Introduction Wishpond Techcrunch
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually which have enough potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Wishpond Techcrunch
The addition of Wishpond on the Ready to Rocket list is a nod to The way the character of digital marketing is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic advertising is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your advertising requirements. The highlight of the tool is lead generation and the next analytical process. Wishpond can help in building interactive landing pages and design competitions, track prospects, send mails, and do so much more.
Wishpond Enables you to know”where precisely” and”the way” to step ahead. In other words, it’s”fully automated” and”free forever” advertising tool which catalyses the easiest process of nurturing and generating leads.
In this blog, I Will help you through the minute information of this tool, write Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the main characteristics of Wishpond. Wishpond Techcrunch
Wishpond Review — Quality Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to choose from. Form building is very simple with the drag and drop builder. Like landing pages, you can create several versions of your own form and conduct A/B test. All these forms are easy to create, print and share it (site, site, Facebook Page). You can even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a long list of options. This keeps your kind short.
Multiple test boxes for prospects to Go for over one option that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those prospects which are just about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you wish, for instance, you can decide on which pages the popups will appear and at which it won’t. Wishpond Techcrunch
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desired results before finalising one. Additional key attributes include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for direct data management where you can see all of your customers and their information. It can be sorted to various lists in accordance with the category you want. It has five Chief regions:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With each click on a lead, you can get all the details of the guide, including their actions, profile information and which lists they’re a part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of this system of collecting visitor information, it is possible to monitor even before they’ve converted. When they finally fill out one of your forms, all of the monitoring data related to their accounts unifies to their new lead profiles.
Lists allow you to see which prospects are a part of that lists. This is one of the most important section and also a place to come back and look for distinct list sections especially If You’re creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. 1 slight issue which I faced when using the editor would be I had to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it for a couple of times. But what I got at the end is a totally professional landing page. I guess with the outcome; I could manage to click few times additional! All the templates are cellular responsive. With more than 100 templates, you may create a high-definition landing page for any business.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Based on the accurate findings, you can zero upon the best version of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your domain and sub-domains.
You can add Auto-submit links to your emails. This allows your leads to register instantly for a workshop or webinar or enjoys of such by simply clicking on the link. They do not have to provide any other additional details.
Events and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I have already discussed the customizable forms above. You can take advantage of this feature here too.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms like Facebook, Twitter, or on your site. Be it any platform, your promotions and competitions will look great on desktops, tablets and phones. It is possible to find more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. Wishpond Techcrunch
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing app and Wishpond account. This is eased by programs like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your leads as soon as they sign up on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking drip email campaigns or want to send customized mails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your leads and segment them according to their actions. Add to this; you get real time analytics to assist you assess the performance of your automated workflow. It is possible to use combine tags to personalize your emails based on the information you’ve got on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond provides — Basic, Pro and Development. Apart from the common attributes, the fundamental program has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 using one user that has a price tag of $45 for each month.
The Development Plan is for $129/month using 10000 greatest contributes with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for any of those plans before paying. Wishpond Techcrunch
Special Perks From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, bloggers or internet advertising pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that will be easily tracked through GetAmbassador. When you join as an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately link it with your own affiliate account; and if the visitor purchases a subscription, either about precisely the exact same trip or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard that allows you to monitor all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond provides A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such firm is TrueCaller. A very common name, Truecaller lets you identify who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather tales of their customers in a creative manner. The main goal was to know how every user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all of the info, and this is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are quite pricey. The bundle of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several other stations.
Struta Doesn’t possess the website popups feature. The variety of templates is also less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead data analysis which can be used for turning leads to loyal customers. I believe with Strutta, I had to invest more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would still vouch for the numerous marketing programs from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am convinced those that are reluctant to compromise with their marketing needs, will proceed and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on direct behaviour, events, stage where the lead/customer is currently in with respect to the buyers’ journey, and demographics like age, gender, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of attributes, it is more expensive. For an enterprise, Aritic PinPoint provides account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services begin from zero and proceed on to $29 for your simple plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, with Shortstack the number of users or team members can also be strictly restricted to one. In circumstances where multiple users are desired, a price of about $29 per month is achievable; unlike Wishpond that may provide a number of users with restricted access to info.
This brings us The close of the inspection of Wishpond. This instrument is perfect for a marketer, also I Must say it’s a very simple to use the application. Now that you are aware of all the Attributes, perks and pricing plans, you must start using the tool. You can Always start with the 14-day trial period for the program that is appropriate for you. Let me Know your views about the particular tool, and also if you come across another better Alternative to Wishpond. Wishpond Techcrunch