Intro What Makes A Good Landing Page Design
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms every year that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got featured. What Makes A Good Landing Page Design
The inclusion of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic marketing is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your marketing needs. The highlight of the tool is lead creation and the next analytical procedure. Wishpond helps in building interactive landing pages and layout competitions, track prospects, send emails, and do much more.
Wishpond Enables you to know”where precisely” and”the way” to step ahead. In other words, it is”fully automated” and”free forever” advertising tool which catalyses the easiest procedure for nurturing and generating prospects.
In this blog, I Will walk you through the second information of this tool, write Wishpond review. Based on my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. What Makes A Good Landing Page Design
Wishpond Review — Attribute Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are many Flexible templates to select from. Form construction is quite easy with the drag and drop builder. Like landing pages, you may create several variations of your own form and conduct A/B test. These forms are simple to create, print and discuss it (site, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a long list of options. This keeps your form short.
Multiple check boxes for leads to opt for over one alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the final attempt to grab the attention of Those leads which are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a specific quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You can aim your popups as you desire, for example, you can decide on which pages the popups will appear and at which it won’t. What Makes A Good Landing Page Design
A/B testing feature can be found in popups too. You can test and determine which one is Giving you desirable results before finalising one. Additional important attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data direction where you are able to see all your visitors and their data. It may be sorted to various lists as per the category you want. It’s five main areas:
Stats provides a global overview of action taking Place within all your Wishpond campaigns through different links. The analytics supplies metric information to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With every click on a direct result, you can get all the specifics of the lead, such as their activities, profile information and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of this system of collecting visitor information, it is possible to track even before they have converted. When they finally fill out among your forms, all the monitoring data related to their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of that lists. This is one of the most important section and a place to come back and check for different listing segments especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, picture, video, social networking programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 slight issue that I faced while using the editor would be , I had to click many times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it to get two or three times. But what I got at the end is a totally professional landing page. I guess with the outcome; I could manage to click few times extra! All the templates are cellular responsive. With over 100 templates, you may produce a high-definition landing page for any industry.
You can run A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and gives you detailed reports. Based on the accurate findings, you can zero on the best edition of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your prospects to register instantly for a training or marathon or enjoys of such by just clicking on the link. They don’t have to provide any other additional details.
Events and Marketing
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal media platforms such as Facebook, Twitter, or on your site. Be it any stage, your own promotions and contests will look good on desktops, mobiles and tablets. It is possible to get more enjoys and follows by adding a Facebook Like button or a Twitter follow alternative. What Makes A Good Landing Page Design
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your leads as soon as they register on a few of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re looking for drip email campaigns or wish to send customized mails, Wishpond has all of the features ready for you.
Not only this, you Can add scores to your own leads and segment them according to their actions. Add to the; you get real time analytics that will help you measure the performance of your automatic workflow. You can use merge tags to personalize your emails based on the info you’ve got in your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond provides — Basic, Pro and Development. Aside from the common features, the Basic program has a limit on the leads up to 1000, Email marketing per month up to 10,000 using one user which has a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 greatest contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. What Makes A Good Landing Page Design
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV marketing research tool that analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, bloggers or online marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts which will be readily tracked through GetAmbassador. When you join as an affiliate, you’ll be given with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately associate it with your own affiliate accounts; and if the visitor purchases a subscription, either on the same trip or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard which permits you to track all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such company is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To gather tales of their customers in a creative way. The most important goal was to know how every user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all of the info, which is what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I shall just tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather expensive. The bundle of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with few other channels.
Struta Doesn’t possess the website popups feature. The variety of templates can also be less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead data analysis which may be used for turning leads into loyal clients. I think with Strutta, I needed to invest more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I’d vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am convinced those who are unwilling to compromise their advertising needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. However, Aritic PinPoint displays a much richer feature list. For instance, Wishpond provides international stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behavior, events, period where the lead/customer is presently in with regards to the buyers’ journey, and demographics such as age, sex, linking date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and has a great deal of attributes, it’s more expensive. For an organization, Aritic PinPoint offers account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the price! Their services start from zero and proceed on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the number of users or team members can also be strictly restricted to one. In cases where multiple users are wanted, a price of around $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us to The end of the inspection of Wishpond. This tool Is Ideal for a marketer, also I Must say it’s a very simple to use the tool. Now that you are aware of all the Features, pricing and perks strategies, you must begin using the tool. You can Always begin with the 14-day trial period for the plan that suits you. Allow me to Know your views about the tool, and if you happen across another better Alternative to Wishpond. What Makes A Good Landing Page Design