Introduction Wishpond Lead Generation
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually that have enough potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Wishpond Lead Generation
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the nature of digital marketing is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all your marketing requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in building interactive landing pages and layout competitions, track leads, send emails, and do so much more.
Wishpond Allows you to understand”where exactly” and”how” to step ahead. To put it differently, it’s”fully automated” and”free forever” marketing tool which catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will walk you through the minute details of this tool, write Wishpond review. Based on my user experience, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main features of Wishpond. Wishpond Lead Generation
Wishpond Review — Quality Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you may create several variations of your own form and conduct A/B test. These forms are easy to make , publish and discuss it (site, blog, Facebook Page). You can also publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple test boxes for leads to opt for over one option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to customize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those leads which are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You are able to aim your popups as you desire, for instance, you can choose on which pages the popups will look and where it won’t. Wishpond Lead Generation
A/B testing feature can be found in popups too. You can test and see which one is Giving you desirable results before finalising one. Additional key attributes include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for direct data management where you are able to see all of your customers and their data. It may be sorted to various lists as per the category you want. It’s five Chief areas:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the amount of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With every click on a lead, you can receive all the details of the lead, such as their activities, profile information and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of the system of collecting customer data, it is possible to monitor even before they’ve converted. When they finally fill out one of your forms, all of the tracking data associated with their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are a part of which lists. This is among the most important part and a place to come back and look for different listing sections especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 slight issue that I faced when using the editor would be I needed to click several times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it for two or three times. But what I got at the end is a thoroughly professional landing page. I guess with the result; I could can click few times additional! All the templates are cellular responsive. With over 100 templates, you can produce a high converting landing page for virtually any industry.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Depending on the accurate findings, you can zero upon the very best version of your landing page. You’ll require no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. Similarly, you can easily publish your landing page on your own domain and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register instantly for a training or marathon or likes of these by just clicking on the link. They do not need to provide any other additional details.
Events and Marketing
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote methods. This eases likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable forms over. You can use this feature here as well.
To help you create Your contests interesting and far-fetched, Wishpond includes ten additional apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal media platforms like Facebook, Twitter, or in your site. Be it any stage, your promotions and contests will look good on desktops, tablets and phones. It is possible to get more likes and follows by incorporating a Facebook Like a Twitter follow option. Wishpond Lead Generation
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for effective polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar can help you run smooth webinars for your leads as soon as they sign up on a few of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re looking for trickle email campaigns or want to send customized mails, Wishpond has all of the features ready for you.
Not only this, you Can add scores to your own leads and segment them based on their activities. Add to the; you get real time analytics to help you assess the performance of your automatic workflow. You can use combine tags to personalize your emails based on the info you’ve got on your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Development. Apart from the common features, the Basic program has a limit on the leads up to 1000, Email marketing a month up to 10,000 with a single user that comes with a price tag of $45 for each month.
The Development program is for $129/month with 10000 greatest leads with unlimited users and the rest of the notable features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You may sign up for a FREE 14-Day trial for any of the programs before paying. Wishpond Lead Generation
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough display and PPV advertising research tool which analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, bloggers or online advertising experts. It provides a recurring 30% commission with no payment for the service. You get consistent online payouts which can be readily tracked through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will directly associate it with your own affiliate account; and if the visitor purchases a subscription, either on precisely the exact same trip or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to innovative marketing tools such as GetAmbassador and Tracking Dashboard that allows you to track all of your activities including clicks, commission, and earnings. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. 1 such company is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller desired To collect tales of the users in a creative manner. The most important goal was to know how every user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact the users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to gather all of the information, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media throughout the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather expensive. The package of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several other channels.
Struta Doesn’t have the website popups feature. The assortment of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead data analysis that may be used for turning leads to loyal customers. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would still vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those that are unwilling to compromise with their marketing needs, will go ahead and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the features within Wishpond. However, Aritic PinPoint displays a much richer feature record. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behavior, events, stage in which the lead/customer is currently in with respect to the buyers’ journey, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to connect and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and has a great deal of attributes, it is more expensive. For an enterprise, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all of the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the price! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, together with Shortstack the number of users or team members can also be strictly restricted to one. In circumstances where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond which can provide a number of users with restricted access to data.
This brings us The end of the inspection of Wishpond. This tool is perfect for a marketer, and that I Must say it is a very simple to use the application. Now That You’re aware of each of the Attributes, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period for the plan that is appropriate for you. Allow me to Know your views about the particular tool, and if you happen across another better Alternative to Wishpond. Wishpond Lead Generation