Introduction What Should Be On A Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got showcased. What Should Be On A Landing Page
The inclusion of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic advertising is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the Advertising industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your marketing requirements. The highlight of the tool is lead creation and the following analytical procedure. Wishpond can help in building interactive landing pages and layout competitions, track leads, send emails, and do so much more.
Wishpond Allows you to understand”where precisely” and”the way” to measure ahead. In other words, it is”completely automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing prospects.
In this website, I Will walk you through the second information of this tool, compose Wishpond review. Based on my user experience, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main features of Wishpond. What Should Be On A Landing Page
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form building is quite simple with the drag and drop builder. Like landing pages, you can make several versions of your form and conduct A/B test. These forms are simple to create, publish and share it (site, site, Facebook Page). You can even publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple test boxes for prospects to opt for over 1 option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six different types of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those prospects which are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a particular quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you wish, for example, you can choose on which pages the popups will appear and where it won’t. What Should Be On A Landing Page
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desired outcomes before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data direction where you are able to see all your visitors and their data. It can be sorted to various lists in accordance with the category you want. It has five main regions:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent action. With every click on a lead, you can get all the details of the lead, including their actions, profile information and which lists they’re a part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of this system of collecting visitor data, it is possible to track even before they have converted. When they eventually fill out one of your forms, all the monitoring data associated with their accounts merges into their new lead profiles.
Lists allow you to see which leads are part of that lists. This is among the most important section and also a place to come back and look for different listing sections especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties lets you see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task simple. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 slight issue that I faced when using the editor is, I needed to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it to get a couple of times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times extra! Each of the templates are cellular responsive. With more than 100 templates, you can create a high converting landing page for any industry.
You can run A/B Tests for numerous variations of your landing page. Wishpond conducts the exam for you and gives you detailed reports. Depending on the precise findings, you can zero on the very best version of your landing page. You’ll require no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register immediately for a training or marathon or likes of these by just clicking on the hyperlink. They don’t need to give any other additional information.
Contests and Marketing
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve discussed the customizable types over. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms like Facebook, Twitter, or on your own site. Be it any stage, your own promotions and competitions will look good on desktops, tablets and phones. It is possible to find more enjoys and follows by adding a Facebook Like a Twitter follow alternative. What Should Be On A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk app UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your leads once they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for drip email campaigns or want to send personalized mails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your own leads and section them according to their actions. Add to this; you get real-time analytics that will assist you measure the performance of your automated workflow. You can use combine tags to personalize your emails based on the info you’ve got on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Development. Apart from the typical attributes, the fundamental program has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 using a single user that comes with a price tag of $45 for monthly.
The Growth program is for $129/month using 10000 maximum leads with unlimited users and all the other notable features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You can sign up for a FREE 14-Day trial for any of the plans before paying. What Should Be On A Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a client, you can avail these offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV marketing research tool which assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for the service. You receive consistent online payouts which can be readily tracked through GetAmbassador. When you sign up as an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately link it with your own affiliate accounts; and when the visitor purchases a subscription, either on the exact same trip or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal access to ingenious advertising tools like GetAmbassador and Tracking Dashboard which allows you to track all your tasks such as clicks, commission, and revenue. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will have to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such company is TrueCaller. A common name, Truecaller lets you recognize who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To gather stories of the users in a creative way. The main goal was to know how every user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to gather all of the information, which is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather pricey. The package of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and few different channels.
Struta Does not have the site popups feature. The variety of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a lack of lead data analysis that may be used for turning leads into loyal customers. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would vouch for the numerous marketing programs from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those that are unwilling to compromise their marketing needs, will proceed and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on lead behaviour, events, period in which the lead/customer is currently in with regards to the buyers’ travel, and demographics such as location, age, gender, linking date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it is costlier. For an organization, Aritic PinPoint offers account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of consumers or group members can also be strictly restricted to one. In circumstances where multiple users are desired, a cost of about $29 per each month is achievable; unlike Wishpond which can provide a number of users with limited access to data.
This brings us The close of the review of Wishpond. This instrument is perfect for a marketer, also that I Must say it is a really easy to use the application. Now that you are aware of all the Attributes, perks and pricing plans, you must start using the application. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Allow me to Know your views about the tool, and also if you happen across another better Option to Wishpond. What Should Be On A Landing Page