Introduction Why Have A Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually that have sufficient potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Why Have A Landing Page
The addition of Wishpond on the Ready to Rocket record is a testament to How the character of electronic advertising is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing requirements. The highlight of this tool is lead generation and the next analytical procedure. Wishpond can help in building interactive landing pages and design competitions, track prospects, send mails, and do much more.
Wishpond Enables you to know”where exactly” and”the way” to step forward. In other words, it’s”completely automated” and”free forever” marketing tool that catalyses the simplest procedure for generating and nurturing prospects.
In this website, I Will walk you through the minute details of this tool, write Wishpond review. According to my user experience, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. Why Have A Landing Page
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms to your landing page. There are numerous Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you can make several variations of your form and conduct A/B test. These forms are easy to create, publish and discuss it (site, site, Facebook Page). You might also print on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu for a long list of options. This keeps your kind short.
Multiple check boxes for prospects to opt for more than one alternative that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those prospects which are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific amount of time on your website.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you wish, for instance, you can decide on which pages the popups will look and at which it won’t. Why Have A Landing Page
A/B testing feature is available in popups as well. You can test and see which one is Giving you desired results before finalising one. Other important features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond provides Another section for direct data direction where you are able to see all of your visitors and their information. It may be sorted into different lists in accordance with the category you want. It has five Chief areas:
Stats provides an international Summary of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent action. With every click on a lead, you can get all the details of the lead, such as their activities, profile information and which lists they’re part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of the system of collecting customer information, it is possible to track even before they have converted. When they eventually fill out one of your types, all the tracking data associated with their accounts unifies into their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is among the most important section and also a place to come back and look for different listing sections especially If You’re creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. 1 slight issue that I faced while using the editor isI needed to click many times to pick a text. You have to double click it to select and edit, but I figure I double-clicked it to get a couple of times. But what I got at the end is a thoroughly professional landing page. I guess with the outcome; I could manage to click few times additional! All the templates are cellular responsive. With more than 100 templates, you can create a high-definition landing page for any business.
You can conduct A/B Tests for numerous variations of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the precise findings, you can zero on the best version of your landing page. You will require no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your prospects to register immediately for a training or marathon or enjoys of these by simply clicking on the hyperlink. They don’t have to give any other additional details.
Contests and Marketing
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable types over. It’s possible to use this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond includes ten additional apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social media platforms like Facebook, Twitter, or on your own site. Be it any platform, your promotions and competitions will look great on laptops, tablets and phones. You can get more likes and follows by adding a Facebook Like a Twitter follow alternative. Why Have A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads between your email marketing app and Wishpond account. This is eased by programs like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars for your prospects as soon as they register on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 additional programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your leads and segment them based on their activities. Add to the; you get real-time analytics that will help you assess the performance of your automated workflow. You can use combine tags to customize your emails depending on the information you have in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three different plans Wishpond provides — Basic, Pro and Growth. Aside from the typical features, the fundamental plan has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 with a single user that has a price tag of $45 for monthly.
The Development program is for $129/month with 10000 maximum leads with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You can register for a FREE 14-Day trial for any of those programs before paying. Why Have A Landing Page
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, bloggers or online advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that can be readily tracked through GetAmbassador. When you join as an affiliate, you will be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will directly link it with your own affiliate account; and when the visitor buys a subscription, either on precisely the exact same trip or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage efficiently in Wishpond’s official Academy and post Banner ads that may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will need to await a short time!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such company is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To gather tales of the customers in a creative way. The most important aim was to understand how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, which is exactly what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their plans are rather pricey. The package of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t possess the website popups feature. The assortment of templates can also be less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead information analysis that may be used for turning leads to loyal clients. I think with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would vouch for the numerous advertising programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am sure those that are unwilling to compromise their marketing requirements, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the attributes present in Wishpond. However, Aritic PinPoint displays a much richer attribute list. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on direct behaviour, events, stage in which the lead/customer is currently in with regards to the buyers’ journey, and demographics like age, gender, joining date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a lot of attributes, it’s costlier. For an organization, Aritic PinPoint offers account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply taking a look at the price! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, together with Shortstack the amount of consumers or team members can also be strictly restricted to one. In circumstances where multiple users are wanted, a cost of about $29 per each month is viable; unlike Wishpond that may provide a number of users with restricted access to info.
This brings us to The end of the inspection of Wishpond. This instrument Is Ideal for a marketer, and that I Must say it is a really simple to use the tool. Now That You’re aware of each of the Attributes, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period for the plan that suits you. Let me Know your views about this tool, and also if you come across another better Option to Wishpond. Why Have A Landing Page