Introduction Wishpond Technologies Vancouver
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year which have sufficient capacity to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got featured. Wishpond Technologies Vancouver
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the character of digital advertising is changing, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your marketing requirements. The highlight of this tool is lead creation and the next analytical procedure. Wishpond helps in building interactive landing pages and layout competitions, track prospects, send emails, and do so much more.
Wishpond Enables one to know”where exactly” and”how” to measure ahead. In other words, it is”fully automated” and”free forever” marketing tool that catalyses the easiest procedure for nurturing and generating prospects.
In this blog, I Will help you through the second information of this tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the primary characteristics of Wishpond. Wishpond Technologies Vancouver
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you may create several versions of your form and conduct A/B test. These forms are easy to create, print and share it (site, blog, Facebook Page). You can even publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a long list of options. This keeps your kind short.
Multiple test boxes for prospects to Go for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to catch the attention of Those leads that are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a specific amount of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for instance, you can decide on which pages the popups will look and at which it won’t. Wishpond Technologies Vancouver
A/B testing feature is available in popups as well. You can test and see which one is Giving you desirable results before finalising one. Additional important features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you are able to see all of your customers and their data. It can be sorted into various lists in accordance with the category you want. It has five main regions:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric info to pay attention to the amount of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With each click on a lead, you can get all the details of the guide, including their actions, profile information and which lists they’re a part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of this system of collecting customer information, you can track even before they have converted. When they finally fill out one of your types, all the monitoring data associated with their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of that lists. This is one of the most important part and a place to come back and look for distinct list segments especially if you are creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social networking buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. 1 slight issue which I faced while using the editor is, I had to click several times to pick a text. You have to double click it to select and edit, but I figure that I double-clicked it to get a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the result; I could manage to click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you may produce a high converting landing page for virtually any business.
You can run A/B Tests for numerous variations of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero upon the very best version of your landing page. You will require no programming knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register immediately for a training or marathon or enjoys of such by simply clicking on the hyperlink. They do not have to provide any other additional information.
Events and Marketing
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to enter your contest. I have already discussed the customizable forms above. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond includes ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms such as Facebook, Twitter, or on your own site. Be it any stage, your promotions and contests will look great on desktops, tablets and phones. You can find more likes and follows by incorporating a Facebook Like a Twitter follow option. Wishpond Technologies Vancouver
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar will help you run smooth webinars to your leads as soon as they register on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send personalized mails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your leads and segment them according to their activities. Add to the; you get real-time analytics that will assist you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the info you have on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three different plans Wishpond provides — Basic, Pro and Development. Apart from the typical attributes, the fundamental program has a limit on the prospects up to 1000, Email advertising per month up to 10,000 using one user that has a price tag of $45 for monthly.
The Development program is for $129/month using 10000 greatest leads with unlimited customers and all the other notable features of Pro and Basic packages. In addition to all that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for all. You can register for a FREE 14-Day trial for any of those plans before paying. Wishpond Technologies Vancouver
Special Rewards From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a client, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV marketing research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, bloggers or online marketing experts. It provides a recurring 30% commission with no payment for the service. You get consistent online payouts which will be readily monitored through GetAmbassador. When you join an affiliate, you will be provided with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will directly associate it with your affiliate accounts; and if the visitor buys a subscription, either on precisely the exact same visit or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools like GetAmbassador and Tracking Dashboard which allows you to track all your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to wait for a while!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such firm is TrueCaller. A very common title, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller desired To gather stories of the customers in a creative manner. The most important goal was to understand how every user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to gather all information, which is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a difficult competition. But here I will just tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are quite pricey. The bundle of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and few other channels.
Struta Does not have the site popups feature. The assortment of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a deficiency of lead data analysis which may be used for turning leads into loyal customers. I think with Strutta, I had to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would still vouch for the multiple marketing programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am sure those who are reluctant to compromise with their marketing needs, will proceed and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint displays a much richer feature list. For example, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on direct behaviour, events, period in which the lead/customer is currently in with regards to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. You can join and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and has a lot of features, it’s costlier. For an enterprise, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services start from zero and move on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the number of users or team members is also strictly limited to one. In cases where multiple users are wanted, a price of around $29 per each month is achievable; unlike Wishpond which may provide multiple users with limited access to data.
This brings us The close of the inspection of Wishpond. This tool is perfect for a marketer, also I Must say it is a very easy to use the tool. Now that you are aware of each of the Features, perks and pricing plans, you must start using the application. You can Always start with the 14-day trial period for the plan that suits you. Allow me to Know your views about this particular tool, and if you come across another better Option to Wishpond. Wishpond Technologies Vancouver