Intro What Is A Website Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies annually that have sufficient potential to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. What Is A Website Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic marketing is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of this tool is lead creation and the following analytical procedure. Wishpond helps in creating interactive landing pages and design competitions, track prospects, send emails, and do much more.
Wishpond Allows you to understand”where exactly” and”how” to measure forward. In other words, it’s”completely automated” and”free forever” advertising tool which catalyses the easiest procedure for nurturing and generating leads.
In this website, I Will walk you through the minute details of this tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. What Is A Website Landing Page
Wishpond Review — Quality Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are many Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you can create multiple versions of your form and conduct A/B test. All these forms are easy to create, print and share it (website, blog, Facebook Page). You can also print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a long list of options. This keeps your form short.
Multiple check boxes for prospects to Go for over one alternative that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to customize your forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the last attempt to grab the attention of Those prospects that are just about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you desire, for instance, you can choose on which pages the popups will look and at which it will not. What Is A Website Landing Page
A/B testing feature is available in popups as well. You can test and see which one is Giving you desired outcomes before finalising one. Other key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for direct data direction where you are able to see all your visitors and their data. It may be sorted into various lists as per the category you desire. It has five Chief areas:
Stats provides an international Summary of action taking Place within all your Wishpond campaigns through different links. The analytics supplies metric info to take note of the amount of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With each click on a direct result, you can receive all the details of the lead, such as their activities, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of this system of collecting visitor data, it is possible to monitor even before they’ve converted. When they finally fill out one of your types, all of the monitoring data related to their accounts merges into their new lead profiles.
Lists Permit You to see which prospects are part of that lists. This is among the most important section and a place to come back and look for different list segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social networking buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One slight issue that I faced when using the editor would be I had to click several times to select a text. You need to double click it to select and edit, but I figure I double-clicked it to get two or three times. But what I got at the end is a thoroughly professional landing page. I guess with the result; I could manage to click few times extra! Each of the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Tests for multiple variants of your landing page. Wishpond runs the exam for you and provides you comprehensive reports. Based on the accurate findings, you can zero upon the best version of your landing page. You will require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your leads to register immediately for a workshop or webinar or likes of such by just clicking on the hyperlink. They don’t need to give any other additional details.
Contests and Advertising
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to get into your contest. I have discussed the customizable forms above. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms like Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look good on desktops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. What Is A Website Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your prospects as soon as they register on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are looking for drip email campaigns or wish to send personalized mails, Wishpond has all of the features prepared for you.
In Addition, you Can add scores to your leads and section them according to their actions. Add to the; you get real-time analytics to assist you measure the performance of your automatic workflow. You can use combine tags to customize your emails depending on the info you have on your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond offers — Basic, Pro and Development. Apart from the typical features, the Basic plan has a limitation on the prospects up to 1000, Email advertising per month up to 10,000 with a single user that comes with a price tag of $45 for monthly.
The Growth program is for $129/month using 10000 greatest contributes with unlimited customers and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You can sign up for a FREE 14-Day trial for any of the programs before paying. What Is A Website Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free for Appointlet that’s a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV advertising research tool that analyses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or online marketing pros. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which will be easily monitored through GetAmbassador. When you join an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will directly associate it with your affiliate account; and if the visitor purchases a subscription, either about the same visit or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to ingenious marketing tools like GetAmbassador and Tracking Dashboard which allows you to monitor all of your tasks including clicks, commission, and earnings. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will have to await a short time!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such firm is TrueCaller. A common title, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To collect stories of their users in a creative manner. The main aim was to know how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to gather all of the info, and this is what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies that show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their plans are rather pricey. The package of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Doesn’t possess the site popups feature. The assortment of templates can also be less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a deficiency of lead information analysis that can be used for turning leads into loyal customers. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may attract users. But I am convinced those who are unwilling to compromise with their advertising requirements, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. However, Aritic PinPoint displays a much richer feature list. For instance, Wishpond offers global stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on lead behavior, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics like location, age, gender, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of attributes, it’s more expensive. For an organization, Aritic PinPoint provides account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services begin from zero and move on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the amount of consumers or group members is also strictly restricted to one. In circumstances where multiple users are desired, a price of around $29 per month is viable; unlike Wishpond which can provide multiple users with restricted access to data.
This brings us to The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, and I Must say it’s a very easy to use the application. Now that you are aware of all the Attributes, pricing and perks plans, you must start using the application. You can Always start with the 14-day trial period for the program that suits you. Allow me to Know your views about this tool, and also if you happen across another better Option to Wishpond. What Is A Website Landing Page