are a part of that lists. This is one of the most important part and a place to come back and check for distinct list sections especially If You’re creating different smart lists and inactive lines using marketing automation
Lead Properties enables you to see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social networking programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. 1 slight issue that I faced while using the editor would be , I needed to click several times to pick a text. You need to double click it to select and edit, but I guess I double-clicked it to get a couple of times. But what I got at the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! All the templates are mobile responsive. With more than 100 templates, you can produce a high-definition landing page for any industry.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the exam for you and gives you comprehensive reports. Based on the precise findings, you can zero on the very best version of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page right within WP dashboard. Similarly, it is simple to publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your prospects to register instantly for a training or marathon or likes of such by simply clicking on the link. They don’t have to give any other additional information.
Events and Marketing
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to get into your contest. I’ve discussed the customizable types above. It’s possible to use this feature here too.
To help you make Your competitions interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms like Facebook, Twitter, or in your site. Be it any stage, your promotions and contests will look good on laptops, tablets and phones. It is possible to get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. What Is A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for effective polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars to your leads as soon as they register on a few of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are looking for drip email campaigns or want to send customized mails, Wishpond has all of the features prepared for you.
In Addition, you Can add dents to your leads and segment them based on their activities. Add to this; you get real-time analytics that will assist you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the info you have in your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Growth. Aside from the typical attributes, the Basic plan has a limit on the prospects up to 1000, Email marketing a month up to 10,000 with one user that has a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum leads with unlimited users and all the other notable features of Pro and Fundamental packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can sign up for a FREE 14-Day trial for some of the programs before paying. What Is A Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive display and PPV marketing research tool that assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or internet marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts which will be easily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a exceptional tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately link it with your own affiliate account; and if the visitor purchases a subscription, either on precisely the same visit or afterwards, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative advertising tools like GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll need to wait for a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they’re working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such company is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To collect tales of their customers in a creative way. The most important aim was to know how each user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to collect all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are rather pricey. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with several different channels.
Struta Doesn’t have the site popups feature. The variety of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a lack of lead information analysis which may be used for turning leads to loyal clients. I think with Strutta, I had to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I would vouch for the numerous advertising programs from Wishpond. Wishpond offers advertising automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am sure those who are unwilling to compromise their advertising needs, will proceed and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. But, Aritic PinPoint displays a much richer feature record. For example, Wishpond provides global stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on lead behavior, events, period where the lead/customer is currently in with respect to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of attributes, it is costlier. For an organization, Aritic PinPoint provides account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the cost! Their services start from zero and move on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or group members is also strictly limited to one. In cases where multiple users are wanted, a price of about $29 per each month is achievable; unlike Wishpond that can provide multiple users with limited access to info.
This brings us to The end of the review of Wishpond. This tool is perfect for a marketer, also I Must say it’s a really simple to use the tool. Now that you are aware of each of the Attributes, pricing and perks plans, you must start using the tool. You can Always begin with the 14-day trial period to the program that suits you. Let me Understand your views about the particular tool, and if you happen across another better Option to Wishpond. What Is A Landing Page