Intro What\’S A Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually which have enough capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. What\’S A Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to The way the nature of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of the tool is lead generation and the following analytical procedure. Wishpond can help in building interactive landing pages and layout contests, track prospects, send mails, and do so much more.
Wishpond Allows one to know”where exactly” and”the way” to step ahead. To put it differently, it is”completely automated” and”free forever” marketing tool which catalyses the easiest procedure for generating and nurturing leads.
In this blog, I Will help you through the second information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. What\’S A Landing Page
Wishpond Review — Attribute Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make several versions of your form and run A/B test. All these forms are simple to make , publish and share it (site, site, Facebook Page). You might also publish on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those leads which are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular quantity of time on your site.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you wish, for instance, you can decide on which pages the popups will look and at which it will not. What\’S A Landing Page
A/B testing feature can be found in popups too. You can examine and see which one is Giving you desirable outcomes before finalising one. Other key features include Social Share Buttons. You can add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for lead data management where you can see all your customers and their data. It may be sorted into different lists in accordance with the category you desire. It’s five Chief regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric information to take note of the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a direct result, you can get all the details of the lead, such as their activities, profile data and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of the system of collecting visitor information, you can monitor even before they’ve converted. When they eventually fill out among your forms, all the monitoring data associated with their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is among the most important part and also a place to come back and check for different listing sections especially if you are creating different smart lists and static lines using marketing automation
Lead Properties lets you see All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One slight issue that I faced while using the editor is, I needed to click several times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it for two or three times. However, what I got in the end is a thoroughly professional landing page. I guess with all the result; I could can click few times additional! All the templates are mobile responsive. With more than 100 templates, you can produce a high-definition landing page for any industry.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Based on the accurate findings, you can zero upon the very best edition of your landing page. You’ll need no coding knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a training or marathon or enjoys of these by simply clicking on the link. They don’t have to provide any other additional information.
Events and Promotions
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable forms over. You can take advantage of this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond includes ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social networking platforms like Facebook, Twitter, or in your site. Be it any stage, your promotions and competitions will look good on laptops, mobiles and tablets. You can get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. What\’S A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the listing of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your prospects once they register on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
In Addition, you Can add dents to your own leads and segment them according to their activities. Add to the; you get real time analytics to assist you assess the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you have in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the common features, the Basic program has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 with a single user that comes with a price tag of $45 for monthly.
The Development program is for $129/month with 10000 maximum contributes with unlimited customers and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as consistently Customer Support is free for all. You can register for a FREE 14-Day trial for any of the plans before paying. What\’S A Landing Page
Special Benefits From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV advertising research tool which analyses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, bloggers or internet marketing experts. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts that will be readily tracked through GetAmbassador. When you sign up an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will immediately associate it with your affiliate account; and when the visitor buys a subscription, either about the exact same visit or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard that allows you to track all your activities such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to wait for a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such company is TrueCaller. A common title, Truecaller lets you recognize who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller wanted To collect stories of their customers in a creative way. The most important goal was to know how each user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all info, which is exactly what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a difficult competition. But here I shall only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are rather expensive. The bundle of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t have the website popups feature. The assortment of templates is also less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a deficiency of lead information analysis which may be used for turning leads into loyal customers. I think with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am convinced those that are unwilling to compromise with their advertising needs, will go ahead and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint displays a much richer attribute list. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behavior, events, period in which the lead/customer is currently in with regards to the buyers’ travel, and demographics such as location, age, gender, joining date, etc.. Email campaigns are complex due to this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of attributes, it’s more expensive. For an enterprise, Aritic PinPoint provides account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized layouts. Another point of difference is, together with Shortstack the number of users or group members can also be strictly limited to one. In cases where multiple users are wanted, a price of about $29 per each month is viable; unlike Wishpond which may provide multiple users with limited access to data.
This brings us The end of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it is a very simple to use the application. Now that you are aware of each of the Features, perks and pricing plans, you must start using the application. You can Always begin with the 14-day trial period for the program that is appropriate for you. Allow me to Understand your views about this tool, and if you happen across another better Alternative to Wishpond. What\’S A Landing Page