Intro to Leadpages Why Use A Landing Page Builder
There Were substantial Innovations from the advertising industry over the years. And yet, marketers continue to be jump to Publish landing pages and pop-ups to create leads. Why Use A Landing Page Builder
For Less tech-savvy individuals, however, creating a landing page from scratch is not an option. You could say the same for entrepreneurs with little to no marketing dollars to spare.
That is where Leadpages comes in. As you’ll find within this Leadpages review, the web-based platform promises to give you the tools you’ll have to publish high-converting landing pages for your lead-generation campaigns.
Leadpages is designed to help its users make Stunning landing pages — all without the need for design or coding experience. Through these landing pages, users will have the ability to prompt users to supply their email or other relevant info.
At the heart of Leadpages is your Leadpage Editor, an easy-to-use Tool that enables users to utilize templates and edit the details as required. You’ll see later how the editor works.
On top of this, the organization also offers other Features to help their users take advantage of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Remains a go-to source for users who demand landing pages fast. Here are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator makes use of drag-and-drop Functionality which makes it simpler for clients to create custom landing pages which suits their needs.
To get you started, you will find over 100 templates to Choose from and may be filtered by industry. The templates are sorted by conversion speed which is quite useful. It provides users with an opportunity to pick a proven template according to Leadpages’ data.
Do note, however, that there are many factors that Influence conversion rate. Since the templates are customizable, it is difficult to attribute conversion into the template by itself. For what it is worth, Leadpages claim it as its most powerful and unique sorting feature.
The templates are a mix of in-house and third-party offerings. Any template that’s not produced by Leadpages itself needs to be compensated to use. Hosting is included in your subscription.
You can do A/B testing so you can determine Which landing pages work great. You can assess your performance during the built in analytics (you are able to integrate it with Facebook Pixel and Google Analytics).
Templates are responsive so cellular users shouldn’t Have a difficulty viewing your landing pages when they are on their phones. Why Use A Landing Page Builder
You will see how Leadpages work later down the article.
If you’ve ever come across those pop-up boxes that Appear just as you are about to leave a website, you have likely encountered Leadboxes.
This nifty box can either pop up mechanically or Be triggered by a condition you set. The most popular condition is arguably the 2-step opt-in where a visitor needs to click on a button to your own pop-up box to appear.
If done right, Leadboxes could raise involvement And bring about more leads for your company. Much like all the landing pages, there’s a drag-and-drop editor for Leadboxes to make it easier for consumers to get up and running in minutes.
To create one, click on”Create a Leadbox.”
From here, you can edit the leadbox at your Bidding. It’s a drag-and-drop editor which makes coming up with a layout for your leadbox very simple.
The Leadbox Layout lets you fix the general layout Of the opt-in form. You may change the background picture, padding, time control, and others to get the most from your leadbox.
Leadbox Tracking lets you capture and analyze data of your chosen boxes to see how it Performs time. Join your Google Analytics or Visual Website Optimizer to collect information that will help you make sense of your boxes.
Another Helpful feature should you want it, Leaddigits lets your audience opt-in to your email list through texting.
The rationale behind this one is build a text list. So, instead of just collecting email addresses, it is possible to get folks on a list with their phone numbers. This might be incredibly valuable especially with the younger generation that is more likely to text than just email.
Leadlinks are links that you insert into your Broadcast emails by your email service provider.
When the recipient clicks on that link, they are Instantly registered. They will not have to enter additional information. This is especially practical for webinar registration and so on.
After a quick registration process, you’ll enter The dashboard and be invited to make your first effort. By default, you are taken to Leadpages at which you can create a landing page. You can get into the site’s other attributes through the navigation bar.
To start your initial landing page, click the Let’s Do It button. The website will help you through the process by asking you questions regarding the nature of your landing page. You’ll be granted access to all of the available templates not long after. As an alternative, you can get the templates directly via the navigation bar.
At this point, it is important to note that there Are two kinds of templates out there. To begin with, you’ve got drag-and-drop templates that are more customizable and contemporary. Then you’ve got your regular templates that are tried and tested to ensure high conversion rates.
How you make a landing page will depend on what Type of template you choose (drag-and-drop or standard).
Standard templates are simple with small Room for alteration. You’ll have the ability to edit the text and substitute the sample images but won’t be able to move any of the elements around. You may opt to conceal any component that you don’t have any use for but users will need to do this with caution. Hiding elements can lead to apparently empty spaces.
You can click on the navigation buttons to preview Exactly what the landing page will look like on a single tablet or phone.
To add SEO and monitoring info, simply click The Lead Page Options button located on the left sidebar sidebar. Use this to include metadata information in addition to monitoring codes.
Once you’re done, you can go ahead and save your Operate or have it published. If you haven’t connected your email service provider together with your Leadpages accounts by this point, you’ll be motivated to do so. You won’t have the ability to save the mails you accumulate differently. Why Use A Landing Page Builder
Drag-and-drop templates operate a bit differently. Right off the bat, you’ll notice that you have additional options. The sidebar houses four buttons: widgets, page design, page style, and page monitoring.
By dragging and dropping widgets to your landing Page, you’re able to add new components to edit. You can add text, headlines, images, videos, buttons, and much more. It is here where you’ll encounter among Leadpages’ most infamous kinks. The site’s drag-and-drop functionality is flawed.
