Introduction What Makes A Good Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms every year which have enough capacity to conquer their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got featured. What Makes A Good Landing Page
The addition of Wishpond on the Ready to Rocket record is a nod to How the character of electronic advertising is changing, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in building interactive landing pages and design competitions, track prospects, send emails, and do much more.
Wishpond Enables you to know”where precisely” and”how” to step forward. To put it differently, it’s”fully automated” and”free forever” marketing tool which catalyses the easiest procedure for nurturing and generating leads.
In this website, I Will walk you through the minute details of the tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. What Makes A Good Landing Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable kinds to your landing page. There are many Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create several variations of your form and run A/B test. These forms are easy to make , print and discuss it (site, blog, Facebook Page). You can even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to Go for more than 1 alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those leads that are just about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a particular amount of time on your site.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You are able to aim your popups as you wish, for instance, you can decide on which pages the popups will look and where it will not. What Makes A Good Landing Page
A/B testing feature can be found in popups too. You can test and determine which one is Giving you desired outcomes before finalising one. Additional key attributes include Social Share Buttons. You can add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data direction where you are able to see all of your visitors and their information. It may be sorted into various lists in accordance with the category you want. It has five Chief regions:
Stats provides a global Summary of activity taking Place within all your Wishpond campaigns through different links. The analytics provides metric info to take note of the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent action. With each click on a direct result, you can get all the specifics of the lead, such as their activities, profile information and which lists they’re part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the usage of the system of collecting visitor information, you can track even before they’ve converted. When they finally fill out one of your types, all the monitoring data related to their account unifies into their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is one of the most important part and a place to come back and check for different listing segments especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties lets you view All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One slight issue that I faced while using the editor would be I had to click many times to pick a text. You need to double click it to select and edit, but I figure I double-clicked it for a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could can click few times additional! Each of the templates are mobile responsive. With over 100 templates, you may create a high converting landing page for any industry.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond runs the test for you and gives you detailed reports. Depending on the accurate findings, you can zero on the very best edition of your landing page. You will need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, it is simple to publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register immediately for a workshop or webinar or enjoys of these by simply clicking on the link. They do not need to provide any other additional details.
Contests and Promotions
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve discussed the customizable forms over. It’s possible to take advantage of this feature here as well.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten other programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms like Facebook, Twitter, or on your own site. Be it any stage, your own promotions and contests will look good on laptops, tablets and phones. You can find more likes and follows by adding a Facebook Like a Twitter follow alternative. What Makes A Good Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads between your email marketing app and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your leads once they register on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or wish to send personalized emails, Wishpond has all of the features prepared for you.
Not only this, you Can add scores to your own leads and segment them according to their actions. Add to this; you get real-time analytics to assist you measure the performance of your automatic workflow. It is possible to use merge tags to customize your emails depending on the information you have in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond offers — Basic, Pro and Growth. Aside from the typical attributes, the Basic plan has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 using one user that has a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 greatest leads with unlimited users and all the other prominent features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for all. You may sign up for a FREE 14-Day trial for any of those programs before paying. What Makes A Good Landing Page
Special Perks From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive screen and PPV marketing research tool that analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to site owners, owners or online marketing pros. It provides a recurring 30% commission with no payment for the service. You get consistent online payouts that can be easily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a unique tracking link. When Wishpond receives any visitor through your affiliate link, it will directly link it with your own affiliate accounts; and when the visitor purchases a subscription, either on precisely the exact same trip or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll need to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. 1 such company is TrueCaller. A common name, Truecaller lets you identify who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller desired To collect tales of the users in a creative manner. The main aim was to understand how every user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all info, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I will only tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are rather expensive. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and few different channels.
Struta Does not possess the website popups feature. The assortment of templates can also be less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I had to invest more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I would vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am sure those that are unwilling to compromise with their marketing needs, will go ahead and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the features present in Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on lead behavior, events, period in which the lead/customer is presently in with regards to the buyers’ journey, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of features, it is costlier. For an organization, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the number of users or team members can also be strictly limited to one. In circumstances where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond which may provide multiple users with limited access to info.
This brings us The close of the review of Wishpond. This instrument is perfect for a marketer, and that I Must say it is a really simple to use the tool. Now That You’re aware of each of the Features, perks and pricing plans, you must begin using the application. You can Always begin with the 14-day trial period for the program that suits you. Allow me to Understand your views about the particular tool, and if you happen across another better Alternative to Wishpond. What Makes A Good Landing Page