Introduction Why Create A Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have enough capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation program , got showcased. Why Create A Landing Page
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the nature of digital marketing is shifting, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your advertising requirements. The highlight of this tool is lead creation and the following analytical procedure. Wishpond helps in building interactive landing pages and design competitions, track prospects, send mails, and do so much more.
Wishpond Allows one to know”where precisely” and”how” to measure forward. In other words, it’s”fully automated” and”free forever” marketing tool that catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will help you through the second details of this tool, write Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. Why Create A Landing Page
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make multiple versions of your form and conduct A/B test. All these forms are easy to make , publish and share it (site, site, Facebook Page). You can also print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for prospects to Go for more than 1 alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those prospects which are just about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular amount of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can aim your popups as you desire, for example, you can choose on which pages the popups will look and where it will not. Why Create A Landing Page
A/B testing feature can be found in popups too. You can test and see which one is Giving you desirable outcomes before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data direction where you are able to see all of your visitors and their information. It may be sorted into various lists as per the category you desire. It’s five main areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the amount of prospects opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With each click on a direct result, you can receive all the details of the lead, including their actions, profile information and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the use of this system of collecting customer information, you can monitor even before they’ve converted. When they eventually fill out among your types, all the monitoring data related to their accounts merges into their new lead profiles.
Lists allow you to see which prospects are part of which lists. This is among the most important section and also a place to come back and check for distinct list sections especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties lets you see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 slight issue that I faced when using the editor would be , I had to click many times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it to get two or three times. However, what I got in the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! All the templates are cellular responsive. With more than 100 templates, you can produce a high converting landing page for any industry.
You can run A/B Evaluations for numerous variations of your landing page. Wishpond conducts the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero on the very best edition of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register immediately for a workshop or webinar or enjoys of these by simply clicking on the link. They don’t have to give any other additional details.
Events and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to get into your contest. I have already discussed the customizable forms above. It’s possible to take advantage of this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten other apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or in your site. Be it any stage, your promotions and contests will look good on desktops, tablets and phones. You can get more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Why Create A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars to your leads once they register on a few of your campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking trickle email campaigns or want to send customized mails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your leads and segment them based on their activities. Add to the; you get real-time analytics that will help you measure the performance of your automatic workflow. It is possible to use combine tags to personalize your emails based on the information you’ve got in your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different plans Wishpond provides — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limit on the leads up to 1000, Email marketing per month up to 10,000 with a single user that has a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 maximum contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You may sign up for a FREE 14-Day trial for some of the programs before paying. Why Create A Landing Page
Special Perks From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail those offers:
30 Days free of Appointlet which is a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive display and PPV marketing research tool that analyses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, bloggers or online advertising pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that can be readily tracked through GetAmbassador. When you join an affiliate, you’ll be provided with a exceptional tracking link. If Wishpond receives some visitor via your affiliate link, it will directly link it with your affiliate accounts; and if the visitor buys a subscription, either on the same visit or later, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious marketing tools such as GetAmbassador and Tracking Dashboard that allows you to track all your activities including clicks, commission, and earnings. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, engage effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will need to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clients.
Collaborate easily with your team with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller desired To gather tales of their users in a creative way. The main goal was to understand how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all of the info, which is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on societal media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that show the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their strategies are rather pricey. The bundle of 249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several different channels.
Struta Doesn’t have the site popups feature. The assortment of templates is also less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a deficiency of lead information analysis that may be used for turning leads to loyal clients. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d vouch for the multiple advertising programs from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may attract users. But I am sure those who are reluctant to compromise their advertising needs, will proceed and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint exhibits a much richer attribute record. For example, Wishpond provides international stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behaviour, events, stage in which the lead/customer is presently in with respect to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. You can join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and has a lot of attributes, it is more expensive. For an enterprise, Aritic PinPoint provides account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to assist their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply taking a look at the cost! Their services start from zero and move on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or group members can also be strictly limited to one. In cases where multiple users are wanted, a cost of about $29 per each month is viable; unlike Wishpond that can provide multiple users with restricted access to info.
This brings us to The end of the review of Wishpond. This tool is perfect for a marketer, also I Must say it is a really simple to use the application. Now That You’re aware of all the Attributes, pricing and perks strategies, you must begin using the application. You can Always start with the 14-day trial period to the plan that suits you. Let me Understand your views about this tool, and if you come across another better Option to Wishpond. Why Create A Landing Page