Putting elements where you want them can be a pain. For starters, you can just set them in areas that the template allows you to. You will find grids where widgets can be inserted while other places are off limits. Then there is the issue with precision. The widgets tend to snap into position. And as is the case during our testing, they wind up nowhere close to its intended destination.
Editing the text and graphics, however, is a breeze. Click here on any placeholder text and then substitute the present one with yours. You can resize and move parts.
Page Layout lets you make changes to each part of your landing page. Here You’re able to fine-tune the appearance of your webpage as you want through CSS just easier.
For example, clicking on the Page Layout icons Shows you the various section the webpage has. With this template, there are two sections — the material body and the footer.
If you want to change the background, click on “Section Design” and make the necessary changes from here.
Page Style lets you play with your font in Addition to add custom CSS for much more Advanced users.
Page Tracking works exactly the same way as in regular templates. Only this time, you Can integrate it with Facebook and Google Analytics.
You’ll find all your stored landing pages at the dashboard. You may return and create more edits, rename the document, produce a split test (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Pro and Advanced plan members.
Customer service does exist but priority is given To advanced subscribers. They’ve got access to a 1-on-1 Quick Start Telephone in addition to free virtual workshops. Those under the standard plan will need to make do with chat service (9 AM to 5 PM Central time during weekdays) or start a support ticket.
It is possible to print your landing pages by themselves or under your domain . However, publishing under a Subdomain can potentially turn off your viewers. It’s advisable to publish under your own domain.
To do that, click on the user icon on the top-right Part of the screen to open the drop-down menu. Pick”Domains” to load the webpage where you are able to join your own domain.
From here, Leadpages will guide you to the process Of linking your own domain name.
The dynamic HTML options let you publish the Landing page on any website. However, there are ways to integrate the instrument in other CMS like WordPress, Squarespace, and other popular content management systems.
Users may subscribe on a monthly, annual, or Two-year basis with all the two-year strategy being the most cost effective provided you’re in for the long haul. There are three tiers to pick from: standard, expert, and advanced.
At $25/month, Leadpages is cheap enough for startups and one-man showrunners. The advantages of being able to design and deploy landing pages for direct generation compensate for the price. However $48/month can be a steep price to pay given the small perks that you unlock at the level. Unless you’ve got a true need for internet sales and payments and A/B testing, you’re better off with the most basic plan. It should also be sufficient to help you get more with your site or site.
Leadlinks and Leaddigits will also be unavailable Unless you subscribe to the pro or advanced plan that’s a real bummer.
Benefits and Pitfalls OF Selecting Leadpages
Honestly, there’s a lot to enjoy about Leadpages. But the tool is far from ideal. Let us break down the pros and cons. Why Use A Landing Page Builder
Benefit #1: Easy-to-Use
For the average consumer, Leadpages will be more than Enough to fulfill your lead generation objectives. At the conclusion of the day, all you need is a searchable landing page which will wow your audience. Leadpages is more than capable of getting the job done. It does not need any prior design or coding experience.
Benefit #2: amount of accessible Templates
The sheer number of available templates would be More than enough to get you started on the ideal track. There is a template for virtually every situation. Alternatives range from webinar webpages, thank you pages, product launching webpages, checkout pages, and even 404 pages. Leadpages assert they’ve 160 free templates in their library.
Advantage #3: quick and effortless integration
You can use Leadpages regardless of what CMS you’re using. It may support WordPress, Joomla, Squarespace, and much more.
Benefit #4:: Leadboxes
The bulk of the Leadpages inspection was concentrated on The landing page builder however let’s not forget that subscribers also get access to Leadboxes. There is no denying that pop-up boxes are effective and could result in conversions which would otherwise be overlooked if not for Leadboxes.
Weak Spot #1: issues with the Landing Page Builder
The drag-and-drop functionality issues Will Need to be addressed. Individuals who are very particular in their landing page designs can battle with the program’s interface. The instrument can also slow down every now and which can be problematic especially for individuals that are on a tight deadline.
Weak place #2: limited customization in standard templates
Leadpages themselves promote users not use their standard templates. There is barely any customization choices. The deficiency of drag-and-drop attribute is inaccessible for standard templates. Thus, even in case you do locate a template worth using in their outdated selections, you’d be unable to personalize them as you see fit.
Weak place #3: A/B testing just for pro users and above
There is no denying the significance of A/B testing. It’s the only way to determine which pages are working and which ones require refinement. Unfortunately, standard users have no access to A/B testing and will need to update to a greater plan to generate use of the attribute.
Leadpages is a Fantastic bargain for startups awarded the Reasonable $25 entrance point. If you need sleek, responsive landing pages quick and will help you improve your conversion funnel and earn more money, the instrument will be capable of delivering exactly that. However, there are lots of choices out there which do pretty much the exact same thing. Not on the exact same level, but you do have choices.
Large-scale businesses are likely to have in-house Solutions to creating landing pages for their lead generation campaigns. The $199/month innovative plan appears too steep of a price point even for large corporations.
The Fantastic thing about Leadpages is They have a Free 14-day trial period so that you can check out the tool to yourself (even though you Do need to supply your credit card info ). Even though Leadpages does have its Merits, the prosperity of landing page alternatives out from the marketplace along with That the quirks of Leadpages’ builder tool makes it hard to recommend. Why Use A Landing Page Builder