Intro Whats Lead
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got featured. Whats Lead
The addition of Wishpond on the Ready to Rocket record is a nod to How the nature of digital advertising is shifting, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your advertising requirements. The highlight of this tool is lead creation and the next analytical procedure. Wishpond helps in creating interactive landing pages and layout contests, track leads, send mails, and do much more.
Wishpond Allows one to understand”where exactly” and”how” to measure forward. In other words, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will help you through the minute information of this tool, write Wishpond review. According to my user expertise, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Whats Lead
Wishpond Review — Quality Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to select from. Form building is very simple with the drag and drop builder. Like landing pages, you may create multiple versions of your own form and conduct A/B test. These forms are simple to create, print and discuss it (website, site, Facebook Page). You might also publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for more than 1 alternative that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to grab the attention of Those prospects that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular amount of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can aim your popups as you desire, for example, you can choose on which pages the popups will appear and where it will not. Whats Lead
A/B testing feature is available in popups as well. You can test and determine which one is Giving you desired outcomes before finalising one. Additional key attributes include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data management where you can see all of your customers and their data. It may be sorted into different lists as per the category you desire. It has five Chief areas:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the number of leads opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a lead, you can get all the details of the guide, including their activities, profile information and which lists they are part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of the system of collecting visitor information, it is possible to monitor even before they have converted. When they eventually fill out one of your forms, all of the tracking data related to their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are a part of that lists. This is among the most important section and a place to come back and check for distinct listing sections especially If You’re creating different clever lists and static lines using marketing automation
Lead Properties lets you view All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, picture, video, social media programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One minor issue that I faced while using the editor would be , I had to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get a couple of times. But what I got at the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! Each of the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for any industry.
You can conduct A/B Tests for multiple variations of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Based on the accurate findings, you can zero upon the very best edition of your landing page. You will need no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your leads to register instantly for a workshop or webinar or likes of these by just clicking on the hyperlink. They don’t need to give any other additional information.
Events and Promotions
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This eases likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types above. It’s possible to take advantage of this feature here as well.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms such as Facebook, Twitter, or on your own site. Be it any stage, your own promotions and contests will look good on desktops, mobiles and tablets. It is possible to find more enjoys and follows by adding a Facebook Like a Twitter follow alternative. Whats Lead
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of leads between your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you run smooth webinars to your prospects once they register on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 additional apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are looking for drip email campaigns or want to send customized mails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your leads and section them based on their actions. Add to this; you get real time analytics that will help you measure the performance of your automated workflow. You can use combine tags to customize your emails based on the information you have on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond offers — Basic, Pro and Development. Aside from the typical attributes, the Basic program has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 with a single user that comes with a price tag of $45 for monthly.
The Development program is for $129/month with 10000 greatest contributes with unlimited customers and all the other prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You may sign up for a FREE 14-Day trial for any of the plans before paying. Whats Lead
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to site owners, bloggers or online marketing pros. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which can be readily tracked through GetAmbassador. When you join an affiliate, you will be provided with a unique tracking link. When Wishpond receives any visitor through your affiliate link, it will immediately associate it with your own affiliate account; and if the visitor purchases a subscription, either about the exact same visit or afterwards, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools like GetAmbassador and Tracking Dashboard which permits you to track all your activities such as clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page in which you can go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly within this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such company is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To collect tales of the customers in a creative way. The main aim was to know how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all info, and this is what happened:
More than 70K+ participants
TrueCaller became the best keyword on societal media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are quite pricey. The bundle of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with few other stations.
Struta Doesn’t have the website popups feature. The assortment of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead information analysis which may be used for turning leads to loyal clients. I think with Strutta, I had to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d still vouch for the numerous marketing programs from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those that are reluctant to compromise with their marketing requirements, will proceed and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. But, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond provides international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behaviour, events, period where the lead/customer is currently in with respect to the buyers’ journey, and demographics such as location, age, sex, joining date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is much more sophisticated than Wishpond and contains a great deal of attributes, it’s costlier. For an enterprise, Aritic PinPoint offers account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply taking a look at the price! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the lack of real time testing for customized designs. Another point of difference is, with Shortstack the amount of consumers or team members is also strictly restricted to one. In cases where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond which may provide a number of users with restricted access to data.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it is a very easy to use the tool. Now That You’re aware of each of the Attributes, perks and pricing plans, you must start using the application. You can Always start with the 14-day trial period to the program that is appropriate for you. Allow me to Know your views about the tool, and also if you happen across another better Alternative to Wishpond. Whats Lead