Introduction Wishpond Academy
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies every year that have enough potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Wishpond Academy
The addition of Wishpond on the Ready to Rocket list is a testament to How the character of digital marketing is shifting, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing needs. The highlight of the tool is lead generation and the following analytical process. Wishpond helps in building interactive landing pages and layout contests, track prospects, send emails, and do much more.
Wishpond Enables you to understand”where exactly” and”how” to measure ahead. To put it differently, it is”completely automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing prospects.
In this blog, I Will walk you through the second information of the tool, write Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Wishpond Academy
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are numerous Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create several variations of your form and run A/B test. All these forms are simple to create, print and share it (site, blog, Facebook Page). You might even print on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to opt for more than one option that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those leads that are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a specific amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you desire, for example, you can choose on which pages the popups will appear and where it won’t. Wishpond Academy
A/B testing feature is available in popups as well. You can test and determine which one is Giving you desirable results before finalising one. Other key features include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for direct data management where you can see all of your visitors and their data. It may be sorted into different lists as per the category you want. It has five main regions:
Stats provides an international overview of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to take note of the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent activity. With each click on a direct result, you can receive all the specifics of the guide, including their actions, profile data and which lists they are part of.
Visitors include those that viewed the page but did Not convert on your form. With the usage of the system of collecting visitor information, you can monitor even before they’ve converted. When they eventually fill out one of your forms, all of the monitoring data associated with their accounts merges into their new lead profiles.
Lists Permit You to see which leads are part of which lists. This is one of the most important part and a place to come back and look for different list segments especially if you are creating different smart lists and static lines with marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One minor issue which I faced while using the editor would be , I had to click many times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it for two or three times. However, what I got at the end is a totally professional landing page. I guess with the outcome; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you may create a high-definition landing page for any business.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the test for you and gives you detailed reports. Depending on the precise findings, you can zero on the very best edition of your landing page. You’ll need no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your leads to register immediately for a training or marathon or likes of these by simply clicking on the link. They don’t have to provide any other additional details.
Events and Marketing
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their buddies to enter your contest. I’ve discussed the customizable forms above. It’s possible to take advantage of this feature here too.
To Assist You create Your contests interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal media platforms like Facebook, Twitter, or on your site. Be it any stage, your promotions and contests will look great on laptops, mobiles and tablets. It is possible to get more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. Wishpond Academy
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond integrates Using a help desk program UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads as soon as they sign up on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 other apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re seeking drip email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
In Addition, you Can add scores to your own leads and segment them based on their activities. Add to the; you get real-time analytics that will help you assess the performance of your automated workflow. It is possible to use combine tags to customize your emails based on the info you’ve got in your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Aside from the common features, the fundamental program has a limitation on the leads up to 1000, Email marketing per month up to 10,000 with a single user which comes with a price tag of $45 for each month.
The Development program is for $129/month with 10000 greatest leads with unlimited customers and the rest of the prominent features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for everybody. You may sign up for a FREE 14-Day trial for any of those programs before paying. Wishpond Academy
Special Perks From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet which is a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV marketing research tool which assesses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, bloggers or online marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that can be readily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will immediately associate it with your affiliate accounts; and when the visitor purchases a subscription, either about the same trip or later, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools such as GetAmbassador and Tracking Dashboard which allows you to track all your activities such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such firm is TrueCaller. A common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather tales of the users in a creative manner. The most important goal was to know how every user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to get hold of the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all info, which is what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are numerous more awesome case studies that show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I will only tell you why I will vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their plans are quite expensive. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several different stations.
Struta Does not possess the site popups feature. The assortment of templates is also less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis that may be used for turning leads to loyal customers. I think with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would still vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am sure those that are unwilling to compromise with their advertising needs, will go ahead and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond provides global stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ travel, and demographics like age, gender, joining date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards marketing. You can join and nurture your leads via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a great deal of features, it’s more expensive. For an enterprise, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the price! Their services begin from zero and move on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, together with Shortstack the amount of consumers or team members can also be strictly limited to one. In cases where multiple users are desired, a price of about $29 per month is viable; unlike Wishpond that can provide multiple users with limited access to info.
This brings us The close of the review of Wishpond. This instrument is perfect for a marketer, and I Must say it’s a really easy to use the tool. Now that you are aware of all the Attributes, perks and pricing strategies, you must start using the tool. You can Always start with the 14-day trial period to the plan that is appropriate for you. Allow me to Know your views about the tool, and if you happen across another better Alternative to Wishpond. Wishpond Academy