Introduction White Paper Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually which have enough potential to beat their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. White Paper Landing Page
The addition of Wishpond on the Ready to Rocket record is a testament to How the character of electronic marketing is changing, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your marketing needs. The highlight of the tool is lead creation and the following analytical process. Wishpond can help in creating interactive landing pages and design competitions, track leads, send mails, and do so much more.
Wishpond Allows you to know”where precisely” and”the way” to measure ahead. To put it differently, it’s”fully automated” and”free forever” advertising tool which catalyses the easiest process of generating and nurturing leads.
In this blog, I Will walk you through the second information of this tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. White Paper Landing Page
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms for your landing page. There are many Flexible templates to choose from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can create multiple versions of your own form and conduct A/B test. These forms are easy to create, print and discuss it (website, site, Facebook Page). You might also publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu to get a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for over 1 alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those prospects which are just about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a specific amount of time on your site.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You are able to aim your popups as you wish, for example, you can decide on which pages the popups will look and at which it won’t. White Paper Landing Page
A/B testing feature is available in popups too. You can test and determine which one is Giving you desired results before finalising one. Additional important features include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data direction where you can see all your customers and their information. It may be sorted to various lists as per the category you want. It has five main areas:
Stats provides a global Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics supplies metric info to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent activity. With each click on a lead, you can receive all the specifics of the guide, including their actions, profile data and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of this system of collecting visitor information, it is possible to track even before they have converted. When they eventually fill out among your types, all the tracking data related to their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is one of the most important section and also a place to come back and check for distinct listing segments especially if you are creating different smart lists and static lines with marketing automation
Lead Properties lets you view All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 slight issue which I faced when using the editor isI needed to click many times to select a text. You need to double click it to select and edit, but I guess I double-clicked it to get a couple of times. But what I got in the end is a thoroughly professional landing page. I guess with all the result; I could can click few times additional! Each of the templates are cellular responsive. With over 100 templates, you can create a high converting landing page for any industry.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the test for you and provides you detailed reports. Based on the precise findings, you can zero on the best version of your landing page. You’ll require no programming knowledge to make such interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register immediately for a training or marathon or enjoys of these by simply clicking on the hyperlink. They do not have to provide any other additional information.
Events and Promotions
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to get into your contest. I have discussed the customizable forms above. You can use this feature here too.
To help you make Your competitions interesting and far-fetched, Wishpond includes ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and contests will look great on desktops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like a Twitter follow option. White Paper Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads between your email marketing app and Wishpond account. This is eased by apps like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your leads once they register on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re seeking trickle email campaigns or wish to send customized mails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your own leads and section them based on their actions. Add to the; you get real-time analytics to help you assess the performance of your automated workflow. It is possible to use merge tags to customize your emails depending on the info you’ve got on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Development. Apart from the common features, the Basic plan has a limitation on the leads up to 1000, Email marketing per month up to 10,000 using one user that has a price tag of $45 for each month.
The Development program is for $129/month with 10000 greatest contributes with unlimited users and all the other prominent features of Pro and Fundamental packages. Along with all of that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You can register for a FREE 14-Day trial for some of those programs before paying. White Paper Landing Page
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive display and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or online advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which can be easily monitored through GetAmbassador. When you join as an affiliate, you will be given with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will directly link it with your own affiliate account; and when the visitor purchases a subscription, either on precisely the same trip or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal access to innovative advertising tools such as GetAmbassador and Tracking Dashboard that allows you to monitor all of your activities such as clicks, commission, and earnings. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll need to await a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clients.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such firm is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To collect tales of the customers in a creative manner. The most important aim was to know how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to collect all of the info, and this is what happened:
Over 70K+ participants
TrueCaller became the best keyword on societal media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In this case, I think Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are rather pricey. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and several other stations.
Struta Doesn’t possess the website popups feature. The variety of templates is also less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead data analysis that can be used for turning leads to loyal customers. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I would still vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may entice users. But I am convinced those that are unwilling to compromise their advertising needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint displays a much richer attribute list. For example, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period in which the lead/customer is presently in with respect to the buyers’ travel, and demographics like location, age, gender, joining date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of attributes, it is more expensive. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the number of users or group members is also strictly limited to one. In circumstances where multiple users are wanted, a price of around $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us The close of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it is a very easy to use the tool. Now That You’re aware of all the Attributes, perks and pricing strategies, you must begin using the tool. You can Always begin with the 14-day trial period for the plan that suits you. Let me Know your views about this tool, and if you happen across another better Option to Wishpond. White Paper Landing Page