Intro What Should Be On A Website Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually that have sufficient potential to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got featured. What Should Be On A Website Landing Page
The addition of Wishpond on the Ready to Rocket record is a nod to How the nature of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing needs. The highlight of the tool is lead creation and the following analytical process. Wishpond helps in creating interactive landing pages and layout competitions, track prospects, send mails, and do so much more.
Wishpond Enables you to understand”where precisely” and”the way” to measure forward. To put it differently, it is”fully automated” and”free forever” marketing tool that catalyses the simplest procedure for generating and nurturing prospects.
In this website, I Will help you through the minute information of this tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for all marketers. With no much-a-do, here are the main characteristics of Wishpond. What Should Be On A Website Landing Page
Wishpond Review — Quality Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form construction is quite simple with the drag and drop builder. Like landing pages, you may make multiple versions of your own form and run A/B test. These forms are easy to make , print and share it (website, blog, Facebook Page). You might even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu for a long list of options. This keeps your form short.
Multiple check boxes for prospects to opt for more than 1 option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to customize your forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to catch the attention of Those prospects that are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a particular quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to target your popups as you desire, for instance, you can decide on which pages the popups will appear and at which it won’t. What Should Be On A Website Landing Page
A/B testing feature is available in popups as well. You can test and see which one is Giving you desired results before finalising one. Additional important features include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond supplies A separate section for lead data direction where you are able to see all of your customers and their data. It may be sorted into different lists in accordance with the category you want. It’s five main regions:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric information to take note of the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent activity. With every click on a direct result, you can get all the details of the lead, including their actions, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert in your form. With the use of the system of collecting customer information, you can track even before they’ve converted. When they finally fill out among your forms, all the monitoring data associated with their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are part of that lists. This is among the most important part and also a place to come back and look for different listing segments especially if you are creating different smart lists and static lines using marketing automation
Lead Properties lets you see All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. One minor issue that I faced while using the editor isI needed to click several times to select a text. You need to double click it to select and edit, but I figure that I double-clicked it for two or three times. But what I got at the end is a totally professional landing page. I guess with all the result; I could can click few times extra! Each of the templates are cellular responsive. With more than 100 templates, you may produce a high converting landing page for virtually any industry.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Depending on the precise findings, you can zero on the very best version of your landing page. You’ll need no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register immediately for a training or marathon or likes of such by simply clicking on the link. They don’t need to give any other additional details.
Events and Advertising
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these reward contests, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable forms above. It’s possible to take advantage of this feature here too.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten additional apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social networking platforms like Facebook, Twitter, or in your site. Be it any platform, your promotions and contests will look great on laptops, mobiles and tablets. It is possible to find more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. What Should Be On A Website Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects involving your email marketing app and Wishpond account. This is eased by programs like:
Wishpond integrates With a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars to your prospects as soon as they sign up on one of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or wish to send customized emails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your own leads and segment them based on their actions. Add to the; you get real time analytics to assist you measure the performance of your automated workflow. You can use combine tags to customize your emails based on the info you’ve got on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct plans Wishpond offers — Basic, Pro and Growth. Aside from the common features, the Basic plan has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 with one user that comes with a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 greatest contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You may register for a FREE 14-Day trial for any of the plans before paying. What Should Be On A Website Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive screen and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, owners or internet advertising experts. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts that will be easily monitored through GetAmbassador. When you join an affiliate, you’ll be provided with a unique tracking link. When Wishpond receives any visitor through your affiliate link, it will directly link it with your own affiliate accounts; and if the visitor purchases a subscription, either about precisely the same visit or afterwards, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal access to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all of your activities including clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage effectively in Wishpond’s official Academy and post Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. One such company is TrueCaller. A common title, Truecaller lets you identify who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a part of the success story.
TrueCaller desired To collect tales of the users in a creative manner. The main aim was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally benefited highly from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I shall only tell you why I will vote for Wishpond from these four apps:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their strategies are rather pricey. The bundle of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and few different stations.
Struta Doesn’t have the website popups feature. The assortment of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a deficiency of lead data analysis which can be used for turning leads into loyal clients. I think with Strutta, I needed to invest more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I would vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may attract users. But I am convinced those that are unwilling to compromise with their advertising requirements, will proceed and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond provides global stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on lead behaviour, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics such as location, age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to join and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and has a lot of attributes, it is more expensive. For an organization, Aritic PinPoint offers account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services begin from zero and move on to $29 for your simple plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the amount of consumers or team members is also strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per each month is achievable; unlike Wishpond which can provide a number of users with restricted access to info.
This brings us to The end of the inspection of Wishpond. This instrument Is Ideal for a marketer, and I Must say it is a very easy to use the application. Now that you are aware of all the Features, perks and pricing plans, you must begin using the tool. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Allow me to Understand your views about this particular tool, and if you come across another better Option to Wishpond. What Should Be On A Website Landing Page