Intro Wishpond Campaigns
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms every year that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got showcased. Wishpond Campaigns
The addition of Wishpond on the Ready to Rocket record is a testament to How the nature of digital marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing requirements. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and layout competitions, track prospects, send emails, and do so much more.
Wishpond Enables you to know”where exactly” and”how” to step ahead. To put it differently, it is”fully automated” and”free forever” marketing tool that catalyses the easiest procedure for nurturing and generating leads.
In this blog, I Will walk you through the minute information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the primary characteristics of Wishpond. Wishpond Campaigns
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you can make several variations of your own form and run A/B test. All these forms are simple to create, publish and share it (site, site, Facebook Page). You might even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to collect files and documents.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple check boxes for leads to Go for more than one option that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the final attempt to catch the attention of Those leads which are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific amount of time on your site.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to target your popups as you desire, for instance, you can decide on which pages the popups will look and where it will not. Wishpond Campaigns
A/B testing feature can be found in popups too. You can test and see which one is Giving you desired outcomes before finalising one. Additional important features include Social Share Buttons. You can add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data direction where you are able to see all of your customers and their data. It can be sorted to different lists in accordance with the category you desire. It has five Chief regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics supplies metric info to pay attention to the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent action. With each click on a direct result, you can receive all the specifics of the guide, including their activities, profile data and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of this system of collecting visitor information, it is possible to monitor even before they’ve converted. When they finally fill out among your forms, all of the monitoring data associated with their accounts merges into their new lead profiles.
Lists Permit You to see which leads are a part of which lists. This is one of the most important section and also a place to come back and look for different listing sections especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties lets you view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. 1 slight issue which I faced while using the editor would be I had to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it for two or three times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! Each of the templates are cellular responsive. With more than 100 templates, you can create a high-definition landing page for virtually any industry.
You can run A/B Evaluations for multiple variations of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Depending on the accurate findings, you can zero upon the very best edition of your landing page. You will need no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. Similarly, it is simple to publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register immediately for a training or marathon or likes of such by simply clicking on the link. They don’t need to give any other additional information.
Events and Promotions
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable forms above. It’s possible to use this feature here too.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms like Facebook, Twitter, or on your site. Be it any stage, your own promotions and contests will look great on laptops, mobiles and tablets. You can get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Wishpond Campaigns
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your prospects as soon as they sign up on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 other programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or wish to send customized mails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your own leads and section them based on their activities. Add to the; you get real-time analytics to assist you measure the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you’ve got in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Development. Apart from the typical features, the Basic plan has a limitation on the leads up to 1000, Email marketing a month up to 10,000 using a single user that comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum contributes with unlimited customers and all the other prominent features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You may sign up for a FREE 14-Day trial for any of those plans before paying. Wishpond Campaigns
Special Rewards From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive screen and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, owners or online marketing pros. It supplies a recurring 30% commission with no payment for the ceremony. You get consistent online payouts that will be readily tracked through GetAmbassador. When you sign up as an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will directly associate it with your affiliate account; and if the visitor buys a subscription, either about the same visit or later, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your activities including clicks, commission, and earnings. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will need to await a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. One such company is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller wanted To collect stories of their users in a creative manner. The main aim was to know how each user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to gather all of the info, which is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are quite expensive. The package of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and few other channels.
Struta Does not have the site popups feature. The variety of templates can also be less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead information analysis which may be used for turning leads into loyal clients. I believe with Strutta, I needed to invest more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would still vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might attract users. But I am sure those that are reluctant to compromise with their marketing needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes present in Wishpond. However, Aritic PinPoint displays a much richer attribute record. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on lead behaviour, events, stage where the lead/customer is presently in with respect to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of features, it is costlier. For an organization, Aritic PinPoint provides account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the cost! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members can also be strictly limited to one. In cases where multiple users are desired, a cost of about $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to data.
This brings us The end of the inspection of Wishpond. This instrument is perfect for a marketer, and that I Must say it’s a really easy to use the application. Now That You’re aware of each of the Attributes, pricing and perks plans, you must start using the application. You can Always begin with the 14-day trial period to the program that suits you. Let me Know your views about the particular tool, and also if you happen across another better Alternative to Wishpond. Wishpond Campaigns